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en_US Announces Open Beta Testing of "Immortal Faith" by on September 9, 2010

2010-09-09 17:10

    BEIJING, Sept. 9 /PRNewswire-Asia/ -- Inc. (Nasdaq: SOHU), China's leading online media, communications, search, online games and wireless value-added services group, today announced that its massively multi-player online role-playing game ("MMORPG") subsidiary, Limited ("Changyou") (Nasdaq: CYOU), will begin open-beta testing of Immortal Faith, Changyou's first 2D martial arts massively multi-player online role-playing game ("MMORPG"), on September 9, 2010.

    Immortal Faith is a game licensed from a local game studio in China. Set against a backdrop of a number of ancient Chinese myths and folk tales, the game allows players to battle demons and assist deities in the conquest of various fairy kingdoms found in Chinese mythology. By participating in the specially designed fighting modes and utilizing the game's featured dynamic fighting moves, the game lets users experience the life journey of becoming immortal.

    Mr. Dewen Chen, President and Chief Operating Officer of Changyou, commented, "The open beta launch of Immortal Faith brings Changyou into the 2D mythical MMORPG segment, and furthers our product diversification efforts. Packed with attractive graphics showcasing different cultural elements from ancient China, the game contains many creative forms of combat aimed at attracting a new group of players to further expand our user base."

    About Changyou Limited's massively multi-player online role-playing games ("MMORPG") business began operations as a business unit within Inc. (NASDAQ: SOHU) in 2003. Changyou, a leading developer and operator of online games in China, was carved out as a separate, stand-alone company in December 2007, and completed an initial public offering on April 7, 2009. Changyou currently operates six online games, including the in-house developed Tian Long Ba Bu, one of the most popular online games in China, and the licensed Blade Online, Blade Hero 2, Da Hua Shui Hu, Zhong Hua Ying Xiong and Immortal Faith. Changyou has a diversified pipeline of games with various graphic styles and themes, including the licensed Legend of the Ancient World, and the in-house developed Duke of Mount Deer, which received an award as one of China's most anticipated online games. Changyou's advanced technology platform includes advanced 2.5D and 3D graphics engines, a uniform game development platform, effective anti-cheating and anti-hacking technologies, proprietary cross-networking technology and advanced data protection technology. For more information about Changyou, please visit

    About Inc. (NASDAQ: SOHU) is China's premier online brand and indispensable to the daily life of millions of Chinese, providing a network of web properties and community based/web 2.0 products which offer the vast Sohu user community a broad array of choices regarding information, entertainment and communication. Sohu has built one of the most comprehensive matrices of Chinese language web properties and proprietary search engines, consisting of the mass portal and leading online media destination; interactive search engine; #1 games information portal; the top real estate website; #1 online alumni club; wireless value-added services provider; leading online mapping service provider; and developer and operator of online games

    Sohu corporate services consist of brand advertising on its matrix of websites as well as paid listing and bid listing on its in-house developed search directory and engine. Sohu also offers wireless value-added services such as news, information, music, ringtone and picture content sent over mobile phones. Sohu's massively multiplayer online role-playing game (MMORPG) subsidiary, (NASDAQ: CYOU), currently operates six online games, including Tian Long Ba Bu, one of the most popular online games in China, and the licensed Blade Online, Blade Hero 2, Da Hua Shui Hu, Zhong Hua Ying Xiong and Immortal Faith., established by Dr. Charles Zhang, one of China's internet pioneers, is in its fourteenth year of operation.

    Safe Harbor Statement

    This announcement contains forward-looking statements. Statements that are not historical facts, including statements about Sohu's beliefs and expectations, are forward-looking statements. These statements are based on current plans, estimates and projections, and therefore you should not place undue reliance on them. Forward-looking statements involve inherent risks and uncertainties. We caution you that a number of important factors could cause actual results to differ materially from those contained in any
forward-looking statement. Potential risks and uncertainties include, but are not limited to, the current global financial and credit markets crisis and its potential impact on the Chinese economy, the slower growth the Chinese economy experienced during the latter half of 2008 and in 2009, which could recur in the future, the uncertain regulatory landscape in the People's Republic of China, fluctuations in Sohu's quarterly operating results,  and Sohu's reliance on online advertising sales, online games and wireless services (most wireless revenues are collected from a few mobile network operators) for its revenues. Further information regarding these and other risks is included in Sohu's annual report on Form 10-K for the year ended December 31, 2009, and other filings with the Securities and Exchange Commission.

    For investor and media inquiries, please contact:

    In China:

     Ms. Li Mei Inc.

     Phone: +86-10-6272-6596


     Mr. Chen Yuan Yuan


     Phone: +86-10-5971-2001


    In the United States:

     Mr. Jeff Bloker


     Phone: +1-480-614-3003


Source: Inc.

Related stocks: NASDAQ-CM:SOHU

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