SHENZHEN, China, July 19 /Xinhua-PRNewswire/ -- Konka announced today that because of the increase in its international business, Konka is reforming the structure of its international business division. The aim of this reformation is to help Konka compete in the international domestic electronics market with more initiative and more agility.
In the past several years, Konka has developed its own brand of international business and OEM business in nearly one hundred nations and regions. The amount of Konka's world trade received a 60% increase in 2006 compared with 2005. The products of Konka spread over CRT TVs, Flat Panels, cell phones, fridges and DVDs. And the Konka brand product has formed a respectable status in different markets across the world, such as Asia and the Pacific as well as the Middle East.
Konka is dividing its international business division into six departments: the Asia & Pacific business department, the Middle East business department, the Africa business department, the North America business department, the Latin America business department, the East Europe business department and the West Europe business department. The six business departments are mainly responsible for Konka's TV business in the nations and regions concerned. And Konka is also establishing a Diversification Products department to reconstruct its business in other products, such as cell phones, fridges, DVDs.
This reform suggests that Konka will focus on the various requirements of different markets. Actually, as there are establishments of overseas subsidiaries in America, Canada, Europe and the manufacturing centers in Mexico, Indonesia and Slovak, Konka has the capabilities to build up its own excellent brand in the international domestic electronics market. And all of these will increase the amount of Konka's overseas business to a new level.
Konka believes the new structure of the international business division will help it respond to the requirements of different nations and regions more swiftly and meet the requirements more fully. "This kind of reform will go on and it will help Konka become more competitive in the international domestic electronics market and deal with the requirement of every subdivided market well. We believe Konka will be one of the top domestic electronics suppliers of the world," said Weidong Niu, the general manager of the Konka international business division.
For more information, please contact:
Zhao Zhe
Konka
Tel: +86-755-2660-8866 x6042
Cell: +86-137-6046-3540
Email: zhaozhe@konka.com
