HONG KONG, Nov. 25, 2014 /PRNewswire/ -- Landor Associates' excellence in brand strategy and design in diverse sectors was recognized and honored at the first annual Transform Awards Asia Pacific. Landor was honored a total of 5 times including Gold and Bronze awards for work with Seamarq (a new hotel brand developed for Hyundai in South Korea) and VIV (a new private petroleum retailing brand from Nanjing).
The work for VIV won two Golds -- one in category of Best implementation of brand development and one in the category Best visual identity from the energy and extractives sector -- as well as one Bronze in the category of Best corporate rebrand following a merger or acquisition. The work for VIV was also given an award in the category of Best overall visual identity.
The work for Seamarq Hotel was awarded a Gold in the category of Best visual identity from the travel & leisure sector.
These awards follow closely on Landor's recent win of a Silver medal at the 7th ROI Festival in Shanghai in the category of product/package design for its innovative and successful development of the Me&U condom brand for Durex.
About the Transform Awards
The Transform Awards Europe has recognized excellence in brand development since 2010. 2014 is the first year they have been carried out in Asia-Pacific. The program is the industry benchmark for brand evolution, brand development and brand transformations. A panel of experienced in-house practitioners, branding experts and journalists from companies including Intel, Virgin Active, Standard Chartered Bank, Fonterra and SingTel were chosen to judge each of the entries. For more information go to http://www.transformmagazine.net/awards/asia/.
About the ROI Festival
The annual ROI Festival is the creative award celebrating works that help to realize business value and are a true return on investment. For more information go to http://www.roifestival.com.
About Landor Associates
As a global leader in brand consulting and design, Landor helps clients create agile brands that thrive in today's dynamic, disruptive marketplace. Our work enables top brands -- from Barclays to BMW and Tide to Taj -- to stand for something while never standing still.
Landor's branding services include strategy and positioning, identity and design, brand architecture, innovation, naming and verbal branding, research and analytics, environments and experience, engagement and activation, and digital and social media.
Founded by Walter Landor in 1941, Landor pioneered many of the research, design, and consulting methods that are now standard in the branding industry. Today, Landor has 27 offices in 21 countries, working with a broad spectrum of world-famous brands. Clients include BMW, BP, Cathay Pacific Airways, Diageo, FedEx, GS Caltex, Haier, HSBC, Jin Jiang Group, LG Group, Microsoft, Midea, PepsiCo, and Uni-President.
Landor is a member of the Young & Rubicam Group network within WPP, the world's largest marketing and communications firm. For more information, please visit Landor.com and follow Landor on Facebook and Twitter.
Landor Associates
17 Floor Kinwick Centre
32 Hollywood Road
Central, Hong Kong
+852- 2851-8173 phone
+852-2544-9199 fax
www.landor.com
For More Information:
Peter Mack
+852-9660-9673
peter.mack@landor.com
