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The Anatomy of a Press Release

Our team came up with a tactical guide for formatting press releases, we created this anatomy of a press release infographic with insights from press release results and search engine optimization professionals. From adding a catchy headline, to incorporating visuals and quotes, this is all explained in the diagram to help you draw readers to your press release.

The Anatomy of a Press Release
Click on the infographic to view the whole two-page guide.

Joanna Yip is the Marketing Communications Manager for PR Newswire.

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