21st Furniture China Expo in Shanghai Continues to be in the Limelight of the Global Furniture Trade

2015-04-30 18:31 2368

HONG KONG, April 30, 2015 /PRNewswire/ -- Furniture China had its 20th anniversary in September 2014. The annual fair is co-hosted by the China National Furniture Association and Shanghai UBM Sinoexpo International Exhibition Co., Ltd and is held in the second week of every September at the Shanghai New International Expo Centre (SNIEC) and Shanghai World Expo Exhibition & Convention Centre (SWEECC) in Pudong.

Overseas buyers from more than 150 countries and regions visit the show every year. Furniture China is not only a great forum for overseas exhibitors to expand their business in the China market, but it also provides them with bountiful opportunities to export to third world countries.

Jime Essink, President & CEO of UBM Asia, said: "After 20 years of dedicated effort by the China National Furniture Association and UBM Sinoexpo, Furniture China has become one of the largest furniture exhibitions in the world and it keeps growing. As a result, Shanghai becomes the world's furniture and design hub in every September, attracting exhibitors and buyers from across the country and from all over the world. Furniture China 2015, to be held from 9 - 12 September, will be the largest ever with a total of 3,000 exhibitors (13.2% increase compared to 2014) and a total floor space of 380,000 square metres in SNIEC and World Expo (8.6% increase compared to 2014). As part of the activity program during that week, Mr. Wang Zhiping, chairman of the National Exhibition & Convention Center will visit Furniture China; I, in turn, will visit the China International Furniture Fair, which will be organised in Shanghai by CFTC in the NECC venue in the same week."

Furniture China hit a record high in 2014, attracting 98,401 visitors, including 21,823 overseas buyers from 158 countries and regions. 2,685 exhibitors presented an extensive range of the finest and most exquisite selections at the fair. The exhibiting overseas brands are from over 27 countries all over Europe, Asia, Oceania and the Americas, including South Korea, the Philippines, Thailand, Singapore, Vietnam, Malaysia, India, Indonesia, Iran, Germany, France, Italy, Britain, the Netherlands, Russia, Belgium, Sweden, Spain, Portugal, Australia and Brazil. This year, joining France, Belgium, Spain, Portugal, Malaysia, Indonesia and Singapore in staging prominent national pavilions at the Fair are Korea and Turkey.

New themes planned:

  • Industrial Clusters Exhibition Area - a new theme featuring steel furniture, solid wood furniture and traditional Chinese styled furniture (Hall 1 | World Expo)
  • O2O Experience Zone (Hall 4 | World Expo)

On-site activity planned:

  • Industrial Clusters Conference
  • Asian Furniture Conference
  • China Furniture Design Conference
  • Designers' Night
  • Shanghai Home Design Week
  • The Techno-Experience 3
  • DOD Design Forum
  • O2O E-Commerce Forum
  • Gold Idea Design Award
  • China Furniture Product Innovation Award

For the video release, click here:

For more information or to register to visit Furniture China, please visit:

About UBM Asia (

Owned by UBM plc listed on the London Stock Exchange, UBM Asia is the largest trade show organiser in Asia and the largest commercial organiser in China, India and Malaysia . Established with its headquarters in Hong Kong and subsidiary companies across Asia and in the US, UBM Asia has a strong global presence in 24 major cities with 31 offices and 1,300 staff.

With a track record spanning over 30 years, UBM Asia operates in 20 market sectors with 230 dynamic face-to-face exhibitions and high-level professional conferences, 21 targeted trade publications, 18 round-the-clock online products for over 2,000,000 quality exhibitors, visitors, conference delegates, advertisers and subscribers from all over the world. We provide a one-stop diversified global service for high-value business matching, quality market news and online trading networks.

UBM Asia has extensive office networks in China, Southeast Asia and India, three of the world's fastest growing B2B events markets. UBM China has 11 offices in the major cities in mainland China, including Beijing, Shanghai, Guangzhou, Hangzhou, Guzhen and Shenzhen, where we organise 90 exhibitions and conferences. In ASEAN, UBM Asia operates from its offices in Malaysia, Thailand, Indonesia, Singapore, Vietnam and the Philippines with 70 events in this region. UBM India teams in Mumbai, New Delhi, Bengaluru and Chennai organise 20 exhibitions and conferences every year across the country.

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Source: UBM Asia