TAIZHOU, China, July 2, 2014 /PRNewswire/ -- METRO Cash & Carry, the world's leading business-to-business wholesaler, today announced the opening of its 79th store in China, located in Taizhou, Zhejiang Province. As METRO continues to expand, more and more customers in China will benefit from its high-quality products and professional services.
"We are very excited to open a new METRO store in Taizhou. The city's strong private sector continues to attract independent business owners with entrepreneurial spirit and commitment to business." said Mr. Jeroen de Groot, President of METRO China. "By offering high-quality products, one-stop solutions, and competitive pricing, we will support our local customers to be even more successful – true to our mission of becoming a 'Champion for Independent Business' and multi-channel specialist."
Boosting entrepreneurship and the private sector in Taizhou
Known as China's "Cradle for Private Enterprise," Taizhou's flourishing economy has boosted the development of the private sector, forming the basis of the "Taizhou Economic Model." The city has the highest number of private companies in Zhejiang Province, and its private sector accounts for 97 percent of its economy. Due to its fertile entrepreneurial environment and open social policies, Taizhou is home to a wide range of manufacturing, making it one of the most important manufacturing bases in the Yangzi River Delta region. In 2013, the city's GDP ranked among the top 50 in China. Taizhou's private sector continues to exhibit a strong demand for investment in modern services.
With extensive expertise, high-quality assortments and professional services, METRO stores in Taizhou provide highly-efficient, one-stop purchasing solutions for local customers. On the grand opening day of METRO Taizhou Store, several local enterprises, such as Taizhou Power Plant, Zhejiang Hisun Pharmaceutical and Xinshiji Group signed purchasing contracts with the store.
Taizhou's rich fishing resources make the city one of METRO's main purchasing bases for seafood in China. Sanmen crab and large yellow croaker from Taizhou are popular among METRO's customers nationwide. Meanwhile, local specialty produce such as Huangyan Mandarins, Xianju Waxberries and Yuhuan Pamelos are sold in METRO Taizhou stores for local customers' selection.
METRO Taizhou Store is conveniently located on East Shifu Avenue. The store covers a sales area of over 5,300 square meters, offering an assortment of nearly 15,000 items, including meat, fish, dairy, office supplies, kitchen equipment, electronics, etc. For the convenience of professional customers, the store is open from 6:00 a.m. to 10:00 p.m.
Celebrating 50 years of METRO, and continuously innovating products & services
This year, METRO is celebrating its 50th anniversary. To demonstrate its gratitude to its customers for their trust and support over the years, the company is running a series of special offers by the name of '50 Years Jubilee Weeks' between now and October 2014. One of the highlights will be '50 Days – 50 Deals': beginning September, METRO will offer one 'Super Deal' every day, with participating wholesale stores offering a particular product at a knock-down price.
With its international root, the METRO store offers about 3,000 traceable Star Farm products and about 2,400 varieties of imported goods from across the world, including Europe, America, and Asia. It also offers a remarkable range of imported wines. With year-round temperature control of 15 celsius and ideal humidity settings, the METRO wine boutique is an excellent environment for fine wines. In addition, the store also carries complete collections of domestic wines and high-end Chinese liquors, with high quality and authenticity ensured.
METRO China developed six innovative Own Brands, including Aka, Fine Food, HoReCa Select, H-Line, Rioba and Sigma. The six Own Brands offer over 3,000 high quality products competitively priced, providing added value to professional customers.
