omniture

YeePay Forms Strategic Partnership with Shanghai Telecom

2006-12-25 08:57 1733

ePayment Solution Powers Broadband Value-Added Internet Services

BEIJING, Dec. 22 /Xinhua-PRNewswire/ -- YeePay, a leading provider of innovative e-payment services based on Internet, mobile and telephone in China, announced today that it has formed a strategic partnership with Shanghai Telecom, a wholly owned subsidiary of China Telecom in Shanghai Province. China Telecom is the country's largest telecommunications operator with businesses covering fixed lines and various value-added Internet services. Under the partnership agreement, YeePay will provide online payment solution for online portal ChinaVnet, enabling Shanghai Telecom's users to pay for value-added online services using their bank cards or through joint payment accounts. The two parties will also collaborate on joint-marketing to bring the service to users.

(Logo: http://www.prnasia.com/sa/200611231623.jpg )

ChinaVnet is a broadband portal operated by China Telecom to provide rich

media contents and value-added Internet applications through a network of

content partners. Currently ChinaVnet has over two million subscribers in

Shanghai and provides more than 70 channels/services including news, movies,

music, finance, education, personals, games and health. ChinaVnet's platform

allows content partners to join-in and leverage its network channels and user

base to deliver their services, and also provides revenue collection and

settlement capabilities for the content partners. Previously most content

partners relied on phone/ADSL billing to collect payments from users, YeePay's

new service allows users to create a joint account and make payments using

their bank cards directly.

"Internet is transforming from a static content media to a complex

transaction platform, and payment is essential to every transaction. YeePay's

solution helps close the "last mile" in the value chain. Now our online

subscribers can conveniently and securely access value-added services using

their bank cards and our content partners can collect revenues more

efficiently. With the collaboration with YeePay, we hope to bring a better

payment experience to our users and build a more colorful online community."

commented Zhu Cheng, Director of Internet Business at Shanghai Telecom.

Bin Tang, CEO of YeePay, said "We have seen the explosive growth of

broadband Internet in China in recent years, interactive multimedia service

has increasingly become a major form of entertainment. With its rich media

content and wide range of applications, ChinaVnet sets an example of what

broadband entertainment can become, but efficient and reliable payment has

always been a major bottleneck in the past. We would like to help drive the

development of broadband Internet services through better payment solutions,

we also believe that broadband interactive entertainment will be a key driving

force for online payment adoption in China."

About YeePay

YeePay is a leading e-payment service provider in China, with a mission to

provide better e-payment solutions and value-added financial services through

technology and innovation. Headquartered in Beijing, China, YeePay also has

branch offices in Shanghai, Guangzhou, Chengdu and Hohhot. As the first

company in China to provide a single platform integrating both online and

offline electronic payments, YeePay's innovative solutions enable consumers

and businesses to make and receive payments over the Internet, mobile and

telephone securely, conveniently and cost effectively. YeePay has formed

strategic partnerships with major banks in China. YeePay's customers include

leading internet companies and ecommerce websites as well as many merchants in

traditional industries, such as Baidu, Sohu, TOM Online, Shanda, KingSoft,

DangDang, eLong, 800Buy, GoMe Electronics and China Unicom. YeePay was

recognized as the "Best Payment Platform" by the China eCommerce Association

and one of the "Top 50 Innovators" by the China Internet Society.

For more information about YeePay, please visit http://www.yeepay.com

About Shanghai Telecom

Shanghai Telecommunication Corp. is a subsidiary of China Telecom and

operates one of China's three international telecommunication exchange

centers. A full-range communications service provider, Shanghai Telecom offers

a wide array of data networking services including e-mail, Internet access, IP

phone, EDI, DDN, and China-Fax. Its broadband portal ChinaVnet offers

interactive rich media contents and value-added services to more than 2

million subscribers. For more information, visit http://www.shanghaitelecom.com.cn

Source: YeePay
Keywords: Food/Beverages
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