As an embodied AI company with full-stack in-house technology across both hardware and software, MagicLab has established a comprehensive product ecosystem spanning humanoid and quadruped robots. Its portfolio ranges from general-purpose task robots to industrial-and consumer-grade systems, supporting a wide spectrum of applications across manufacturing, commercial services, and home environments, with increasing large-scale deployment globally.

At the summit, MagicLab also announced its long-term growth trajectory, projecting a pathway toward $14 billion in annual revenue by 2036 driven by the mass commercialization of embodied AI. Under its "Co-Create 1000 Initiative," the company has entered into strategic collaborations with Silicon Valley-based AI companies, including Openmind, PrismaX AI, Cosmicbrain AI, and Physis. Over the next five years, MagicLab plans to invest $1 billion to build a dedicated developer ecosystem for robotics, enabling secondary development and fostering a global network of partners and developers.

In the field of robotic applications, MagicLab has established a diversified portfolio of solutions spanning nine key scenarios, including healthcare services, industrial manufacturing,inspection and security, smart guidance, public safety, smart logistics, events and entertainment, scientific research and education, and home living.

In 2025, international markets accounted for 60% of the company's total sales, with operations spanning more than 50 countries and regions. MagicLab continues to deliver embodied AI-powered robotic solutions to customers worldwide across diverse industries.

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MagicLab displayed a variety of robot products, including GEN1, MagicBot Z1, and the MagicDog series, demonstrating its technical innovations and multi-scenario adaptability. GEN1 made its first appearance as an "international shopping guide," fluently switching between Spanish and English to interact with global customers, demonstrating its multi-tasking and multi-scenario adaptability.

Meanwhile, MagicBot Z1 not only recreated the Spring Festival Gala dance but also performed the international hit "Makeba." The precise synchronization and collaboration of the robots showcased China's confidence in its advanced manufacturing capabilities.

The "Machine Panda" exhibited by MagicLab became the center of attention, with its lifelike movements and cultural charm attracting global visitors, exemplifying the integration of Chinese robotics with global markets.

It is reported that a biomimetic "Robotic Panda" on display at MagicLab's booth drew significant attention from visitors. The robot is capable of performing movements such as head tilts and paw gestures. To achieve more natural head motion, the R&D team implemented a three-degree-of-freedom head actuation system and carried out dedicated optimizations in its mechanical structure, control system, and thermal management—ensuring coordinated movements and stable performance throughout live demonstrations.

As a premier global event for the technology industry, MWC is widely regarded as a key gateway to the European and broader international markets. This year, MagicLab made its debut at MWC with its Spring Festival Gala robot. The appearance of MagicLab not only marked its overseas showcase of the company's technological capabilities, but also sent a strong signal of its accelerating globalization strategy and its ambition to compete for a leading position in the global robotics industry.

Since launching its internationalization strategy in 2025, MagicLab has been operating in 27 countries and regions, with overseas revenue steadily increasing to over 30%. Its global expansion has entered a phase of growth, demonstrating strong international competitiveness.

MagicBot Gen1: Defining a Practical Future

This robot represents a significant step toward practical utility. As China's first general-purpose humanoid to achieve multi-unit collaboration, the Gen1 is equipped with 42 active degrees of freedom, proprietary dexterous hands, and the company's "Atomic Myriad" scene model. This allows it to manage complex, long-sequence tasks in settings like factories. Its recent milestone—successfully performing collaborative material handling and assembly in a home appliance plant—proves the viability of its cluster-scheduling technology for large-scale industrial use.

MagicBot Z1: Pushing Performance Boundaries

Engineered for high-dynamic motion, the Z1, launched in the latter half of this year, breaks new ground in hardware capability. It utilizes proprietary high-performance joint modules that deliver exceptional torque (over 130 N•m) and a wide motion range (up to 320°). This enables it to execute advanced, high-burst maneuvers such as recovering from forceful impacts and standing up from a prone position, providing a robust foundation for demanding commercial applications and future development.

MagicDog: Intelligent, Lifelike Companionship

More than a toy, MagicDog is designed as a true home companion. This quadruped robot features 13 degrees of freedom and integrates multi-modal audio, visual, and tactile interaction to foster genuine emotional bonds. Its standout "head-tail coordination" technology and bio-inspired design create a uniquely lifelike presence, redefining the companion robot as an agile and responsive member of the household.

For MagicLab, CES was more than a product showcase; it was a strategic platform for global engagement. By presenting these innovations, the company reinforces its commitment to a "Commercialization, Globalization" strategy, aiming to accelerate the real-world deployment of embodied intelligence on a worldwide scale.