Digital Media Asia

Since its launch in 2009, DMA – an event organised by The World's Association of newspapers and news publishers (WAN-IFRA) – has grown to become Asia’s largest digital event dedicated to the news publishing industry. It features 3 focused days of conference and master classes, the presentation of the Asian Digital Media Awards and a tech expo. Media experts and executives from Asia and all over the world will discuss the issues that are currently reshaping the digital media business.

Speakers from innovative media start-ups and leading media organisations such as The Economist and The Times of London will share case studies and best practices on five main topics:

·         Putting audience attention data into action

·         Beyond distributed content

·         Direct responses to ad blocking

·         The end of display advertising 1.0

·         Riding the live video and VR wave

DMA sessions are designed to strengthen news media companies’ digital transformation strategy and tackle burning-hot questions for the industry.

A detailed programme can be found at: http://dma.wan-ifra.org/