omniture

2008 IEF E-Sports Festival Thrills China

C Y Foundation Group Limited
2008-12-08 23:23 1951

Participants Gather in Wuhan for RMB 1 Million Prizes

HONG KONG, Dec. 8 /PRNewswire-Asia/ -- The 2008 International E-sports Festival ("IEF"), hosted by C Y Foundation Group Limited (SEHK: 1182) ("C Y Foundation") in Wuhan, China, has proven to be a resounding success. The 3-day event, regarded as the "Olympics" of the digital entertainment industry, ended on 7 December 2008. It attracted world-class players and more than 150,000 visitors.

The 2008 events marked a breakthrough in IEF's competition model. For the first time, the event combined traditional on-the-ground competition with an online tournament. In addition to overwhelming participation from China and Korea, two of the largest digital entertainment markets in the world, contestants came from many Asian and European countries and regions including Japan, France, Sweden, Singapore and Hong Kong. In an atmosphere of intense competition, 120 participants produced top performances. Winners of Starcraft, Warcraft and Counter Strike, three of the major championship awards, won over RMB 1 million in cash and gift prizes.

Commenting on the success of the event, Mr. Theodore Cheng, Chairman of C Y Foundation, which held exclusive rights to host 2008 IEF, said, "We are pleased with the results of the IEF event this year. Congratulations to the winners and winning teams who excelled in tournament competition. The tournament succeeded in boosting IEF's already strong presence in China and Korea with live broadcasts reaching an estimated audience of 5 million people."

"Our mission is to make IEF the 'Olympics' of the digital entertainment industry. Through IEF, we help promote a sense of team spirit and enjoyment among young people. The event also encourages a green lifestyle and a positive attitude to the fun and challenges that digital entertainment can offer," added Mr. Cheng.

For further information, please contact:

Porda International (Finance) PR Group

Ms. Alman Loong

Tel: +852-3150-6731

Email: alman.loong@pordafinance.com.hk

Source: C Y Foundation Group Limited
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