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Chow Tai Fook and DFS Group Jointly Organizes Its First VIP Event Dazzling Hawaii with Sparkling Jewellery

2017-09-07 19:30

HONOLULU, Sept. 7, 2017 /PRNewswire/ -- Chow Tai Fook Jewellery Group Limited ("Chow Tai Fook" or the "Company"; collectively with its subsidiaries, the "Group"; SEHK stock code: 1929), a Hong Kong Main Board listed jewellery company with 88 years of heritage, held the first VIP event in its first-ever branded store at T Galleria by DFS, Hawaii in partnership with DFS Group ("DFS"), the world's leading luxury travel retailer, and invited a group of management, media and guests to join the event.

DFS Group management including Mr. Mike Osorio, Region President North America, Mid-Pacific and Japan, Ms. Po Liu, Overseas Business Development Director of Chow Tai Fook Jewellery Co, distinguished guests took a group photo.
DFS Group management including Mr. Mike Osorio, Region President North America, Mid-Pacific and Japan, Ms. Po Liu, Overseas Business Development Director of Chow Tai Fook Jewellery Co, distinguished guests took a group photo.

On this special occasion, Mr. Mike Osorio, DFS Group's Region President, North America, Mid-Pacific and Japan, and Ms. Po Liu, Overseas Business Development Director of Chow Tai Fook Jewellery Co., were invited to give a welcoming speech and joined a group photo with a group of distinguished guests. Moreover, Chow Tai Fook arranged a model presentation showcasing the extraordinary jewellery pieces of Hearts On Fire, the world's first diamond brand revered for its diamond cutting perfection. The stunning design of jewellery pieces with perfectly cut diamond and supreme craftsmanship provided an unforgettable experience for guests.

The Chow Tai Fook store is situated at T Galleria by DFS, Hawaii, located on Royal Hawaiian Avenue in the heart of Honolulu, the capital and largest city of Hawaii, and close to the iconic Waikiki Beach and its luxurious resorts. Covering approximately 970 square feet with a simple and elegant interior design, created exclusively for DFS, the store offers a wide spectrum of jewellery products including gem-set jewellery, exclusive collections and fixed-price gold products, as well as magnificent array of collection, including "Flight of Radiance", "Classic Radiance" and "Oriental Blessings". In addition, there is a Hearts On Fire zone inside the store for customers to explore the collection.

During the event, customers received a premium jewellery box upon any purchase of jewellery piece.

Special Highlight Heart On Fire-Flight of Radiance Collection

Chow Tai Fook, in partnership with DFS Group, the world's leading luxury travel retailer, extended its reach to Hawaii with the opening of its boutique at T Galleria by DFS, Hawaii this May. Celebrating this milestone, Hearts On Fire, a U.S. premium diamond brand acquired by Chow Tai Fook, proudly presents the enchanting "Flight of Radiance" Collection. Inspired by wings, the Collection showcases the world's most perfectly cut diamonds to the world, delighting more stylish women with the timeless designs and unique beauty of diamonds.

A symbol of power, speed and freedom, the light and delicate wings let the birds soar higher in the sky, inspiring elegant yet strong women to strive for their dreams and excel. Sparkling Hearts On Fire diamonds adorn the artistic wing-like designs, encouraging modern women to unleash their inner strength and shine like a flawless diamond.

Chow Tai Fook U.S. Hawaii DFS Store at T Galleria

Address: 212, 2/F, 330 Royal Hawaiian Avenue, Honolulu, HI 96815 (USA)
Tel: (808) 931-2525

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Chow Tai Fook Jewellery Group Limited

Chow Tai Fook Jewellery Group Limited (the "Group"; SEHK stock code: 1929) was listed on the Main Board of The Stock Exchange of Hong Kong in December 2011.

Founded in 1929, the iconic brand "Chow Tai Fook" of the Group has been widely recognised for its trustworthiness and authenticity, and renowned for product design, quality and value. The legacy of the Group and its iconic brand is rooted in innovation, craftsmanship and heritage. The Group also encompasses other jewellery brands including Hearts On Fire, Monologue and SOINLOVE.

The Group's commitment to sustainability is anchored in its "Smart+" initiatives which have been in place to promote innovation surrounding its business, people and culture. Another asset underpinning its sustainability is a sophisticated vertically integrated business model which supports the Group in fostering excellence and extending opportunities along the entire value chain. With an extensive retail network of over 2,400 POS in more than 500 cities worldwide, and a fast-growing e-commerce business, the Group is capable of implementing effective online-to-offline ("O2O") strategies and achieving omni-channel retailing.

CTF Customer Service Hotline: (852) 2526 8649 / Website:
Chow Tai Fook e-Shops:

About Hearts On Fire

Founded by Glenn and Susan Rothman in 1996, Hearts On Fire is the world's first diamond brand revered for its diamond cutting perfection. Hearts On Fire strictly selects the purest rough diamonds and entrusts them to the hands of master craftsmen. Each diamond is cut and hand-polished in accordance with the jeweler's unique approach to reveal its incomparable beauty and brilliance. Bringing together impeccable quality, supreme craftsmanship and stunning design, Hearts On Fire has established itself as a leading diamond expert committed to showcasing the unparalleled beauty and value of diamonds to the world.

Hearts On Fire has an international presence in 30 countries with over 650 retail points, including Hearts On Fire boutiques, selected jewelry retailers and, offering quality diamond jewelry to an enthusiastic and loyal customer base. Manifesting perfection and passion, Hearts On Fire's diamonds are the ideal choices for proposal and other beautiful moments in life.

For more information, please visit

About DFS Group

DFS Group is the world's leading luxury travel retailer. Established in Hong Kong in 1960, DFS Group continues to be a pioneer in global luxury travel retail, offering its customers a carefully curated selection of exceptional products from over 700 of the most desired brands through 420 boutiques on three continents. Its network consists of duty free stores located in 13 major global airports and 18 downtown Galleria locations, as well as affiliate and resort locations. The Group is privately held and majority owned by the world's largest luxury conglomerate Moët Hennessy Louis Vuitton (LVMH), alongside DFS co-founder and shareholder Robert Miller. DFS Group employs over 9,000 people focused on creating inspiring retail experiences for its customers. In 2016, over 157 million travelers visited DFS stores. DFS is headquartered in Hong Kong and has offices in Australia, Cambodia, China, France, Indonesia, Italy, Japan, Macau, New Zealand, Singapore, United Arab Emirates, United States and Vietnam.                                                                                    

For more information, please visit

About T Galleria by DFS

T Galleria by DFS, formerly known as DFS Galleria, is the ultimate evolution of the original travel retail concept pioneered by DFS Group. The first downtown store opened in 1968 in Hong Kong, followed shortly thereafter by Honolulu and eventually expanding to 18 locations all over the world. Today, T Galleria by DFS has a presence in the United States, as well as across Asia, Australasia, Europe and the South Pacific regions. Linked to the notion of travel through the use of T for the Traveler, the brand stands for what customers have come to expect: an expertly curated assortment of the world's preferred luxury brands, exceptional retail environments, highly personalized services and unique experiences tailored to their specific needs as travelers. T Galleria by DFS enables travelers to realize their individual style, one journey at a time.

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For media enquiry, please contact:

Chow Tai Fook Jewellery Co., Ltd

Esther Wong

Esther Chau

T: (852) 2610 8387 / 6183 7004

T: (852) 2610 8386 / 6044 7810



DFS Group

Colleen T. Leahy

T: (852) 2732 5407


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Source: Chow Tai Fook Jewellery Co. Ltd

Related stocks: HongKong:1929 OTC-PINK:CJEWY

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