BEIJING, Jan. 28 /Xinhua-PRNewswire/ -- Beijing Perfect World Network Technology Co., Ltd. (''PW Network'' or ''the Company'') today announced that on January 12, 2008, the Chief Executive Officer Mr. Chi Yufeng met Mr. John Woo, the director of the movie "Red Cliff", to discuss the ongoing and future cooperation between the movie and "Chi Bi".
(Photo: http://www.prnasia.com/sa/200801281629.jpg )
"I am very happy to see the results from the initial phase of the promotional efforts on 'Red Cliff' and 'Chi Bi'," said Mr. John Woo, director of "Red Cliff". "The cooperation between the promotions of the domestically produced movie, 'Red Cliff', and the outstanding domestically developed online game, 'Chi Bi', has delivered successful results thus far. During the initial phase of promoting 'Chi Bi', the game's incorporation of the movie's elements has created a great access for online game players to gain familiarity with the movie, while expanding the reach of the game."
"We are going to add more in-game features when we launch the open beta testing for 'Chi Bi'," commented Mr. Chi Yufeng, Chief Executive Officer of PW Network. "We will also include more movie scenes in the game to achieve a seamless cooperation with 'Red Cliff', and to provide a more interactive experience for online game players. Furthermore, we expect to coordinate the game's promotion with the movie's schedule in order to maximize the effect."
"As movies and online games have become important in promoting Chinese culture, we will continue to be committed to diversifying our game portfolio by utilizing our powerful online game development platform. We also hope to continue to work more closely with John and his future productions. By devoting both of our efforts on enhancing the development of the Chinese creative industry, we can promote the Chinese culture with a more influential entertainment model," Mr. Chi added.
PW Network expects to launch the open beta testing for "Chi Bi" on January 25, 2008. "Red Cliff" which goes by the same name in Chinese, is currently in the post-production process and is expected to be released in July of 2008.
The Film: Red Cliff
CFGC, Hong Kong Emperor Group, Beijing Forbidden City Film Co., Chengdu Media Group and Avex Group etc. jointly invested in the production of "Red Cliff", making it one of the most expensive Chinese movies ever filmed. The film production team includes John Woo, Tony Leung, Takeshi Kaneshiro, Chen Chang, Zhang Fengyi, Hu Jun, Tong Dawei, Chiling Lin, and Vicki Zhao etc., forming a star-studded cast that builds up one of the most luxurious Chinese movies. The movie is currently in its post-production stage and is expected to be released in July, 2008.
About Beijing Perfect World Network Technology Co., Ltd.
Beijing Perfect World Network Technology Co., Ltd ("PW Network" or "the Company") is a leading integrated online game service provider focused on developing, operating, marketing and servicing online games. The Company primarily focuses on developing high-quality interactive entertainment products and building a highly recognized brand name in China. With talented professionals, a strong management team, powerful technological capabilities and extensive marketing and operational experience, the Company is committed to continuously improving its brands, expanding overseas, and introducing Chinese interactive entertainment products to the world.
Products
All of the Company's products have been designed and developed with care, and a singular focus of providing players with an unparalleled online experience.
PERFECT WORLD ( http://world2.wanmei.com )
Perfect World is a 3D online adventure game that was created in a highly imaginative fantasy world.
"Creating a world, enjoying it to the fullest!"
PERFECT WORLD II ( http://w2i.wanmei.com )
Perfect World II is a highly accessible international version based on the original Perfect World game. It allows players from different countries to simultaneously enjoy the charming and enchanting world of the Chinese online game.
"Experience the feeling, and the world will be with you!"
LEGEND OF MARTIAL ARTS ( http://wulin2.wanmei.com )
In cooperation with a popular TV drama, Legend of Martial Arts is an innovative online 3D cartoon style knight-errant comedy game that was launched in 2006. The game was designed based on the same titled popular TV comedy and takes place in traditional Chinese setting.
"Enjoying the unexpected!"
ZHU XIAN ( http://zhuxian.wanmei.com )
Zhu Xian is an online fantasy game that was launched in 2007 and is based on an extremely popular internet novel of the same name. The game allows players to experience a truly visionary world and has become one of the most popular fantasy-based online games in China.
"Loves shake the heaven and Zhu Xian reemerges!"
CHI BI ( http://chibi.wanmei.com )
Chi Bi is a three kingdoms epic online game that was awarded the "Top 10 Most Anticipated Online Games by Game Players" in November, 2007 by ChinaJoy Jin Ling Award. The game is based on the history of the Three Kingdoms period in China and allows players to revisit with the famous "Burning Chi Bi".
