SHENZHEN, China, April 18, 2026 /PRNewswire/ -- Hollyland, a global provider of professional wireless audio and video solutions, today announced the launch of Pyro Ultra, the new flagship in its Pyro series, featuring next-gen wireless video transmission technology that enables streamlined setup and uncompromised real-time performance. Engineered for professional creators and high-end production environments, Pyro Ultra balances high-performance transmission with practical on-set usability.

Building on Hollyland's self-developed TWiFi technology, Pyro Ultra delivers one-to-many transmission, native 4K60 support, and a dedicated ultra-low-latency mode for focus pulling. Fully integrated into the Pyro ecosystem and equipped with DFS-ready operation, it is built to meet the demands of modern digital cinema workflows.

The New Standard for One-to-Many On-Set Transmission

In today's production landscape, the video village is no longer confined to a single monitor. Directors, assistants, clients, and multiple departments require simultaneous, high-fidelity access to the live image across different positions on set.

While existing systems often force a choice between costly, over-engineered solutions and entry-level gear that struggles in demanding environments, Pyro Ultra offers a third approach. As one-to-many transmission becomes increasingly common across productions, it can introduce practical limits on device count and system stability in larger setups. Pyro Ultra's Broadcast Mode addresses the issue by enabling a single transmitter to connect with an unlimited number of receivers, creating a fluid workflow. Every department, from lighting to hair and makeup, can monitor independently, which helps eliminate bottlenecks and accelerate decision-making.

Cinematic 4K60 Clarity Without Compromise

Image integrity is central to Pyro Ultra. With support for 4K60 transmission, the system delivers the detail and color accuracy required for high-end videography work. It also supports fractional frame rates, including 23.98 and 59.94 fps, commonly used in broadcast and professional pipelines. Its native compatibility enables direct connection to switchers and monitors without external converters, simplifying the signal path and reducing potential points of failure.

20ms Latency for Precise Focus Pulling

For first assistant camera operators and focus pullers, every millisecond counts. Pyro Ultra's dedicated Focus Mode cuts latency to just 20ms, ensuring the real-time responsiveness needed for razor-sharp adjustments at any distance. The technical edge provides the freedom to navigate tight spaces or complex choreography with absolute confidence.

Powered by TWiFi Technology

At the core of Pyro Ultra is Hollyland's TWiFi (dual-band wireless) technology. It leverages intelligent frequency management across the 2.4 GHz and 5 GHz bands to enable automatic hopping, ensuring a stable, high-bitrate connection even in congested RF environments. Pyro Ultra's robust link supports a 1.5 km (4,900 ft) range and is fully DFS-ready, providing professional crews with reliable, globally compliant operation

Engineered for Modern Workflows & Seamless Integration

Pyro Ultra is built for today's hybrid production workflows. With UVC (USB Video Class) support, it can connect directly to a computer for instant webcam functionality, removing the need for a capture card. Its RTMP support enables direct streaming to web platforms, simplifying remote collaboration. As part of the Pyro ecosystem, Ultra integrates seamlessly with existing Pyro devices. The modular design allows production teams to scale their setups based on project requirements, ensuring consistent performance across different production scenarios.

Pricing and Availability

Launched on April 18, 2026, Hollyland's Pyro Ultra is now available through local distributors, the official Hollyland online store, and the Hollyland Amazon store.

The 1TX/1RX kit is priced at $1,199, and the 1TX/2RX kit at $1,699. Individual units can also be purchased separately, with transmitters starting at $699 and receivers at $579.

For more information, visit https://www.hollyland.com/product/pyro-ultra

About Hollyland

Hollyland is a leading provider of wireless products, specializing in wireless intercom systems, video transmission systems, monitors, wireless microphones, and live streaming cameras. Since 2013, Hollyland has been serving millions of users around the world in various sectors, including filmmaking, telecasting, video production, live events, exhibitions, theaters, houses of worship, and individual content creators. It has built a sales network covering approximately 150 countries and regions with support from dozens of localized operation offices worldwide. For more information, please visit https://www.hollyland.com/, Hollyland Facebook, and Hollyland Instagram.

