omniture

TCL Communication Announces February Handsets and Accessories Shipments Jump 64% YOY

TCL Communication Technology Holdings Limited
2011-03-11 17:49 2363

HONG KONG, March, 11, 2011 /PRNewswire-Asia/ -- TCL Communication Technology Holdings Limited ("TCL Communication" or "the Company", together with its subsidiaries referred to as "the Group"; HKEx stock code: 02618) today announced its unaudited handsets and accessories shipment figures in February and the first two months of 2011.

Handsets and accessories sales totaled 2,369,499 units during the month, up 64% from the same period last year, while sales in overseas markets surged 68% year-on-year to 2,282,264 units. Sales volume in the PRC market also rose slightly year-on-year. However, due to seasonal factors, total shipments declined on a month-to-month basis from January 2011. For the first two months of this year, cumulative sales volume of handsets and accessories was up 56% year-on-year to 5,502,945 units, and sales volume in overseas markets increased 60% from the same period last year.

The Group was able to sustain growth momentum into February for its handsets and accessories owing to a number of factors. They include the geographical expansion into new and high potential markets globally, the continued success of its "Step-up" product strategy, a stronger brand and a more robust Original Design Manufacture ("ODM") business. In February 2011, in a press conference at the Mobile World Congress in Barcelona, the Group unveiled its new ALCATEL ONE TOUCH brand of products, which have been greeted with positive response in overseas markets. On the other hand, the Group also continued to extend and enhance the brand's image and profile with much success.

In February 2011, the Group established TCL Ningbo R&D Centre for the development of high-end smartphones as part of the Group's business development strategy to enter the high-end smartphone market. Through the establishment of a national distribution network and the formation of strategic partnerships with major online media such as Sina, NetEase, Sohu and Baidu, the Group has been able to drive its sales further in the PRC market.

Dr. Guo Aiping, Chief Executive Officer of TCL Communication said, "The robust sales growth in February was in line with management expectation. On the strength of our successful 'Step-up' product strategy we have been able to further consolidate our leadership in the low-to mid-level markets while continuing to make good progress in expanding to high-end markets, which has further enhanced our competitive edge. We will continue to work towards generating healthy business growth by seeking to sustain our strong growth momentum last year into this year. At the same time, we will continue to expand our presence in new overseas market where they offer high growth potential while developing our business further in the PRC market. China's burgeoning 3G market and the progressive integration of the telecommunications, cable and the internet networks will continue to create opportunities for innovative convergence products."

Handset and Accessories Sales Volume (Unaudited Data)

Units  February
2011 
February
2010 
YoY
Change
(%) 
Jan-Feb
2011 
Jan-Feb
2010 
YoY
Change
(%) 
Total  2,369,499  1,445,380  + 64%  5,502,945  3,521,787  + 56% 

Sales volume data is also available at the Company's website: http://tclcom.tcl.com.

About TCL Communication

TCL Communication Technology Holdings Limited (HKEx stock code: 02618) engages in the design, manufacturing and marketing of a variety of mobile handsets and accessories and is an acknowledged leader in alliances with telecommunication operators. Its headquarters are in the PRC, and its products are sold in more than 110 countries and regions under two brands: TCL and ALCATEL ONE TOUCH. For more information, please visit its website at http://tclcom.tcl.com .

For further enquiries, please contact Hill & Knowlton Asia Ltd:

Email: tclcomm@hillandknowlton.com.hk 
 
Agnes Suen Bianca Tse
Tel: +852-2894-6251 / +852-9050-5406 Tel: +852-2894-6319 / +852-9363-7702
Source: TCL Communication Technology Holdings Limited
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