15th Pet Fair Asia - Your Gateway to China's Extensive Pet Market and Largest Fair to Date

SHANGHAI, July 6, 2012 /PRNewswire-Asia/ -- China's pet market is booming. Around 40 million are already being kept as pets in the country and the number is rising by 20% each year, indicating the extent of opportunities available to the international pet trade in China.

Pet Fair Asia is Asia's leading pet trade fair. This year's Pet Fair Asia 2012 organized by VNU Exhibitions Asia promises to be the largest ever, with more than 500 exhibitors, 25,000 square meters of exhibition space and attracting an estimated 12,000 trade visitors. It offers a unique chance to gather insight into new products and trends and is a key opportunity to formulate new partnerships and trade channels.

New Products, New Technologies, New Concepts

A new platform, Petfood Forum China, will be introduced at Pet Fair Asia 2012, offering pet food industry professionals the latest ingredient, processing and packaging technologies, product development processes and practical knowledge from leading pet-food consultants, manufacturers, suppliers and academics.

The pet food market in China mirrors recent developments in the human food industry. 'Natural', 'organic' or 'green' pet foods are becoming increasingly popular, as we strive for healthier standards.

It appears evident that healthcare will emerge as one of the strongest sectors as the country's pet industry develops. A range of pet foods, natural pet care products and training products will all be displayed at the show.

An Outstanding International Area

Exhibitors from Australia, Canada, France, Hong Kong, Italy, Germany, The Netherlands, Japan, Korea, Malaysia, Taiwan, and the United States will showcase hundreds of new products from around the world at Pet Fair Asia 2012. The venue, Shanghai's World Expo Exhibition and Convention Center has sophisticated facilities and a convenient geographical location that benefits both international exhibitors and visitors.

Enhanced Business Opportunities

Pet Fair Asia's Match-Making Program provides an efficient system for both exhibitors and visitors to plan and organize exhibition activities and even 'visit the show in advance', through access to key information before the exhibition. On site, a special match-making lounge will provide visitors and exhibitors with outstanding facilities for meetings.

Pet Fair Asia 2012 also offers the opportunity to join its Hosted Buyer Program. Qualified Hosted Buyers will receive:

• Three nights free accommodation in Shanghai in a four star hotel, during the exhibition period.
• Free admission to the International Pet Industry Summit.
• Complimentary show directory.
• Tour of pet market facilities in Shanghai.

Registration is available online: http://www.petfairasia.com/en/gz_center.php?type=cgd

Participate as an exhibitor: http://www.petfairasia.com/en/zs_center.php?type=why

Please visit www.petfairasia.com/en for further details.

For more information on Chinese visa and travel services, please email pfa@vnuexhibitions.com.cn