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Jeju Shinhwa World Announces Grand Opening of Somerset Jeju Shinhwa World

Landing International Development Limited
2017-04-26 13:12 5453

Signs MOU with Strategic Partners Hana Tour, Interpark, Shinhan Card and SK Telecom

JEJU, South Korea, April 26, 2017 /PRNewswire/ --  Jeju Shinhwa World is pleased to announce that it celebrated the opening of Somerset Jeju Shinhwa World, managed by the world-renowned hospitality operator, the Ascott Limited ("Ascott"), with an opening ceremony in Jeju, Korea.

Mr. Yang Zhihui, Chairman of Landing International (middle), hosted the opening ceremony of Somerset Jeju Shinhwa World.
Mr. Yang Zhihui, Chairman of Landing International (middle), hosted the opening ceremony of Somerset Jeju Shinhwa World.

Jeju Shinhwa World is the first premium integrated leisure and entertainment destination resort in Jeju developed by Landing Jeju Development Co., Ltd, a wholly-owned subsidiary of Landing International Development Limited ("Landing International" or the "Company", HKEx Code: 00582). Spanning across an area of approximately 2.5 million square metres, Jeju Shinhwa World offers a diverse range of world-class hospitality, leisure, entertainment and gaming facilities suited for visitors of different age groups. As part of Jeju Shinhwa World and the first international-class fully serviced resort condominium in Jeju, Somerset Jeju Shinhwa World offers 344 units of three-bedroom resort condominium units with thoughtfully furnished and designed interiors. Each unit is equipped with a well-furnished kitchen, separate living and dining areas, a balcony, wine cellar, washing machine, dishwasher and a centralized home automation system. There are three types of suites with sizes ranging from 149 square metres to 156 square metres available at Somerset Jeju Shinhwa World, namely "Family Suite", "Family Suite – Maru" which are located at higher levels with a relaxing view, and "Family Suite – Ture" which are ground floor suites with additional outdoor space. Somerset Jeju Shinhwa World also offers a wide range of modern amenities such as a clubhouse with a spacious lobby lounge, a fully-equipped gymnasium, a restaurant offering international cuisine, as well as an indoor playroom and a large outdoor play area for children.

Mr. Max Phillips, Ascott's Country General Manager for South Korea, said "We are delighted to see that our partnership with Jeju Shinhwa World forges closer ties and creates greater value with the opening of Somerset Jeju Shinhwa World. With Ascott's experience in operating award-winning serviced residences globally and in Korea, our strengths complement each other for opening the first international-class full serviced resort condominium in Jeju to capture the attention of global visitors. We believe that we could ride on the synergy with all other facilities and excitements in Jeju Shinhwa World to provide premium standard of services and experience to the global visitors."

In addition to celebrating the grand opening of Somerset Jeju Shinhwa World, the Company signed a MOU with four local strategic partners, namely Hana Tour, Interpark, Shinhan Card and SK Telecom, at the ceremony.

Jeju Shinhwa World will cooperate with Hana Tour, one of the largest culture and tourism retail groups in the world, and Interpark, a leading e-commerce company in Korea, to collaborate on e-commerce, co-marketing and travel package development for domestic market. Hana Tour has numerous inbound and outbound as well as global retail and information system networks while Interpark has an extensive network of 26 million accumulated members (equivalent to 50% of Korean registered population).

Shinhan Card will utilize various sales channels under Shinhan Financial Group to facilitate marketing activities during and after the opening of Jeju Shinhwa World. They will also develop a system to enhance stability and efficiency of the overall payment system in Jeju Shinhwa World. By utilizing Shinhan Card's big-data of 22 million members, Shinhan Card will offer personalized consumer solutions to enhance brand awareness of Jeju Shinhwa World. SK Telecom will utilize its "T-membership" program as a marketing platform to facilitate marketing activities of Jeju Shinhwa World. It is constructing information technology infrastructure and Software-Defined Data Center (SDDC) inside Jeju Shinhwa World and is developing mobile communication services and related products to facilitate the operation in Jeju Shinhwa World. As the first world-class integrated resort in Jeju, Jeju Shinhwa World utilizes synergy from cooperation with local partners to enhance its brand awareness and gain market share in the global markets.

Apart from the above strategic partnership, Jeju Shinhwa World has also entered into a franchise agreement on 24 March 2017 to open Jeju Shinhwa World Marriott Resort & Spa, the first Marriott Hotel in Jeju. The 630 guest rooms at Jeju Shinhwa World Marriott Resort & Spa will be opening in two phases, with the first 486 contemporary rooms opening in late 2017, followed by the remaining 144 rooms in its second phase. Almost 30% of the rooms will connect, and all will include state-of-the-art facilities and services. Featuring an all-day dining restaurant, a Great Room Bar and Pool Bar, the hotel's culinary concepts and elevated designs reflect true style that will create unique experiences for all guests. With these distinctive accommodation services by Marriott and Ascott, Jeju Shinhwa World is confident in catering the needs of tourists from different countries, and is set to be a world-class hospitality and entertainment destination for global travelers.

