HONG KONG, June 3, 2015 /PRNewswire/ -- Joy City Property Limited ("Joy City Property" or the "Company", HKEx Code: 0207) is pleased to announce the reopening of ZARA's store in Xidan Joy City with a new image on 31 May 2015 after renovation. Having its floor space expanded to 1,800 square meters from 1,100 square meters, the Zara store timed its reopening to coincide with Sunday, and broke a single-day sales record by a single store with revenue of RMB 1.05 million, thus ranking first in Asia. Sales on the following day after the reopening still made the store rank among the best in the Asian markets.
The renovated and expanded ZARA Store has now become very eye-catching with its floor-to-ceiling display windows, and has marked a milestone that manifests the Inditex Group's commitment to sustainable development. Compared with a traditional shopping mall, Xidan Joy City is able to help its tenants' stores save power consumption by 30% with its environmental protection and energy-saving measures for sustainable development.
Since the beginning of this year, Xidan Joy City has been endeavouring to increase foot traffic and improving its sophisticated business management and service quality, and has thus attained a number of outstanding results in sales in Asia. The achievements have attracted a number of retail enterprises to rent shop spaces at the shopping mall. This has enabled Xidan Joy City to capitalize on the exponential growth of the branded retail business and to maintain its market leadership. The ZARA store is expected to continue its success in sales under Xidan Joy City's strategy of "Boosting Foot Traffic", which complements the retail stores' marketing efforts for mutual benefits.
About Joy City Property Limited
Joy City Property is a commercial property listing company under COFCO Corporation, business of which covering commercial property, residential property, hotel, tourism property and regional comprehensive development. With the enterprise commission of "providing premium landscaping living environment and high quality service, leading a modern and fashion life style, and gradually became a brand property leader with sustainable development capability in China", the Company successfully built an urban complex under the brand of Joy City with the principle concept of " juvenility, fashion, modern and taste", and developed various products, including the top-level scenery series integrated with excellent natural resources and buildings, international living community series gathering international life styles and Chinese spirit, urban boutique resident series facing to city elites, top-level high-end hotels with international influence, such as MGM Grand Sanya, Regis Sanya, Waldorf Astoria Beijing, Beijing W Hotel, and the National Tourist Holiday Resort in Yalong gulf, Sanya with the reputation of "Oriental Hawaii", which formed a gorgeous property territory with rich formats, perfected product categories and balanced capital structure.
Should you have any inquiries, please contact:
iPR Ogilvy & Mather
Callis Lau / Karen Tse / James Wong / Maggie Chui / Kiki Zhang
Tel: +852-2136-6952 / +852-2136-6950 / +852-3920-7642 / +852-2136-8059 / +852-3920-7639
Fax: (852)3170 6606
Email: joycity@iprogilvy.com
