31st China Wedding Expo To be Held At the Shanghai New International Expo Center February 22-25, 2017

The event, now in its 16th year , has grown into a 120,000 square-meter affair

SHANGHAI, Feb. 11, 2017 /PRNewswire/ -- The 31st China Wedding Expo, sponsored by the China Portrait Photography Society (CPPS) and the Council for the Promotion of International Trade Shanghai, will be held concurrently with China Baby Photo Expo 2017 at the Shanghai New International Expo Center from February 22 to February 25, 2017. The event is hosted by Shanghai International Exhibition Service Co., Ltd.

The highly professional event has become the trendsetter for China's wedding photography industry

The China Wedding Expo is being held for the 16th consecutive year. The solid 16 years of experience that the organizers have under their belt speaks to the event's many achievements over the years and today. The China Baby Photo Expo is the nationwide event for the gathering of the leading players in China's portrait photography industry, while serving as the international expo for Asia's leading association across the sector, United Asian Professional Photography (UAPP). The expo is the place where the latest frontier technologies and innovations across the portrait photography industry are unveiled. As the trendsetter and leader for China's wedding photography industry, the China Wedding Expo has become the sector's largest professional and international expo in Asia and across the globe, and has consistently drawn wide attention from industry insiders.

The largest expo of its kind worldwide, with more than 1,000 new products being debuted

The 31st China Wedding Expo, housing over 1,000 domestic and international exhibitors across a 120,000-square meter space, maintains the event's role as one of the world's largest bridal and wedding exhibitions. More than 100,000 visitors are expected to pass through the entrance doors during the 4-day event. The venue will be host to four exhibition platforms - the China International Wedding Dress & Fashion Accessories Expo, the China Wedding Theme Photography Expo, the China Wedding Photo Album, Frame & Supplies Expo and the China Wedding Supplies and Honeymoon Photography Expo - in addition to 12 themed pavilions. It will house the leading brands throughout the industry and the most comprehensive range of wedding dress themes. More than 1,000 new products from domestic and international exhibitors will be on display for the first time, with the expectation of drawing the attention of industry watchers worldwide.

The increasingly international focus of the event has translated into an unprecedented number of leading Chinese and foreign brands contending on the same stage

Some of the most influential high-end wedding dress brands from the United States, Italy, Malaysia and Japan will stand side by side with China's leading brands as they vie for attention from buyers and reviewers. South Korea's top wedding dress brands favored by Korean celebrities and consumers are expected to have a major footprint at the expo. Joining hands with high-cost designers, these brands will showcase new luxury wedding dresses featuring fashion elements that are currently trending in China. Leading brands for a wide array of premier cosmetics, accessories, albums, frames and props for the taking and exhibiting of photographs plan to exhibit stunning new products at the event, setting the direction for the next fashion trends across the industry.

Cutting-edge portrait photography combines with the latest Internet technology, redefining wedding photography as they meet expections from consumers for a higher level of customization

The China Wedding Expo has continually and successfully executed on its self-appointed mission of "highlighting new products and leading the trends across the wedding industry", keeping the event at the forefront of industry and fashion trends as well as a serving as a driver for innovation. Top theme photography brands from China and abroad will gather in the well-defined exhibition zones, where they will showcase how new technologies such as unmanned aerial vehicles (UAVs), virtual reality (VR) and live photography are applied in the theme, outdoor, honeymoon and destination wedding photography segments, resulting in incomparable and personalized photography experiences for new couples.

A wide variety of concurrent events create platforms for exchanges and cooperation

During the 31st China Wedding Expo, the CPPS Executive Representative Assembly, the Inauguration Ceremony of the CPPS Professional Committee for Post-Production, and the "Thesis" Seminar for Secretaries General of Wedding Photography Industry Associations in China will be held concurrently. The sponsors of the event have also organized a variety of lectures and events, including an exhibition of the works that will be entered into the competition for the World Photographic Cup, the 2017 China Wedding Dress and Gown Procurement and Exchange Salon, makeup training courses, lectures on color and quality control in post-production, the Internet + Mater Forum, and seminars on score system management.

