SINGAPORE, Nov. 24, 2016 /PRNewswire/ -- DHL Express, the world's leading international express services provider, bagged its eighth consecutive Trusted Brand Award in the 'Airfreight/Courier Service' category in Asia at the highly regarded Reader's Digest Trusted Brands Awards 2016. DHL also claimed top honors across all five markets surveyed and extended its market-leading positions in Singapore, Hong Kong, Taiwan and Malaysia by winning the Platinum awards -- a first for Malaysia which achieved Gold in 2015. DHL Express Philippines retained its position as a market leader with another Gold award.
Into its 18th year, Reader's Digest Trusted Brand award is based on a survey comprising 7,500 respondents across Malaysia, Singapore, Hong Kong, Taiwan, and the Philippines. To receive the prestigious overall Asia's Most Trusted Brand Award, DHL needs to be a leader in three markets. In 2016, DHL has secured top rankings in all five markets where the Trusted Brand Award feature the 'Airfreight/Courier Service' category.
Ken Lee, CEO of DHL Express Asia Pacific, said, "We are extremely honored to be recognized as Asia's most trusted brand for the eighth consecutive year. The awards reaffirms the high level of confidence and trust customers have in DHL as we strive to be the 'Provider of Choice' and deliver service excellence to our customers.
"One of the core values of our business is trust and for over 40 years in Asia Pacific, DHL has been building that trust to become a reliable partner that our customers have come to rely on. The credit for our success must go to our motivated and outstanding employees who consistently deliver world-class service quality across all our operations. We will continue to challenge ourselves to push the boundaries and set new benchmarks for the industry."
DHL places great emphasis on continuously investing in employee development as it recognizes that motivated people will deliver great service quality that builds customer loyalty. Through the company's award-winning Certified International Specialist (CIS) training program, employees are able to receive world-class comprehensive training on the fundamentals of international shipping and company strategy. The CIS training and development program focuses on characteristics that make DHL employees 'Specialists in International Express' and also builds on the premise that only employees who are fully engaged will understand the importance of preserving customer loyalty.
DHL Express serves more than 600,000 customers in over 40 countries and territories in Asia Pacific with around 22,000 employees. Its network is served by a comprehensive air network of approximately 20 dedicated aircraft operating out of four main regional air hubs and utilizing around 820 daily domestic and international flights per day. In August 2016, DHL Express launched a new flight service between Phnom Penh and Bangkok, one of its hubs in Asia Pacific, to help enhance Cambodia's global connectivity and trade relations.
The company also opened its €85 million South Asia Hub in Singapore, the industry's first fully automated express parcel sorting and processing system in South Asia. The new facility will triple cargo handling capacity and processes shipments six times faster as compared to the manual operations in the previous hub -- offering speedier deliveries for customers in the region.
Today, DHL continues to extend its world-class solutions to some of the world's most prestigious and monumental performances and events including Cirque du Soleil®, Formula One™ races and Fashion Week™.
Inaugurated in 1999, the annual Reader's Digest Asia's Trusted Brands Awards aim to identify brands in Asia that have gained prominence and confidence among consumers. Helmed by the world's largest-selling magazine and independently conducted by Ipsos, the survey is carried out via written questionnaires, telephone, online and face-to face interviews with consumers for over 42 categories per country. It is widely regarded as representative of the views of consumers in Asia, providing a credible source of review on the most trusted brands in the region.
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DHL -- The logistics company for the world
DHL is the leading global brand in the logistics industry. Our DHL family of divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With about 340,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, energy, automotive and retail, a proven commitment to corporate responsibility and an unrivalled presence in developing markets, DHL is decisively positioned as "The logistics company for the world".
DHL is part of Deutsche Post DHL Group. The Group generated revenues of more than 59 billion euros in 2015.