omniture

eFuture Signs Contract to Retrofit Chaopi Trading Company's Distribution Center



BEIJING, May 28 /Xinhua-PRNewswire/ -- eFuture Information Technology Inc. (Nasdaq: EFUT) (“eFuture”), a leading provider of front-end supply chain management software and services in China, today announced that it has signed a contract to retrofit Chaopi Trading Company Limited’s (“Chaopi”) distribution center.

“Our successful integration with recently acquired Proadvancer and previous cooperation on projects with Beijing Jingkelong (HKSE: 0814.HK), the parent company of Chaopi, has increased our market share, expanded our logistics product and service offerings and opened the door to provide total supply chain management solutions in China,” said Mr. Adam Yan, eFuture’s chairman and chief executive officer. “This contract further enables us to showcase our high-quality, front-end supply chain management software and services which streamline our clients operations and increase their competitive advantages.”

Under the agreement, eFuture will provide the following services for the complete retrofitting of the Chaopi distribution center including planning the layout and construction implementation process for Chaopi’s No.2 warehouse distribution center, training for modified operations, hardware procurement and system integration for high-speed, automatic sorting machines and an overall storage sorting system.

With the implementation of this project, Chaopi will enjoy increased speed and operational efficiency in its warehousing and distribution operations, helping the company to better serve its numerous retail customers. The retrofit is expected to be fully implemented and in operation by August 1, 2008. Upon completion, the Chaopi distribution center will include the fastest high-speed, box-type automatic sorting machine in Asia, which will be able to handle approximately 9,000 boxes per hour. eFuture plans to have the equipment installed and tested onsite by the end of July 2008.

In 2004, Proadvancer provided Chaopi with overall logistics consultancy services and a comprehensive electronic labeling system. Chaopi serves as the agent for over 300 industry-leading domestic and international brands including Nestle, Dove, Danone, Nivea, Wuliangye, Mengniu, Hongxing Erguotou, Jingliufu, Jinglongyu, Lotte and Wahaha, managing product distribution across 9 categories and over 10,000 SKUs (stock keeping unit). Chaopi also serves over 1000 local stores of over 140 large leading retailers such as Wal-mart, Carrefour, Auchan, 7-Eleven, Lotus, Jingkelong, and MerryMart.

About Beijing Chaopi Trading Company Limited

Beijing Chaopi Trading Company Limited (“Chaopi”) is a subsidiary of Beijing Jingkelong Company Limited (HKSE: 0814.HK), one of the largest fast-moving consumer goods (“FMCG”), retail and logistics chains in Northern China with reported total revenues of over RMB5.64 billion in 2007. Chaopi operates logistics support, whole-sale and agent services for food, non-staple food, commodity, cosmetics and detergent products based on exclusive agency, co-operational distribution, service terminal, merchandise sub-packaging, storage & distribution and third party logistics.

Chaopi serves as the agent for over 300 industry-leading domestic and international brands including Nestle, Dove, Danone, Nivea, Wuliangye, Mengniu, Hongxing Erguotou, Jingliufu, Jinglongyu, Lotte and Wahaha, managing product distribution across 9 categories and over 10,000 SKUs (stock keeping unit). Chaopi also serves over 1000 local stores of over 140 large leading retailers such as Wal-mart, Carrefour, Auchan, 7-Eleven, Lotus, Jingkelong, and MerryMart.

With a 166,000 square meter logistics distribution center and a 125,000 square meter storage area with over 100,000 standard storage slots, Chaopi can store more than 4 million units of merchandise and turns over approximately 61 million units annually.

About eFuture Information Technology Inc.

eFuture is a leading provider of front-end supply chain management software and services in China. eFuture provides integrated software and service solutions to manufacturers, distributors, wholesalers, logistics companies and retailers in China’s front-end supply chain market, especially in the retail and Fast Moving Consumer Goods (‘‘FMCG’’) industries. eFuture currently serves more than 1,000 clients, including Fortune 500 companies, over 770 retailers and over 200 distributors operating in China. eFuture is also one of IBM’s premier business partners in Asia Pacific and is a strategic partner with Oracle, Microsoft, JDA, Motorola and Samsung Network China. The company has over 650 employees and 20 branch offices across China.

For more information about eFuture, please visit http://www.e-future.com.cn .

Safe Harbor

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will, “ “expects, “ “anticipates, “ “future, “ “intends, “ “plans, “ “believes, “ “estimates” and similar statements. Among other things, 2008 financial outlook and quotations from management in this announcement, as well as strategic and operational plans, contain forward-looking statements. eFuture may also make written or oral forward-looking statements in periodic reports to the Securities and Exchange Commission (the “SEC”), in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to first parties. Statements that are not historical facts, including statements about the company’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: eFuture’s anticipated growth strategies; eFuture’s future business development, results of operations and financial condition; expected changes in the company’s revenues and certain cost or expense items; eFuture’s ability to attract customers and leverage its brand; trends and competition in the software industry; the company’s ability to hire, train and retain qualified managerial and other employees; the company’s ability to develop new software and pilot new business models at desirable locations in a timely and cost-effective manner; the expected growth of the Chinese economy and software market in the retail and consumer goods industries; and Chinese governmental policies relating to private managers and operators of software and applicable tax rates.

Further information regarding these and other risks is included in eFuture’s annual report on Form 20-F and other documents filed with the SEC. All information provided in this press release and in the attachments is as of May 28, 2008, and the company undertakes no duty to update such information or any other forward-looking information, except as required under applicable law.

For investor and media inquiries, please contact:

eFuture Information Technology Inc.

Tel: +86-10-5165-0998 x8804

Email: ir@e-future.com.cn

Andrew Keller

Ogilvy Public Relations Worldwide, Beijing

Tel: +86-10-8520-3112

Email: andrew.keller@ogilvy.com

Source: eFuture Information Technology Inc.
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