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Microsoft and Partners Unveil Windows Phone 7 Global Portfolio

2010-10-11 22:01 3983

First phones available soon from leading mobile operators around the world.

REDMOND, Wash., Oct. 11 /PRNewswire-Asia/ --

Microsoft Corp. today joined its partners in revealing nine new Windows Phone 7 handsets that will be available this holiday season from leading mobile operators in Europe, North America and Asia Pacific . With more than 60 mobile operators in over 30 countries worldwide committed to bringing Windows Phones to market, the millions of people around the world looking for a phone that plays as hard as it works will have a variety of phones from leading device-makers to choose from.

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"We have a beautiful lineup in this first wave of Windows Phone 7 handsets," said Steve Ballmer, chief executive officer at Microsoft. "Microsoft and its partners are delivering a different kind of mobile phone and experience - one that makes everyday tasks faster by getting more done in fewer steps and providing timely information in a 'glance and go' format."

Global Portfolio

Microsoft and its partners have worked together closely to create a different kind of phone with new experiences that bring together what people care about most. Windows Phone 7 will be available in a variety of sleek form factors from device-makers such as Dell, HTC Corp., LG and Samsung, and from mobile operators including America Movil, AT&T, Deutsche Telekom AG, Movistar, O2, Orange, SFR, SingTel, Telstra, TELUS, T-Mobile USA and Vodafone. All Windows Phone 7 phones will include the high-performance Snapdragon(TM) processor from Qualcomm. A broad selection of phones will begin shipping in holiday 2010 with more arriving in 2011, including phones from Sprint and Verizon Wireless. In addition, select models will be available at Microsoft Store locations and from Amazon.

Windows Phone 7, Glance and Go

In today's busy world we are spending more time heads-down on our phones than interacting with the people we're sitting next to and missing out on important life moments. Windows Phone 7 was designed to deliver a mobile experience that has the phone working better for people, bringing together the things they care about most and helping them to get things done faster.

Windows Phone 7 breaks the current smartphone convention to help people quickly and easily find and consume data, information and services from the Web and applications. The new phones are distinguished by unique design and integrated experiences built from Microsoft's deep portfolio such as Xbox LIVE, Microsoft Office Mobile, Zune, Windows Live, Bing and more.

For example, the customizable Start screen with Live Tiles is a personal experience, showing people their own content. The Live Tiles come to life with real-time updates from the Web such as news, appointments or the status of friends. New Live Tiles can be easily created from whatever content a consumer wants, such as applications, websites and music.

Fueling New Experiences

Windows Phone 7 marks a new era in mobile gaming as the first phone(1) to put the power of Xbox LIVE into the palm of people's hands with a blockbuster lineup of game titles from award-winning publishers. In addition to the titles already announced earlier this year, Electronic Arts Inc. (EA) today announced the first wave of EA games coming to Windows Phone 7 this fall. As part of Microsoft's managed portfolio of Xbox LIVE titles, all EA games for Windows Phone 7 will be Xbox LIVE-enabled. EA will deliver a portfolio of titles that offers something for every mobile gamer, from casual to core, including "Need for Speed(TM)Undercover," "Tetris(R)" and "The Sims(TM) 3."

Windows Phone 7 is also the first to offer the Zune music experience on a phone: People can play their music collection, synced wirelessly from their PC, or stream or download new tunes from Windows Marketplace. An optional Zune Pass subscription is available.

Search is made easier with a dedicated button to help people find what they need, whether in contacts, in Marketplace, in e-mail or on the Web. From the Start screen, the Search button delivers Bing for mobile, delivering Web results, local information, maps, directions and more.

The Windows Live solution helps people manage pictures, Windows Live calendar, Office OneNote Mobile and more. The free Find My Phone service new on Windows Live can remotely ring, lock, erase and show the location of your phone on a map. Complete information about Windows Phone 7 features and capabilities can be found at http://www.windowsphone.com .

New Windows Phones

The following devices will come to North America, Europe and Asia Pacific in the holiday 2010 timeframe.

In North America:

AT&T
- HTC Surround, United States
- Samsung Focus, United States
- LG Quantum, United States

T-Mobile USA
- HTC HD7, United States
- Dell Venue Pro, United States

TELUS
- HTC 7 Surround, Canada
- LG Optimus 7, Canada

America Movil
- LG Optimus 7, Mexico

In Europe:

O2
- HTC HD7, United Kingdom, Germany

Orange
- HTC 7 Mozart, including France, United Kingdom
- Samsung OMNIA 7, including France, United Kingdom

SFR
- HTC 7 Trophy, France
- Samsung OMNIA 7, France

Movistar
- LG Optimus 7, Spain
- HTC HD7, Spain
- Samsung OMNIA 7, Spain

Deutsche Telekom AG
- HTC 7 Mozart, Germany
- Samsung OMNIA 7, Germany

Vodafone
- HTC 7 Trophy, including Germany, Spain, United Kingdom
- LG Optimus 7, including Germany, Italy, Spain, United Kingdom

In Asia Pacific:

SingTel
- HTC HD 7, Singapore
- LG Optimus 7, Singapore

Telstra
- HTC 7 Mozart, Australia
- LG Optimus 7Q, Australia

Vodafone
- HTC 7 Trophy, including Australia

About Microsoft

Founded in 1975, Microsoft (Nasdaq: MSFT) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

(1) Windows Phone 7 features turn-based gaming with Xbox LIVE users on the phone and PC.

