Established Chinese System Integrator and Cable Network Investor Expected to
Play Leading Role in Facilitating Network Deployments
SAN FRANCISCO, Nov. 29 /Xinhua-PRNewswire/ -- OpenTV Corp. (Nasdaq GM:
OPTV), a leading provider of enabling technologies for advanced digital
television services, today announced that OpenTV and Star Communication
Network are working together to develop solutions to deploy advanced digital
television products and services to cable networks in China.
Star Communication’s set-top box will integrate OpenTV’s latest
generation products, Core2 and PVR2, with the existing Conax conditional
access, facilitating advanced personal video recording (PVR) functionality,
and enhanced interactive television applications. These services will
introduce a heretofore unavailable offering of cable television to Chinese
viewers. In addition, Star’s relationships with cable’s marquee cable
players in China offer a well-matched gateway for OpenTV’s offerings.
According to Mike Ivanchenko, OpenTV’s senior vice president and
managing director of Asia Pacific, "Cable networks in China are rapidly
entering the digital migration phase, and the types of enhanced programming
and services that only advanced middleware can provide are becoming
increasingly desirable. OpenTV is the ideal partner of choice for deployment
of advanced digital television in China with our demonstrated track record in
Asia and throughout the world."
"This agreement is an endorsement of Star’s market presence in China and
OpenTV’s advanced television abilities and foresight," noted Pang Xingxin,
chairman and president of Star Communication Network. "Both companies are
perfectly positioned to bring advanced digital capabilities to the China
market. We have a strong foundation to continue our forays into the cable
market by delivering advanced and compelling new services, and we believe
that OpenTV’s technology will enable us do so."
About Open TV
OpenTV is one of the world’s leading providers of technologies and
services enabling the delivery of digital and interactive television. The
company’s software has been integrated in over 73 million digital set-top-
boxes in 96 countries. The software enables enhanced television, interactive
shopping, interactive and addressable advertising, games and gaming, personal
video recording, and a variety of consumer care and communication
applications. For more information, please visit http://www.opentv.com .
About Star Communication Network Co., Ltd.
Star Communication Network Technology Co., Ltd., a certified high-
technology enterprise, was established in 1988. With headquarters in
Beijing’s CBD and over 170 employees around the world, Star is the most
powerful system integrator, technology supplier, and broadcast and television
network operator in China. Star has the assets and operational scale
exceeding 100 million RMB with a nationwide market share, and has made forays
into the international marketplace.
