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Gravity R&D, Personalization Expert, Opens Two New Offices in Southeast Asia

Gravity R&D
2015-11-24 09:13 3622

JAKARTA, Indonesia, Nov. 24, 2015 /PRNewswire/ --

Gravity is opening offices in Jakarta and Bangkok. This is part of Gravity's aggressive plan to make their personalization platform more accessible in Southeast Asia.

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Using patented and award winning algorithms, Gravity delivers personalized, omnichannel experiences for users across all devices. It's the digital equivalent of walking into a store that has been specifically designed for you and continually adjusts itself with information it receives about your changing needs and interests.

Gravity's portfolio in SEA is growing quickly and now includes clients like the Seek Group and Mudah.my, Malaysia's largest online marketplace.

"Our mission is to quickly and effectively connect buyers with sellers. Gravity serves both of these needs by generating quality leads for our sellers and only suggesting the most relevant results for our buyers. Their solution improves the user experience on all channels including desktop and mobile platforms." - Gaurav Bhasin, CEO, Mudah

Recently, Gravity finalized a partnership with Vidio.com after outperforming their in-house system as well as a competitor. Vidio is operated by KMK Online, a part of Indonesia's second largest media firm, Emtek.

"Based on Gravity's success with Dailymotion, it was easy to decide which recommendation provider to use on our video sharing platform. Gravity's engine increased the number of videos viewed and the session length for our users, bringing us valuable additions in advertising revenues while also improving the user experience." - Hadikusuma Wahab, VP of Product, KMK Online

Gravity will be creating a local workforce through a series of fresh hires to bolster their local presence. Technical candidates will be flown to Budapest for an intensive three-month training course. Gravity has also opened a datacenter in Singapore to provide real-time recommendations to users across all of Southeast Asia.

Global Business Development Managers, Kevin Jackson and Marton Vertes, are currently on location for the next several months in Jakarta and Bangkok, respectively. Their objectives will be to create autonomous offices in Southeast Asia through one-on-one training with new hires, building up a local network of influencers, and fostering relationships with both clients and strategic partners.

About Gravity R&D 

Gravity is a world leader in machine learning and recommendation engines. They deliver over 4 billion personalized recommendations per month, generating over $30 million in additional revenue for their clients around the world. Over the past year, they've competed in several A/B tests, outperforming the in-house solutions of companies like Dailymotion, Allegro (Naspers), and OLX Brazil.

Contact: Kevin Jackson, Global Sales Director, ID: +62-812-1829-2646, HU: +36-30-202-6335, US: +1-520-704-9075, kevin.jackson@gravityrd.com

 

Source: Gravity R&D
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