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Finet Group Establishes Online Game Group in Shanghai and Releases Three New Online Games

2008-05-07 12:24 1113

SHANGHAI, China, May 7 /Xinhua-PRNewswire/ -- Finet Group Limited ("Finet", HKSE stock code: 8317) today announced the inauguration of China Game, the holding company of Finet's online game business in China, and its strategic direction. China Game unveiled the timetables of its three self-developed three-dimensional Massively Multiplayer Online Role-Playing Games ("MMORPG"), which are "Warage", "Tang Dynasty II", and "Swordsman-Plus". The closed beta testing of "Warage" is scheduled to begin on May 13.

Headquartered in Shanghai, China Game aims to be a world-class group brand in China's online game market. Led by Mr. LI Yanqing, an industry veteran, its game operations team comprises members from top-tier game companies in China. At the same time, China Game possesses an established online game development centre in Hangzhou, Zhejiang province, with more than 200 experienced game developers, which Finet acquired and expanded in 2007. China Game embraces originality and emphases innovation in its core values. With some of the country's leading core technologies of online game development, China Game will seize the opportunity to innovate and develop more original and popular Chinese online games to present the country's rich history, culture and national characteristics to the world.

Adopting its state-of-the-art proprietary 3D game engine, China Game's three MMORPGs, "Warage", "Tang Dynasty II" and "Swordsman-Plus", all in the context of China's unique culture, will be released this year. They will be the pillars to the solid growth of China Game's integrated entertainment platform (http://www.lyjoy.com ).

"The establishment of China Game as our online game group demonstrates Finet's ambition and commitment to invest in this industry," said Dr. George YU, Chairman of Finet. "Our emphasis on enhancing the group's R&D capabilities also indicates Finet's unwavering determination to build a competitive edge in the market."

"Finet chose to enter the online game market last year by acquiring a company with outstanding research and development competencies. The setup of China Game as Finet's online game business group is a milestone in Finet's growth in the market. A year's effective integration and rapid expansion provides China Game with better access to human and product resources and consequently, we are looking forward to the commercializations of its three self-developed quality MMORPGs this year," said Ms. Queenie SIU, CEO of China Game. "Our next plan is to set up additional R&D centers in Chengdu, South China and North China in the near future, in a move to reflect the advantages of our group structure -- multi-site R&D resources and integrated operations in Shanghai."

"The closed beta testing of "Warage" will be initiated on May 13. Developed by a hundred-person team for three years, the game features powerful PVP settings and magnificent scenes of RVR state-to-state war. Its another selling point is the 2D-like simple operation based on our 3D game engine, bringing about the first 3D blockbuster that provides direct accesses to tasks, NPCs, monsters and regions through hyperlinks, and combines the intelligent path navigation function," said Mr. LI Yanqing, President of China Game. "According to China Game's product plan, the group will next year further launch three to five self-developed online games, and additionally source for other domestic and overseas quality online games to diversify its product portfolio and enrich its game platform."

About China Game

Headquartered in Shanghai and a member of Finet Group, China Game aims to be a leading group brand in China's online game market. The group now possesses an established game development centre in Hangzhou with more than 200 experienced designers, artists and programmers, and a seasoned operation team based in Shanghai to service the entire China market.

China Game envisions bringing China's self-developed games to the world. Thus, it is the group's core focus to enhance its development capabilities and inspire innovation in order for its games to excel in the global market. Its accumulated technological strengths allow China Game to launch three self-developed MMORPGs in 2008. Such a rich supply of games in the pipeline paves the way for the solid growth of China Game's interactive entertainment platform (www.lyjoy.com ). In addition, the company is planning to launch three to five new titles in 2009. China Game targets to reach an aggregate of over one million concurrent users for all its games.

While China Game is open to source for more domestic and overseas quality games, it also plans to set up additional R&D centers in Chengdu, South China and North China to form a group structure with "multi-site R&D resources and integrated operations in Shanghai."

For more information, please visit our corporate website http://www.cgamegroup.com and game platform http://www.lyjoy.com .

About Finet Group Limited

Founded in 1998 and listed on the Stock Exchange of Hong Kong Limited (HKSE stock code: 8317), Finet Group Limited ("Finet") is a leading Internet company in Greater China possessing one of the most popular financial portals, "finet.hk" (http://www.finet.hk ). Headquartered in Hong Kong, Finet has offices in Beijing, Shanghai and Shenzhen specializing in the Internet and financial business.

In the past two years, Finet Group has seized the opportunity to enter into China's high-growth Internet industry especially the online game segment, while rapidly expanding its financial information business in the mainland. In 2007, the group successfully acquired a game company in Hangzhou and integrated its outstanding R&D resources and a top-class online game development team with state-of-the-art engine technologies. In April 2008, Finet Group established China Game as the group company holding its online game business, marking a milestone of Finet's online game strategy.

About "Warage"

Developed with China Game's proprietary 3D game engine, "Warage" is an innovative 3D online game developed by a hundred-person team for three years. Based on the historical background of the Three Kingdoms period, the game is adapted from classic romances that took place at that time. "Warage", representing a rebirth of traditional China's cities, characters and battlefields, gives players an opportunity to experience what the Three Kingdoms heroes strategized in a move to dominate the country.

With its unique innovative capacity, Fengyun game studio under China Game developed "Warage" as the first 3D game with intelligent navigation in the virtual world in which gamers can have direct accesses to tasks, NPCs, monsters and zones through hyperlinks. The game features wonderful traditional Chinese painting style and portraits and is full of Chinese national characteristics. "Warage" breaks through the limitations of traditional online games, and enables gamers to immerse into the interesting and exciting epic with its powerful PVP settings, magnificent scenes of RVR state-to-state war and sophisticated military system.

To learn about more the game, please visit the official website http://zz.lyjoy.com .

About "Tang Dynasty II"

"Tang Dynasty II" is a 2.5D self-developed online game blockbuster featuring Chinese traditional culture based on the wars that took place in the Sui and Tang Dynasties. With detailed ancient China map, exciting PVP settings and classical background music, the game relives the Tang Dynasty's prosperity of over a thousand years ago. It embodies over 30 distinct game systems which will deeply impress every Chinese gamer with its triggering task system, history simulation system, plot-driven story development model, Sui and Tang Dynasties' unique official rank system, fantastic riding system, Chinese traditional Kongfu system and Taoism system, among others.

About "Swordsman-Plus"

Set against a backdrop of the restless swordsman world at the end of the Yuan Dynasty and the beginning of the Ming Dynasty, "Swordsman-Plus" is an MMOPRG featuring Chinese chivalry and justice. With a strong cultural background, the game offers a choice of four Kung Fu groups -- Riyue, Shushan, Shaolin and Wuyue -- for players to join. The game boasts of rich contents, distinctive disguise system, a well-established Wuxia story line, multiple game upgrade techniques, dynamic facial expressions of game characters, different attack systems of each Kung Fu group, as well as magnificent city scenes, defensive routes on a comprehensive map and traditional Kung Fu skills, allowing players to experience unsurpassed amusement in a true virtual world.

Source: China Game
Keywords: Entertainment
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