Advertising

Nielsen releases its 2024 Annual Marketing Report surveying global marketers on ROI strategies

The sixth Annual Marketing Report explores how global marketers are allocating budgets and measuring success—all with an eye on proving and improving ROI NEW YORK, April 25, 2024 /PRNewswire/ -- Nielsen, a global leader in audience measurement, data, and analytics, released its sixth global Annua...

2024-04-25 20:30 374

Taboola Introduces Taboola Select, Empowering Large Advertisers to Drive Performance Campaigns on a Curated Set of the World's Most Trusted Publishers

Advertisers Can Leverage Standalone, Brand Safe Inventory in High Visibility Ad Environments, on Premium Publishers including Yahoo, Business Insider, The Associated Press and more HONG KONG, April 25, 2024 /PRNewswire/ -- Taboola  (Nasdaq: TBLA), a global leader in pow...

2024-04-25 16:47 623

Appier partners with Nespresso to revolutionize community engagement and growth

Unleashing innovative interactive creatives for a unified Online-to-Offline customer journey TAIPEI, April 25, 2024 /PRNewswire/ -- Appier , a software-as-a-service (SaaS) company that uses artificial intelligence (AI), proudly unveils its latest collaboration with...

2024-04-25 11:00 717

THE PLASTIC INDUSTRY DOESN'T GIVE A FORK ABOUT THE PLANET

OTTAWA, ON, April 23, 2024 /PRNewswire/ -- EARTHDAY.ORG, is shining a light on the plastic industry and their apparent indifference to the health implications of microplastics and their toxic chemicals.  Strokes, cancers, obesity, male infertility, ADHD and more have all been associated with plas...

2024-04-23 17:00 844

I&CO Strengthens APAC Presence with New Singapore Office

SINGAPORE, April 23, 2024 /PRNewswire/ -- I&CO is proud to announce I&CO APAC and the opening of its new Singapore Office. The new office inSingapore marks the second inAsia, following its Tokyo office in 2019, and will spearhead business development in the Asian market. Norikuni Takamiya will be...

2024-04-23 11:00 1027

Stagwell Adds Indonesia-based Media, Creative, and Technology Agency Leverate Group to Global Affiliate Program

NEW YORK and JAKARTA, Indonesia, April 23, 2024 /PRNewswire/ -- Stagwell (NASDAQ:STGW), the challenger network built to transform marketing, today announced it has added Leverate Group, an integrated and independent full-service agency based inIndonesia, to its expanding Global Affiliate Network...

2024-04-23 09:00 1671

Reshaping MTR^advertising: New Face New Era Unveiled

HONG KONG, April 22, 2024 /PRNewswire/ -- Bravo Media, a leading outdoor advertising company inHong Kong, successfully concluded an event – New Face New Era of MTR^ advertising at M+ Museum with presence of over 200 distinguished guests form MTR Corporation, advertising agencies and clients. The ...

2024-04-22 20:20 1204

MMA INNOVATE 2024: THE MOST ANTICIPATED MARTECH EXHIBITION AND CONFERENCE HAS RETURNED

Following the success of the first-ever MMA INNOVATE event in 2023, MMA INNOVATE 2024 promises to once again ignite the Martech landscape inVietnam. The event is expected to gather over 3,000 attendees and provide unlimited opportunities for networking, collaboration, and knowledge sharing. HO C...

2024-04-19 18:24 1903

Paris Baguette Teams Up with Paris Saint-Germain to Broadcast its "Let's Paris" Ad Around the World

What are the Top-Picks of Paris Saint-Germain Players at Paris Baguette? * Paris Baguette releases first global Digital ad in South Korea, the United States, France, and Southeast Asia * Paris Saint-Germain players star in Mukbang video, captivating audiences with a humorous twist in Paris Ba...

2024-04-19 13:31 1732

EARTHDAY.ORG PARTNERS WITH OAAA TO BRING AWARENESS TO THE DANGERS OF PLASTICS TO HUMAN HEALTH

WASHINGTON, April 19, 2024 /PRNewswire/ -- EARTHDAY.ORG, the global force behind Earth Day, is partnering with the Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire out of home (OOH) advertising industry,  for the sixth year in a row! OAAA and ...

