omniture

RSA Launches iCargo in Hong Kong

Royal & Sun Alliance Insurance plc, Hong Kong
2009-05-12 10:14 574

HONG KONG, May 12 /PRNewswire-Asia/ -- Royal & Sun Alliance Insurance plc ("RSA"), one of the leading general insurance companies in Hong Kong, launched a brand new online tool called iCargo and received very positive market feedback. It allows insurance intermediaries to quote, bind cover and issue documentation for SME cargo shipment and open cover insurance around the clock all in just a few minutes.

iCargo is the first of its kind in Hong Kong. It gives the company the edge to provide 7/24 SME quotes to all business partners who have a login ID, and more importantly a market leading online platform to write marine cargo insurance.

"We're excited to roll out this robust e-platform. It will be a key differentiator for us to provide our business partners and customers with better and competitive services," said Phil Bulgin, CEO Hong Kong.

All cargo policies issued via iCargo use RSA's One Stop Cargo policy form. The tool is supported by a large team of marine insurance experts offering technical assistance where required.

"The system is so simple to use, easier than buying online travel insurance, as we heard from one of our users," added Lay-hui Lim, Senior Marine Manager.

RSA Hong Kong has held a number of launch seminars and created a lot of interest amongst the attending insurance agents and brokers.

One of them was quoted saying "this will save us considerable time in getting quotes as going on-line makes a lot of sense -- much more efficient to obtain a response anytime."

About RSA

With a heritage of almost 300 years, RSA is one of the world's leading general insurers delivering sustainable profitable performance. RSA writes business in over 130 countries and has major operations in 28 countries including the UK, Canada, and Ireland, and across Scandinavia, the Baltics, Asia, the Middle East and Latin America.

Focusing on general insurance, RSA has around 23,000 employees and 20 million customers around the globe. RSA's strength is reflected in its credit ratings including an "A" rating from Standard & Poor's and A.M. Best. In 2008, RSA's net written premiums were up by 11% to 6.5bn pounds, with a combined operating ratio of 94.5% and operating results of 867m pounds.

Further details can be found at http://www.rsagroup.com (RSA Group) and http://www.rsagroup.com.hk (RSA Hong Kong).

For media enquiries, please contact:

Matthew Lee

Marketing & Communications

RSA

Tel: +852-2968-3314

Fax: +852-2917-6200

Email: matthew.lee@hk.rsagroup.com

Source: Royal & Sun Alliance Insurance plc, Hong Kong
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