Windows Phone 7
Partner Quote Sheet

Windows Phone 7 Device Manufacturers

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    Dell

    "Together, Windows Phone 7 on a Dell platform brings a fresh new

     approach to do more with fewer steps. This is a whole new

     opportunity for us to bring out mobile devices that make everybody's

     life a little more productive."

    - Ron Garriques

      President

      Dell Communication Solutions Group

    HTC

    "Windows Phone 7 is an entirely fresh mobile experience, on which HTC

     is excited to be going big. We see tremendous customer opportunities

     with Microsoft's most popular services like Xbox LIVE and Zune

     integrated. The value Microsoft is bringing to mobile customers

     around the world sets a new benchmark for the industry. HTC will be

     introducing five new HTC Windows Phone 7 Smartphones at launch to

     support our customers with a broad variety of choice."

    - Peter Chou

      CEO

      HTC Corp.

      LG Electronics Mobile Communications Company

    "LG has introduced a completely new mobile experience with the LG

     Windows Phone 7 by adding our exclusive technologies to Windows

     Phone 7 usability. We are proud to offer the ultimate choice for

     Windows Phone 7 and bring consumers into a new era of live sharing

     and a new era for Smartphones."

    - Dr. Jong-seok Park

      CEO and President

      LG Electronics Mobile Communications Company

    Samsung Electronics Co. Ltd

    "Samsung and Microsoft have a long history of bringing the latest

     innovations to the mobile industry. We have been closely working

     together to provide a great mobile experience for our consumers with

     the launch of compelling Windows Phone 7 phones. Now, I am very

     proud to offer the latest software innovation with Windows Phone 7

     on the Samsung Omnia 7 and the Samsung Focus(TM). I believe that

     Samsung's Windows Phone 7 phones will provide the most beautiful

     harmony of hardware technology and platform experience for

     consumers."

    - JK Shin

      President and Head of Mobile Communications Business

      Samsung Electronics Co. Ltd.

Windows Phone Mobile Operator Partners

--------------------------------------

    Vodafone

    "We're delighted to be partnering with Microsoft to bring the HTC 7

     Trophy to our customers as a Vodafone exclusive. Not only does the

     phone have all the 'quietly brilliant' innovations that HTC is

     famous for, but it comes with the new Windows Phone 7 services and

     user experience. Along with the LG E900 Optimus 7, the Windows Phone

     7 additions to our Smartphone range will further enhance the choice

     we give our customers."

    - Patrick Chomet

      Group Director of Terminals

      Vodafone Group plc

    O2

    "Windows Phone 7 is a completely fresh start for Microsoft and brings

     it right into the Smartphone space. The large memory and big screen

     on the HTC HD7, a great exclusive for O2, mean that our customers

     will get the very best experience out of Windows Phone 7."

    - Steve Alder

      General Manager, Devices

      O2

    SingTel

    "SingTel is committed to bringing the newest and most exciting

     services to our customers. We are proud to bring Windows Phone 7 to

     Singapore through a close, strategic partnership with Microsoft.

     Windows Phone 7 brings communications, content and services to life

     through its innovative user interface and smart design, creating a

     revolutionary multimedia experience on the move. SingTel will be the

     first operator in Singapore to offer its rich selection of apps via

     a dedicated section in Microsoft's Windows Marketplace apps store.

     Customers can look forward to apps, such as the award-winning AMPed

     social music service and the MobileTV video streaming service. In

     addition, all Windows Phone 7 handsets will be preloaded with

     SingTel's Xplorer traffic navigation service and TrafficLIVE app."

    - Yuen Kuan Moon

      Executive Vice President, Consumer Group

      SingTel

    Telstra

    "Windows Phone 7 arrives at a time when Australians are embracing

     Smartphones in record numbers. I am delighted that Telstra customers

     will be among the first in the world to experience it. When combined

     with the unmatched speed and coverage of Telstra's Next G network,

     Windows Phone 7 will provide Telstra customers with the best

     experience available."

    - David Thodey

      CEO

      Telstra

    T-Mobile USA

    "T-Mobile is committed to offering solutions that help our customers

     get the most out of their lives - and Windows Phone 7 does just

     that. We're excited to work together with Microsoft on this

     groundbreaking new endeavor that we think our customers will

     embrace."

    - Paul Cole

      Vice President, Product Management

      T-Mobile USA

    America Movil

    "America Movil is very pleased to join forces with Microsoft to

     launch Windows Phone 7 in Mexico, and reiterates its commitment to

     always be on the cutting edge with the best mobile communication

     technologies wherever it provides service. Windows Phone 7 will be

     launched in Mexico with Telcel's 3.5G technology and will be

     available with voice plans and Internet connectivity, specifically

     designed for the communication needs of users who demand them."

    - Marco Quatorze

      Director of Value-Added Services

      America Movil

Chipset Manufacturer

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    Qualcomm

    "Qualcomm and Microsoft have a long history of collaborating to

     optimize Microsoft's mobile operating systems for Qualcomm chipset

     platforms, and we continue that by now powering the first generation

     of Windows Phone 7 handsets with our Snapdragon mobile processors.

     We are very excited about this new class of Snapdragon-based

     devices, which will feature an unmatched level of integration to

     deliver one of the best possible mobile experience."

    - Steve Mollenkopf

      Executive Vice President and Group

      President

      Qualcomm Inc.

Source: Microsoft Corp.
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