The partnership brings the Comoclub lifestyle experience to sea, opening up a world of inspiring voyages, remarkable destinations and enriching experiences, while rewarding Comoclubbers with Comocredits along the way. Through Comoclub x iCruise, Comoclubbers can explore an extensive collection of cruise voyages across leading international cruise lines and destinations worldwide. From intimate luxury voyages to expedition journeys, the programme brings together a diverse selection of experiences for different styles of travel.

Comoclubbers will earn 2 Comocredits for every SGD1 spent on eligible cruise bookings made on Comoclub x iCruise. The partnership reflects Comoclub's considered approach to recognition, connecting Comoclubbers with a curated world of experiences across travel, dining, wellness, fashion and lifestyle. With the introduction of cruising, Comoclubbers can now enjoy even more ways to experience, explore and travel – building their life, well-lived.

The launch comes as cruising continues to see strong global momentum. According to Cruise Lines International Association (CLIA), a record 37.2 million passengers cruised globally in 2025, representing a 7.5% increase over 2024, while nearly 90% of cruisers surveyed indicated an intention to cruise again.

"We are delighted to partner with Comoclub to introduce a rewarding new way for Comoclubbers to explore the world through cruising," said John Williams, Chief Operating Officer (COO), arrivia International. "By bringing together Comoclub's distinctive lifestyle ecosystem with arrivia's global cruise expertise and technology and travel loyalty expertise, we are opening up a world of exceptional cruise experiences for Comoclubbers, while creating more meaningful ways for them to be recognised and rewarded as they experience the world."

Nikolaus Ong, Chief Operating Officer, Comoclub, said: "We are excited to expand COMO's lifestyle and travel portfolio in partnership with arrivia. COMO's integrated approach to living well works seamlessly with arrivia's years of specialised cruise expertise, giving Clubbers more ways to earn Comocredits in the world of curated travel."

For media enquiries & interview requests, please contact:
Daphne Goh
Head of Marketing, International
daphne.goh@arrivia.com
+65 9489 0987 

Ben Tan
Senior Marketing Manager, International
ben.tan@arrivia.com
+65 8118 8912 

Comoclub x iCruise Official Website: www.comoclubicruise.com

ABOUT ARRIVIA:  
arrivia is a global leader in travel loyalty and rewards solutions, enabling brands to expand their redemption ecosystems and create more meaningful ways for members to engage.

Through its technology platform and global travel supply network, arrivia helps partners unlock high-value travel experiences, increase member engagement, and optimise loyalty programme economics by driving greater points utilisation. With over 25 years of expertise, arrivia powers travel booking, loyalty, and engagement solutions across cruise, hotel, and experiential travel categories, supporting partners in delivering more value to their customers while improving programme performance.

To learn more about how arrivia helps companies drive growth, incentivize sales, boost affinity, and reward high-value customers, visit www.arrivia.com.

ABOUT  COMOCLUB:
Comoclub is a members-only recognition programme by Singapore-based luxury conglomerate COMO group, with exclusive perks and experience across fashion, dining, kids, travel, and wellness, as well as lifestyle partners around the world. Comoclubbers get preferential rates and early access to exclusive collections, curated experiences and invitation-only events across all brands.

For more information, visit www.comoclub.com.

With this latest enhancement, members can redeem KrisFlyer miles for a cruise or combine miles and cash  to unlock greater flexibility and access higher-value travel experiences, across over 30,000 itineraries operated by renowned cruise lines, including Royal Caribbean International, Disney Cruise Line, Princess Cruises, and more. These sailings span destinations worldwide, including key growth regions such as Southeast Asia and Australia, reflecting rising demand for cruise travel.

KrisFlyer members can continue to earn 2 KrisFlyer miles for every USD 1 spent on cruise fares, creating an ecosystem where members can both earn and redeem within the same category, driving deeper engagement with the programme. John Williams, Chief Operating Officer (COO), arrivia International, said, "This partnership is about giving KrisFlyer members more meaningful ways to use their miles. Cruises represent one of the fastest-growing and highest-value travel categories, and by offering cruising as a redemption option to KrisFlyer members, we are enabling members to access more rewarding experiences while helping drive stronger engagement within the programme. With thousands of sailings globally and dedicated cruise specialists, we are making cruise more accessible than ever."

Easy Steps to Book a Cruise

1. Visit https://krisflyercruise.com
2. Log in with KrisFlyer membership details
3. Browse and select from thousands of itineraries
4. Book online or connect with cruise experts for personalized assistance

The launch comes at a pivotal time, as cruising continues its strong growth trajectory globally and across Asia Pacific. In 2025, the cruise industry reached a record 37.2 million passengers worldwide, marking a 7.5% year-on-year increase, with continued momentum expected in the years ahead. As demand for cruise travel rises and repeat intent remains strong, KrisFlyer members can now enjoy a more seamless travel journey that extends beyond air travel into end-to-end holiday experiences at sea.  

Social Media & Website
Instagram: @KrisflyerCruise
KrisFlyer Cruise Website: https://krisflyercruise.com/

ABOUT KRISFLYER:
KrisFlyer is the lifestyle rewards programme of the Singapore Airlines Group, with over 11.8 million members worldwide. Members enjoy extensive earn and redemption opportunities across flights, shopping, dining and travel experiences through Singapore Airlines, Scoot, KrisShop, Kris+, Pelago and more than 1,700 global partner brands.

ABOUT ARRIVIA:
arrivia is a global leader in travel loyalty and rewards solutions, helping brands expand redemption ecosystems and drive deeper member engagement through high-value travel experiences and technology-enabled loyalty solutions.