SHANGHAI, July 27, 2017 /PRNewswire/ --Hujiang EdTech ("Hujiang"), China's leading online education company, recently launched its online oral English brand Hitalk. This new brand is tailored specifically for adult English learners. The company recently hired Tang Wei, the prominent bilingual star of the movie Lust, Caution, to be the face of Hitalk.
Tang Wei, as the face of Hitalk
Hitalk's development is based on rich data collection, intelligent adaptive learning, unique real-world role play, and learning patterns. Through situation-based learning, the new platform can simulate nearly 1,000 real-world scenarios to provide learners with a wide range of vibrant educational experiences.
"The profile of a potential Hitalk user is any professional between the ages of 25 to 38. They are financially stable and care about the quality of their learning experience and end-result," said Jason Song, CEO of Hujiang Class (HJCLASS), a branch of Hujiang EdTech, when describing a typical Hitalk user. "Hitalk is introduced to this user group to meet their need for learning on their own time."
Song added: "Although Hitalk is a newly launched brand, it takes advantage of Hujiang's current customer base of 150 million users and the company's rich experience in serving its users. This giant online education ecosystem has developed some of the most integrated e-learning platforms including CCtalk, an interactive online teaching platform for iTeachers, and Hitalk, which focuses on the adult oral English market. Hujiang EdTech aims to develop a broad spectrum of educational resources for its growing user base."
Moreover, Hitalk has also hired A-list actress Tang Wei, who has been named one of the Best 15 Performers by The New York Times, to be the face of Hitalk. "Tang Wei's image complements Hitalk's qualities of being diverse, exclusive yet accessible. Most importantly, like Tang Wei, we aim to be an internationally-recognized brand," said Song.
Tang Wei will attend the Hitalk brand conference along with key opinion leaders in the English learning industry on July 28th in Shanghai. Together with Arnold (Cairui) Fu, founder and CEO of Hujiang EdTech, they will present an over 7 million USD scholarship fund on-site to encourage English Learning.
About Hujiang EdTech
Founded in 2001, Hujiang EdTech started as an online BBS community offering online courses, and now it becomes one of China's leading online education companies. Hujiang EdTech strives to make high-quality education more accessible and enjoyable through mobile learning applications, online courses, and its interactive online teaching platform. Serving over 150 million users (including 120 million mobile users) in China, Hujiang EdTech offers a wide range of online educational programs, including international & domestic examination preparation, foreign language learning, professional skills training, and more.
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