SHENZHEN, China, Nov. 11, 2025 /PRNewswire/ -- Professional audio-visual solutions provider Hollyland has unveiled its latest innovation, the Lyra 4K UHD Webcam, a professional all-new imaging solution that redefines what a webcam at a consumer-accessible price point can deliver. Featuring a large 1/1.5'' CMOS sensor, the Lyra bridges the gap between consumer convenience and professional audio-visual performance. Designed for creators, streamers, educators, and remote professionals alike, it introduces mirrorless-level quality and effortless usability to everyday content creation.

For years, the consumer webcam market has struggled with the same set of limitations: small image sensors, poor low-light performance, and compressed sound quality. The Lyra directly addresses these shortcomings through three major technological breakthroughs, setting a new benchmark for high-performance webcams at an accessible price point.

At the heart of the Lyra lies a 1/1.5'' large-format CMOS sensor, boasting a light-sensitive area significantly larger than that of competing models in the same price range. Paired with an F1.8 aperture and 4K30 UHD output, the camera captures vivid color and exceptional clarity even in dimly lit environments. It also supports 1080p at 60 frames per second, ensuring smooth, lifelike visuals.

Sound quality receives an equally transformative upgrade. The Lyra features a built-in Hollyland LARK A1 wireless microphone receiver, allowing direct pairing with a LARK A1 transmitter for high-fidelity, cable-free audio. Its built-in omnidirectional microphone system records at 48 kHz/24-bit, maintaining broadcast-level clarity while eliminating background noise through smart AI noise reduction. This fusion of imaging and acoustics forms the Lyra's signature advantage—"4K Vision with Ultra-Voice," bringing synchronized, crystal-clear performance to both sight and sound.

Beyond its powerful core specifications, the Lyra enhances creative efficiency through AI-powered features. The built-in AI tuning system automatically adjusts brightness, contrast, and exposure based on the environment, while Hollyland's proprietary green-screen algorithm reduces post-production and setup costs. AI tracking and automatic framing ensure the subject remains centered, even during movement, while an optional beauty mode subtly refines appearance for a more polished presentation. When privacy is essential, a physical rotating lens cover instantly disables the camera, adding an extra layer of security during breaks or off-air moments.

The Lyra is not just a tool for online meetings, but also a versatile, multi-scene content creation device designed for round-the-clock use. In combining professional imaging and smart automation, it lowers the threshold for pro-grade content creation. It captures crisp 4K30 video clips during live streams or video calls. With HollyStudio software, users can easily fine-tune settings, bringing advanced production and post-production within reach for more creators.

Remote workers benefit from Lyra's clear portrait rendering and automatic adjustments that elevate the professionalism of virtual meetings. Content creators and streamers can rely on accurate subject tracking and a wireless audio system for smoother, more engaging broadcasts. Online educators gain stable, long-duration performance that keeps instructional recordings consistent in quality. Meanwhile, gamers and video producers enjoy the webcam's ultra-low-latency video and intelligent noise suppression that sustain immersion and interactivity.

Offered at an accessible price point, the Lyra sets a new benchmark where consumer affordability meets professional-grade performance. Aligned with Hollyland's vision of empowering people to connect, collaborate, and co-create, the webcam bridges the gap between everyday devices and studio-level tools, bringing premium imaging and audio quality within reach and enabling more seamless, synergistic teamwork across diverse environments.

The Lyra 4K UHD Webcam will be available globally starting Nov. 11 through the Hollyland Store, Amazon, and authorized retailers, priced from $149.

For more information, please visit https://www.hollyland.com/product/lyra.

SHENZHEN, China, Sept. 13, 2025 /PRNewswire/ -- After nearly two months of activities, Hollyland's WeConnect 2025  campaign concluded on September 12, the Hollyland Brand Day, marking the end of a global journey that bridged technology, culture, and creativity. Through a combination of offline experiences and digital initiatives, the campaign embraced the concept of CONNECTION, breaking through geographical and cultural boundaries to inspire cross-cultural exploration and creative exchange.