People-oriented services that create a healthy trade environment

The China Wedding Expo plans to continue focusing on further enhancements to the brand as well as on innovations in services. For this year's event, a special lounge section for the directors of the China Portrait Photography Society as well as a separate section for consultations concerning legal matters will be set up, creating a comfortable environment for business discussions.

Multiple pre-registration channels, including the official website, the downloadable app and the event's WeChat presence, are easily accessible to anyone wishing to attend. By completing the pre-registration form available on any of the channels and showing the provided pass upon arrival at the event, visitors will be able to gain entry to the exhibition site without needing to wait in line and go through any check-in procedure.

China Baby Photo Expo: the children's photography market is expected to take off thanks to favorable government policies

Stimulated by the change in the Chinese government's policy which now allows couples to have a second child, the children's photography market has entered into a period of explosive development. China Baby Photo Expo 2017 will be held concurrently and the 20,000+ square-meter exhibition is expected to attract 50,000 attendees. The event will showcase a full range of products and services from the leading brands at affordable prices in the W4 and W5 halls. It is an event not to be missed.

Information for dining, accommodations and transportation


Shanghai Pudong International Airport to Shanghai New International Expo Center


About 40 minutes.


Take Subway Line 2 to Longyang Road, then take Exit 3. About 45 minutes.

Maglev train:

Take the maglev train to Longyang Road. About 7 minutes.

Shanghai Hongqiao International Airport / Railway Station to Shanghai New International Expo Center


About 40 minutes.


Take Subway Line 2 to Longyang Road, then take Exit 3. About 50 minutes.

Shanghai Railway Station


About 35 minutes


Take Subway Line 1 to People's Square, transfer to Subway Line 2 to Longyang Road, then take Exit 3. About 40 minutes.

Shanghai South Railway Station


About 35 minutes


Take Subway Line 1 to People's Square, transfer to Subway Line 2 to Longyang Road, then take Exit 3. About 50 minutes.

Parking at Shanghai New International Expo Center

4,600 parking spaces are available for visitors and exhibitors.


The Shanghai New International Expo Center has highly developed support facilities, including many food and beverage options for exhibitors and visitors:

  • Food and convenience outlets are located on both the left and right sides of each exhibition hall as well as on the second floor;
  • Casual style Western restaurants can be found on both the first and second floors near the entrance to South Hall (adjacent to E1 and W1);
  • In addition, Pudong Kerry Parkside at the north gate of the exhibition center (Near N1 and W5) has some excellent dining facilities as well.


  • Kerry Hotel Pudong Shanghai, 1388 Huamu Road, is the nearest luxury hotel, in close proximity to the north gate of the exhibition center (near W5 and N1);
  • Jumeirah Himalayas Hotel Shanghai, 1108 Meihua Road, is located on the west side of and just across the road from the exhibition center;
  • Crowne Plaza Century Park Shanghai, 1433 Minsheng Road, is a 5-minute drive from the exhibition center;

Exhibitors and visitors can also choose budget hotels such as Jinjiang Inn, Hanting and Ibis, which are located along nearby Meihua, Yinghua, Lanhua and Yinxiao Roads.

  • Jinjiang Inn (Lujiazui), 57 Pudian Road, Pudong New Area, is a 10-minute drive from the exhibition center;
  • Jinjiang Inn (Pusan Road), 208 Pusan Road (Near Linyi Road), Pudong New Area, is a 15-minute drive from the exhibition center;
  • Ibis Shanghai Lianyang, 300 Fangdian Road, Pudong New Area, is a 3-minute drive from the exhibition center


Shanghai International Exhibition Service Co., Ltd.,
8/F, OOCL Plaza, 841 Yan'an Middle Road, Shanghai 200040
Tel: (86-21) 62472387 / 62792828
Fax: (86-21) 63866972
QQ: 800028850
WeChat: china_weddingexpo

Source: Shanghai International Exhibition Co., Ltd.