BEIJING, Sept. 30 /PRNewswire-Asia/ -- Frbiz.com, one of China's leading B2B search platforms, reports that the automobile sales market is set to rebound at the end of 2010.
Frbiz reports that every year's fourth quarter is a golden time for the automobile market, as many manufacturers begin to prepare promotion campaigns in order to increase sales. With the end of 2010 drawing near, the vehicle market separately lists new cars, so the prices rises become a trend, and, naturally this is also the prime time for new marketing campaigns.
Around the National Day holiday that starts on Oct. 1, new cars one after another impact vehicle market sales. At this golden period of time, domestic automobile enterprises will take this opportunity to improve year-end sales targets. This year's National Day holiday is no exception, with new cars gradually entering the market.
Frbiz.com learned from the Beijing market that most brands have seen from the beginning of August a significant increase. In August, the automobile sales rebounded fast and that effectively boosted market confidence.
The discount rate is big and inventory rich become the vehicle market's favorable conditions. Toyota, since July, held large-scale promotions in the south China market; terminal sales year-on-year increased two percent. Toyota promotions also drove many manufacturers to successively follow-up. At present, many kinds of intermediate level cars’ preferential already had reached 10,000 RMB, which has already close to an historic low.
Dongfeng Nissan shows Fribiz.com that the TIIDA series discount rate has fallen to 15,000 RMB, plus the energy-saving preferential subsidies of 3,000 RMB, meaning the preferential has reached 18,000 RMB.
Although the National Day holidays will start a year-end shopping boom, the future vehicle market price trend, most of the distributors show that market prices have really reached bottom, so the end of this year is hard to see more decreases.
The second batch of energy cars have also now been released, which further accelerates the small displacement vehicles model sales. At present, there are 132 kinds of models that can enjoy a national 3000 RMB subsidiary, which includes the main models, while most brands have already enjoy preferential subsidies in advance through dealers, so consumption mood soars.
It seems that the price and energy-saving policies are the main factors that affected the vehicle market, but the reason the vehicle market continues to achieve growth is related to the market demand growth.
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