BEIJING, May 30, 2016 /PRNewswire/ -- At the invitation of the International AntiCounterfeiting Coalition (IACC), DHgate attended the Spring Conference in Orlando, U.S. from May 18 to May 19, 2016. During the Conference, DHgate held roundtable discussions with many brand owners and IP agencies from all over the world. DHgate's Vice President, Wang Tiantian, introduced the IP protection mechanism and procedure, as well as the latest progress in product management and policy formulation. The brand owners and IP agencies highly praised DHgate's practice in IP protection, they look forward to continued cooperation with DHgate.
Wang Tiantian further commented, "As a third-party platform, DHgate has always been committed to IP protection. We actively work with all IP owners, agencies and associations on a broad range of issues concerning IP, they appreciate our cooperation. Trust and safety is the bedrock of DHgate's development, it is in the best interest of both brand owners and DHgate to fight infringement. In terms of user's experience and security of the platform, IP protection is essential. We attended this conference because we hoped to directly talk with more IP owners and listen to their concerns, so that we can perfect our work on IP protection."
In early 2016, DHgate has taken a series of measures to tackle counterfeiting, making efforts to prevent and reduce infringements. First, the current IPPS (Intellectual Property Protection System) will be upgraded and put into use in the middle of June; the new IPPS will provide IP owners with a more efficient and easy-to-use tool for IP protection, streamline the process and significantly reduce the requirements for initiating take-down. Meanwhile, the IP Zone will be launched, which will instruct IP owners on how to better file complaints and to educate the people at large on the importance of IP protection. In addition, DHgate is planning to introduce the on-site check and product examination service to the merchants in early June, which will contribute to the product service and product quality. Finally, DHgate will implement three large programs, namely: restriction on live listings, restriction on merchant's major products, and the review of merchant's performance. These programs are expected to enhance the quality of merchants and products on the platform, reduce repeat products, and make online business more professional, thereby further improving the shopping experience.
'ABOUT DHgate.com'
DHgate.com is the first to market and the biggest transactional cross border B2B e-commerce marketplace in China. We aim to provide global buyers with quality products at competitive prices. Founded in 2004, DHgate.com has approximately 10 million global buyers from 230 countries and regions, with 1.2 million global sellers offering 33 million products. DHgate.com's business enables buyers to directly access global manufacturers of the world's top brands with rich product selections. DHgate.com is an all-in-one platform with integrated services for international logistics, cross border payments, internet financing, etc. DHgate.com's US product distribution warehouses allow for 24 hour delivery and convenient product returns & refunds, bringing great convenience to buyers at http://www.dhgate.com.
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