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About General Pants Group<\/strong><\/p>\r\n

General Pants Co is an effervescent place where the young, rebellious and restless dress. Or at least recognise our striving ambition to comb the world looking for the finest edit of youth fashion brands to bring back to a store environment that combines basic and diverse influences from fashion, music, art and various urban subcultures and to create truly unique shopping experience.<\/p>\r\n

Since our humble beginnings as a specialty denim store in Sydney over 30 years ago, we've always made it our mission to be anchored in denim. Today General Pants Co proudly stocks the best in denim sourced both locally and globally, including Ksubi (Australia), Nudie Jeans Co (Sweden), Lee (USA), ST&ARD (Australia), Dr Denim (Sweden), Wrangler (USA), Cheap Monday (Sweden), Insight (Australia) and PRPS (USA) and many more. Add to this our complete fashion offering, from brands like Stussy, Vision Street Wear, One Teaspoon, BBAM, We Rob Banks, Vans, Westbourne Rovers, Insight, Arvust, Subtitled, Vanishing Elephant, Zoo York, Converse, Don't Ask Amanda, Alice in the Eve, Agent Ninetynine and more.<\/p>\r\n

This year has also seen General Pants Co. collaborate with high profile Australian identities and designers, including Dan Single, 'Bambi' Northwood-Blyth, Lil and Anna from Anna and Boy and Candice Lake. General Pants has 47 stores nationally and an online business that ships globally.<\/p>\r\n

For samples, images and interview requests please contact:<\/p>\r\n

Sam Howie
<\/strong>sam.howie@generalpantsgroup.com<\/a>
+61-0452-208-928<\/p>\r\n

Lisa Clark
<\/strong>
Lisa.clark@generalpantsgroup.com<\/a>
+61-02-9290-0800<\/p>"]; $("#dvExtra").html(content_array[0]);})();