SHENZHEN, China, Sept. 29, 2016 /PRNewswire/ -- Givex, the proven platform for customer engagement and operational efficiency since 1999, announced today the addition of further enhancements to its WeChat integration to help brands drive customer traffic and retention using Givex loyalty programs.
In China, WeChat is the main way by which customers engage with brands outside physical stores. This Givex integration is designed to further improve the customer's experience with the brand. In the WeChat app, customers can now go to the brand's service account and access the following functions (provided the brand has chosen to make them available):
"Customers expect their favorite brands to communicate with them, provide offers and let them make purchases over WeChat," says Clayton Gray, Managing Director - Sales, China, Givex. "These latest enhancements enable businesses to offer their essential loyalty program functionality over WeChat, providing customers with a truly omnichannel experience."
About Givex
Givex operates in over 55 countries, having processed more than 16 billion transactions since 1999, across a wide array of industries. The Givex Platform provides the tools that drive customer engagement while also accelerating operational efficiency, through a merchant's physical, online and mobile sales channels. Using Givex, all these channels generate the valuable and actionable data, protected by the maximum PCI security standards, that is crucial to maintain a competitive advantage in today's fast moving economy.
Contact Givex: Bryan Wang, Director, Marketing, bryan.wang@givex.com, 416.350.9660
