omniture

HOLOTIVE Global to Launch Southeast Asia's First-ever Dedicated Holographic Theatre at Sentosa

K-live Sentosa will enable fans to watch virtual concerts of K-Pop superstars any time
2016-02-24 13:24 2539

SINGAPORE, Feb. 24, 2016 /PRNewswire/ -- Southeast Asia's first dedicated K-pop holographic theatre, K-live Sentosa, was launched in Singapore today. In its inaugural foray outside of South Korea, K-live Sentosa will be located at Resorts World Sentosa (RWS) Waterfront.  

First introduced in Seoul, South Korea, in 2014, K-live has attracted over 200,000 visitors from around the world. The captivating experience of a high definition virtual concert makes K-live an entertaining digital attraction for visitors.

With its launch in Singapore, K-live Sentosa pays perfect homage to the best of the Korean culture and its cutting-edge digital technologies -- by seamlessly combining high-tech holographic content starring popular Korean pop stars such as Wonder Girls, 2PM and GOT7. The Singapore edition has been enhanced through the addition of original traditional and modern dance performances to make for a more holistic experience.

"As much as they'd love to, top K-pop acts are not able to make multiple visits to perform in Singapore within a short period of time. Likewise, fans may also not have the resources to travel to overseas performances. Now, with K-live Sentosa, fans can immerse themselves in a larger-than-life K-Pop experience from their favourite artistes anytime they want," said Mr Sean Park, Director of K-live Sentosa.

Designed to make visitors feel like they're attending a real-life concert, the experience is made even more engaging with the use of augmented and virtual reality technologies and a myriad of special effects.

Here's a behind-the-scenes look at the making of the hologram concert.

"We are thrilled to welcome K-live Sentosa as the latest addition to RWS, located within the vibrant Korean cluster of the finest Korean-themed food and beverage outlets as well as retail concepts at RWS' Waterfront. With the increasing popularity of the Korean Wave or Hallyu in Singapore, hosting the region's first dedicated K-pop holograhic theatre makes for a perfect fit as we continue to refresh and expand our diverse offerings at RWS. We are confident that K-live Sentosa's rich and visually immersive K-pop experience will appeal to new and repeat visitors, in particular, local and foreign fans of Korean culture and entertainment," said Ms Serena Phua, Vice President, Estate Management, RWS.

To keep visitors and K-pop fans continually engaged, the holographic content for K-live Sentosa will be updated every six months, releasing new virtual songs from the top trending K-Pop artists. Similarly, the live performances will be changed every three months.

K-live Sentosa will offer two types of shows for visitors:

1. Full package with Live Performance

The full package comprises a 10-minute live performance, which includes Flying (Korean Modern Dance) or Ego (Krump), and a 5-minute behind-the-scenes look into the production of a holographic concert.

Ego (Krump)

'Krump' is one of the many branches of Hip-Hop. It combines both the dynamic movements of Krump and traditional Korean soul, it is a story of identity diffusion -- two souls intertwined in battle to find its genuine soul.

Flying (Korean Modern Dance)

'Flying' interprets the sequence of The Black Swan's longing to be The White Swan. The Black Swan continually attempts to free itself from the darkness and spread its wings freely.

This is followed by the 30-minute Holographic Concert (more details on the concert below).

2. Holographic Concert

This package starts with a 5-minute Jin-do Drum Dance in holographic form, followed by the 5-minute behind-the-scenes look into the production of a holographic concert. Then, it's what fans have been waiting for -- the 30-minute Holographic Concert, with a line-up of today's hottest K-Pop stars performing their hit singles every day. The show includes top hits like 2PM's "Hands Up", Wonder Girls' "I Feel You" and "Girls Girls Girls" by GOT7.

Jin-do Drum Dance

This traditional Korean Dance originated from Jin-do, a province in Jeolla-nam-do. It is known for its dynamic drum beat which blends both masculine dynamics and feminine delicateness.

Performance schedule

K-live Sentosa's daily performance schedule is as follows:

Time

Programme

10:00 - 10:40

Hologram Concert

11:00 - 11:40

Live Dance Performance (Krump) + Hologram Concert

12:00 - 13:00

Break

13:00 - 13:40

Hologram Concert

14:00 - 14:40

Live Dance Performance (Korean Modern Dance) + Hologram Concert

15:00 - 15:40

Hologram Concert

16:00 - 16:40

Live Dance Performance (Krump) + Hologram Concert

17:00 - 17:40

Hologram Concert

18:00 - 19:00

Break

19:00 - 19:40

Live Dance Performance (Korean Modern Dance) + Hologram Concert

20:00 - 20:40

Hologram Concert

Ticketing Details

Tickets to K-live Sentosa can be purchased at SISTIC, Resorts World Sentosa's website or at K-live Sentosa's booth from February 12, 2016 onwards.

Ticket prices are as follows:

For media enquiries, please contact:

Ticket Type

Full Package (SGD)

Hologram Concert (SGD)

Adult (Ages 13 to 59)

48

39

Child (Ages 4 to 12)

24

19

Senior (Ages 60 & above)

24

19

Students (Ages 13 to 19)*

38

32

*For student rate, please proceed on-site to K-live ticket booths with valid student ID in person.






Jeffrey Wong / Vylvianne Devajothi
The Hoffman Agency Singapore
KliveSG@hoffman.com  
+65 6361 0250

About K-live

K-live is the world's first commercial holographic theater -- launched in Seoul, South Korea, in 2014 by KT Corporation, Korea's largest telecommunications provider. K-live possesses the digital facilities and technology to apply holographic images, projection mapping, tele-presence solutions, and Augmented Reality attractions.

About K-live Sentosa

K-live Sentosa is the first holographic theatre in Singapore which is built and operated by HOLOTIVE Global Ltd. As K-live's first foray outside of South Korea, K-live Sentosa exclusively produces its original contents and live performances for the theater. The current cast includes Wonder Girls, 2PM and GOT7, all of who have a huge fandom worldwide. K-live Sentosa also features live dance performances -- from traditional to modern dance; connecting artistic factors of eastern and western and past & present cultures. With a combination of holographic technology and cultural values, K-live Sentosa will offer new experiences and unforgettable memories.

About HOLOTIVE Global

HOLOTIVE Global is the only company in Korea that possesses its own hologram platform through research and development. It provides a new media experience in the areas of performance, exhibition, advertising, applying various hologram fused contents to which its own hologram platform. HOLOTIVE Global aims to be the best hologram platform company in the world through overseas business development with its various hologram and holographic technologies, and its starting point is K-live Sentosa in Singapore.

Source: HOLOTIVE Global
collection