Mr. Yang Zhihui, Chairman of Landing International, said, "The opening of Somerset Jeju Shinhwa World as well as the signing of MOU today symbolize partnerships which we believe will lead to many new joint development initiatives that produce synergies, and mark an important milestone of strengthening the service offerings of Jeju Shinhwa World. As you can see in Jeju Shinhwa World, as a world-class integrated resort, we offer different services to cater the needs of international tourists of all age groups. In hospitality front, we offer not only luxurious hotels like Marriott Resort & Spa, but also family-styled service condominiums like Somerset to cater large group travels and family trips for domestic and overseas travelers. With a strong commitment from our strategic partners, we are confident that the collaboration would inspire higher quality services in the future and drive the development of Jeju Shinhwa World to greater heights. Leveraging the expertise of our strategic partners in respective aspects, we are confident that Jeju Shinhwa World will become a world-class integrated destination resort that Jeju residents will be proud of."

Jeju Shinhwa World is set to open in late 2017, and will offer facilities including theme parks, an adventure water park, destination spa, as well as Jeju's first retail and food beverage complex.

About Landing International

Landing International is a limited company incorporated in the Cayman Islands and continued in Bermuda. It is listed on the Main Board of the Hong Kong Stock Exchange and is also a constituent stock of the Hang Seng Family of Indexes. The Company and subsidiaries are principally engaged in the development and operation of integrated leisure and entertainment resort, gaming club, entertainment facilities and property development under its own "Landing" and "Les Ambassadeurs" brand names.

Landing International, through its subsidiary Landing Jeju Development Co., Ltd, is currently developing "Jeju Shinhwa World, a 2.5 million sqm integrated leisure and entertainment destination resort in Jeju, which when it opens in 2017, will be Jeju's first premium integrated destination resort. It will offer its visitors many world-class hospitality, leisure, entertainment and gaming facilities including a family theme park offering more than 20 thrill and adventure rides and attractions in 7 different zones, an adventure water park, more than 2,000 premium hotel rooms, luxury resort apartments and villas, cultural facilities, leisure and entertainment amenities, as well as Jeju's largest themed retail and food and beverage complex.

Landing International also owns Les Ambassadeurs Club, a leading premium gaming club in London, the United Kingdom with 45 gaming tables offering a variety of casino games including American roulette, baccarat, blackjack and three card poker. It also has several featured private VIP rooms and the largest outdoor gambling zone in London.

For more information, visit www.landing.com.hk

About Jeju Shinhwa World

Jeju Shinhwa World will be Jeju's first premium integrated resorts, spanning an area of approximately 2.5 million square meters. Set to open progressively from 2017, Jeju Shinhwa World will offer world-class hospitality, leisure, entertainment and gaming facilities including a family theme park offering more than 20 thrill rides and attractions in 7 different zones themed after the worlds' myths and legends, adventure water park, destination spa, as well as Jeju's first retail and food beverage complex. The project will incorporate a series of premium hotels offering more than 2,000 rooms, ranging from family oriented services to ultra-luxurious exclusive accommodations for the sophisticated travelers. Full meeting and conference facilities that are suitable for hosting regional and international Meetings, Incentives, Conventions and Events (MICE) are also readily available for the most demanding business needs.

About The Ascott Limited

The Ascott Limited is a Singapore company that has grown to be one of the leading international serviced residence owner-operators. It has over 30,000 operating serviced residence units in key cities of the Americas, Asia Pacific, Europe and the Middle East, as well as over 22,000 units which are under development, making a total of more than 52,000 units in over 300 properties. The company operates three award-winning brands – Ascott, Citadines and Somerset, along with The Crest Collection and lyf. Ascott's portfolio spans more than 100 cities across 28 countries. In Korea, Ascott is the largest international serviced residence owner-operator with four serviced residences and over 1,300 units in Seoul, Busan and Jeju. 

Ascott, a wholly owned subsidiary of CapitaLand Limited, pioneered Asia Pacific's first international-class serviced residence with the opening of The Ascott Singapore in 1984. Today, the company boasts over 30 years of industry track record and award-winning serviced residence brands that enjoy recognition worldwide.

Ascott's achievements have been recognised internationally. Recent awards include DestinAsian Readers' Choice Awards 2017 for 'Best Serviced Residence Brand'; World Travel Awards 2016 for 'Leading Serviced Apartment Brand' in Asia, Europe and the Middle East; Business Traveller Asia-Pacific Awards 2016 for 'Best Serviced Residence Brand'; Business Traveller Middle East Awards 2016 for 'Best Serviced Apartment Company'; Business Traveller UK Awards 2016 for 'Best Serviced Apartment Company'; Business Traveller China Awards 2016 for 'Best Serviced Residence Brand' and TTG China Travel Awards 2016 for 'Best Serviced Residence Operator in China'. For a full list of awards, please visit www.the-ascott.com/ascottlimited/awards.html

Visit www.the-ascott.com for more information.

Photo - http://photos.prnasia.com/prnh/20170426/1834969-1

Source: Landing International Development Limited
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