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Digital Domain Broadcasting Curated Livestream of 2016 US Democratic National Convention in 360° Virtual Reality for the First Time in History

Digital Domain Named Official Provider of the 2016 Democratic National Convention
Digital Domain Holdings Limited
2016-07-28 21:17 3841

HONG KONG, July 28, 2016 /PRNewswire/ -- Digital Domain Holdings Limited (the "Company" or "Digital Domain"; stock code: 547), creator and proprietor of visual effects content and the parent company of the award-winning visual effects company Digital Domain 3.0, has broadcasted a curated livestream of the US Democratic National Convention in virtual reality (VR) for the first time in history. A free video stream will be available, providing several unique 360° camera views of the national political event, streamed live from the Wells Fargo Center in Philadelphia during 25-28 July. Additionally, 360° highlight videos will be available for on-demand viewing throughout the convention.

This exclusive footage will be broadcast to the DNC mobile apps on the iOS App Store and Google Play as well as the official DNC website and YouTube channel.

"Using this new immersive technology gives everyday voters a chance to feel more connected to the candidates and their speeches than ever before," said Mr. Daniel Seah, Executive Director and Chief Executive Officer of the Company. "We are proud to partner with a renowned organization like the DNC to share the 2016 convention with virtual reality audiences worldwide."

In the rapidly expanding world of virtual reality, Digital Domain has become an industry leader with its ability to create, shoot and produce world class visual effects, 360° capture and live streaming as well as full live action production in the virtual reality space.

"For a nation of voters, and particularly Millennials, virtual reality and immersive video are becoming commonplace in this modern era," said Andrew Binns, Chief Innovation Officer, Democratic National Convention Committee. "Digital Domain has provided this crucial aspect to our suite of coverage, providing a high-tech element that builds excitement and helps drive viewership and potentially even voter turnout."

This relationship marks another major step forward as Digital Domain continues its drive to become the industry leader in producing and distributing VR content. As part of its global strategy, Digital Domain recently further purchased Immersive Ventures Inc., the world leader in 360 degree video capture and streaming, and the partner in the IM360 joint venture. This move gives Digital Domain the very best in livestream production, technology and artistry in this exciting new vertical that blends reality with entertainment.

About Digital Domain Holdings Limited

Digital Domain Holdings Limited ("DDHL" together with its subsidiaries, the "Group") is listed on the Main Board of The Stock Exchange of Hong Kong Limited (stock code: 547). DDHL is a diversified investment holding company with its operating and investment businesses spanning Hong Kong, the United States, Canada, Mainland China and other countries and regions, encompassing businesses such as media entertainment, visual effects production, co-production of movies, property investment, and trading.

In July 2013, the Group acquired Digital Domain 3.0 Group comprising Digital Domain 3.0, Inc., Digital Domain Productions 3.0 (BC), Ltd. and Mothership Media, Inc. Digital Domain 3.0 Group has a history of over 20 years and has manifested itself as the leading digital production company that mainly engaged in the production of VFX, animations and movies. DDHL is also currently focused on building a library of live/recorded 360° content through its subsidiaries, Immersive Ventures Inc. and IM360 Entertainment Inc. so as to build and grow virtual reality technology (including the 360 digital capture technology) in the mainstream media and entertainment fields.

DDHL has also strengthened its VFX and post-production services in Greater China through the acquisition of Post Production Office Limited ("PO") in April 2016. Founded by global renowned entertainment icon Mr. Nicholas Tse, PO is engaged in the provision of post-production services for films, TV shows, advertisements, mobile apps, online games, micro-films and animations. The Group also completed the acquisition of Digital Domain 3.0's stake from Prime Focus Limited in June 2016, giving DDHL sole ownership of the visual effects house. DDHL and Prime Focus also plan to provide post production and visual effects services to the advertising, animation and virtual reality industry.

Corporate Website: www.ddhl.com

For enquiries, please contact Hill+Knowlton Strategies Asia:

Beatrice Wong

Tel: (852) 2894 6373 / (852) 9732 8223

Maggie Hui

Tel: (852) 2894 6264 / (852) 6338 3852

Email:

digitaldomain.hnk@hkstrategies.com

Source: Digital Domain Holdings Limited
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