2024-04-19 01:45 1579

135th Canton Fair Showcases Advanced Construction Machinery, Boosting Global Engineering Innovation

GUANGZHOU, China, April 18, 2024 /PRNewswire/ -- At Phase 1 of the 135th China Import and Export Fair ("Canton Fair" or "the Fair"), enthusiasm among global buyers continues to soar as they explore cutting-edge construction machinery displayed by about 200 exhibitors in this section. This event m...

2024-04-18 23:53 2233

Cheetah Mobile Inc. Files Its Annual Report on Form 20-F

BEIJING, April 18, 2024 /PRNewswire/ -- Cheetah Mobile Inc. (NYSE: CMCM) ("Cheetah Mobile" or the "Company"), aChina-based IT company, today announced that it filed its annual report on Form 20-F for the fiscal year endedDecember 31, 2023, with the Securities and Exchange Commission on April 18, ...

2024-04-18 19:39 2183

TRIPLE Korea Offers Exclusive Benefits for Travelers to Korea for Golden Week

* TRIPLE Korea, platform optimized for independent travel through Korea, strengthens positioning as the 'go-to partner for Korean travels' in celebration of the Golden Week season  * Collaborates with popular influencers to introduce personalized information and features for Gen Z, launches "...

2024-04-18 07:00 1388

Lemma Welcomes Matt Mitchell as Associate Vice President for North America

Leveraging his deep expertise in media advertising & ad technologies, Matt will drive growth & market expansion from Lemma'sNew York hub. NEW YORK, April 16, 2024 /PRNewswire/ -- Lemma, a frontrunner in the omnichannel SSP arena for emerging media, is excited to welcomeMatt Mitchell as its new A...

2024-04-16 20:00 850

Equativ Enhances Curation Offering to Drive Greater Addressability in a Changing Identity Landscape

Equativ Buyer Connect (EBC) platform levels up programmatic efficiency, combining innovative curation tools with first-party data to streamline unique deal creation. PARIS and NEW YORK, April 15, 2024 /PRNewswire/ -- Equativ , the global independent ad tech company, today a...

2024-04-15 20:00 1055

zuMedia Inc. Launches Groundbreaking New Advertising And Broadcast Platform, Setting Its Sights On Utilizing Ad-Generated Revenue To Promote A New Balance Of Wealth

NEW YORK, April 11, 2024 /PRNewswire/ -- zuMedia Inc. today officially announced the launch of Backskin.com which contains proprietary software with the power to bring a substantial amount of dollars into the U.S. treasury.   When You Get The Notion To Do Some Promotion, Put Your Backskin In...

2024-04-11 08:55 1684

Nature's Miracle Engages MZ Group to Lead Strategic Investor Relations and Shareholder Communications Program Following Company's Nasdaq Debut

UPLAND, Calif., April 9, 2024 /PRNewswire/ -- Nature's Miracle Holding Inc. (NASDAQ: NMHI) ("Nature's Miracle" or the "Company"), a leader in vertical farming technology and infrastructure, has engaged international investor relations specialists MZ Group (MZ) to lead a comprehensive strategic in...

2024-04-10 04:15 3166

Mapping The Future: Wavemaker China and YOYI TECH Unveil MarTech and AI Landscape

SHANGHAI, April 8, 2024 /PRNewswire/ -- In today's business landscape, companies urgently seek innovative methods to stimulate growth. Marketing technology, more commonly known as MarTech, has emerged as the pivotal solution for businesses pursuing expansion. With the backing of artificial intell...

2024-04-08 20:36 1441

MoonFox Analysis | Xiaomi Cars were Finally Released, and How About the Group's Confidence?

About us: Aurora Mobile (NASDAQ: JG) established in 2011, is a leading customer engagement and marketing technology service provider inChina. Its business includes notification services, marketing growth, development tools, and data products. As its sub-brand, MoonFox Data is a leading expert in ...

2024-04-08 12:00 983

OMNICOM MEDIA GROUP RANKED #1 FOR NET NEW BUSINESS FOR SECOND CONSECUTIVE YEAR

OMG's Hearts & Science Tops Agency Network Ranking Group Sweeps the Network Rankings with All OMG Agencies Ranked in the Top Five NEW YORK, April 4, 2024 /PRNewswire/ -- Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) and parent company to the OMD, PHD a...

2024-04-04 23:00 2072
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