Collaboration, Culture, and Connection

At the heart of the initiative was the WeConnect 2025 China Tour , which brought over 30 global creators, including Landon Bytheway from online film school FTF  (Full Time Filmmaker), digital content creator Jairo Eslava ( @yolerolero ), and Indonesian actor and YouTuber Chandra Liow , for a five-day immersive journey through Shenzhen and Chongqing.

The journey opened on August 27 at Hollyland's Shenzhen headquarters. Icebreaking activities fostered quick connections, followed by hands-on experiences with advanced microphone laser engraving and the newly released VenusLiv Air live-streaming camera. A face-to-face chat-forum further deepened discussions and set the tone for collaborative exploration.

In Chongqing, the tour shifted to cultural immersion. From a spirited hotpot night and dialect-based games to Sichuan opera face-changing and long-spout teapot pouring show at Jiaotong Teahouse, creators experienced the city's vibrant traditions. Visits to the floating forest at Raffles City and skyline swings provided a striking backdrop of urban-meets-natural scenery, inspiring new approaches to visual storytelling.

By August 30, participants had become storytellers, capturing the rhythm of Chongqing through their lenses. From Liziba Station's train passing through high-rises to the illuminated nightscape of Hongyadong, every frame reflected the city's energy and contrasts. The final day included portrait sessions at a historic photo studio and hands-on experiences with intangible cultural heritage, such as ink rubbings and palm moxibustion, creating a deeper emotional connection with local culture.

Throughout the journey, creators not only experienced Hollyland's cutting-edge technology but also gained firsthand insight into how Chinese innovation integrates into daily life. Over several days, they explored diverse cultural experiences, moving from broad impressions to deeper personal appreciation. The event's co-creation framework encouraged participants to embrace diversity, build meaningful connections, and work toward shared goals. In this way, the tour evolved into a bridge of culture, collaboration, and connection.

Complementing the China Tour was the Hollyland Academy Special Version, held in nine countries. Each stop incorporated local cultural experiences into creative workshops, from preparing Egyptian salads and Emirati seafood to Brazilian barbecue and football matches, or temple visits in Thailand. These activities broadened the creative toolkit of participants while embedding technological tools into the process, furthering the WeConnect initiative's mission of combining cultural inspiration with skill development.

Sound, Stories, and Songs

On the digital front, Hollyland invited global audiences to engage and co-create.

The Sound Museum became one of the most engaging highlights. Through topics of culture or tech, participants contributed auditory impressions of their daily lives, languages, and emotions, generating a remarkable 5,044 engagements. From cityscapes to personal expressions, the project turned into a collective "auditory bridge," linking cultures through shared sound and underscoring the WeConnect campaign's core theme of cultural integration.

The Hello World project expanded this vision visually, with participants creating works under the theme "A Fresh Lens on the Familiar." By reinterpreting everyday scenes through diverse cultural perspectives, contributors demonstrated the richness of global creativity and highlighted the resonance of technological collaboration.

Meanwhile, the Theme Song Lab transformed audiences into co-creators. Through an open, participatory process, users crafted music that embodied cross-cultural and cross-regional connections. The initiative received more than 11,000 likes and over 500 heartfelt comments. Two tracks by Patricia Bermúdez & Alonso Degert and by IAMJUSTSKAY & IMTPEE, were selected as the final winning pieces, capturing the spirit of inclusivity and collaboration.

Adding a tangible touch, surprise boxes were shipped globally on September 1, enabling more Hollyland users to share in the joy of discovery.

Though the WeConnect 2025 campaign has concluded, Hollyland reaffirmed its commitment to supporting creators. By advancing technological innovation, the company seeks to empower creativity, strengthen global connections, and demonstrate how the fusion of technology and culture sparks limitless collaboration and inspiration.