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Ad Age Agency Report Ranks Epsilon #1 CRM-Direct Marketing Networks

Epsilon's position in digital strengthened through the 2014 acquisition of Conversant
2015-05-19 10:26 1753

SHANGHAI, May 19, 2015 /PRNewswire/ -- Epsilon, the global leader in creating connections between people and brands, was once again selected by Ad Age as the number one World's Largest CRM-Direct Marketing Networks; the 71st Annual Ad Age Agency Report also ranked the agency the number one U.S. Agency from All Disciplines and the number one Largest U.S. Digital-Agency Network.

Epsilon's strength in digital was further enhanced by the acquisition of Conversant in 2014. In addition to being the number one Largest U.S. Digital-Agency Network (formerly number three), Epsilon was the number four World's Largest Digital-Agency Network (formerly number eight). Epsilon agency Catapult was also recognized as number five on the Largest U.S. Promotion Agency list.

Epsilon ranked high across a number of categories in the report, including:

#1 World's Largest CRM-Direct Marketing Networks
#1 Largest U.S. Agency All Disciplines
#1 Largest U.S. Digital-Agency Networks
#4 World's Largest Digital-Agency Networks
#5 Largest U.S. Promotion Agencies (Catapult)
#7 World's Largest Agency Companies (Alliance Data)
#7 World's Largest Consolidated Agency Networks
#13 Largest U.S. Hispanic Agencies

"We are proud of our continued success in the Ad Age Agency Report," shared Bryan Kennedy, Chief Executive of Epsilon/Conversant. "It is a strong reflection of our strategic focus to be an all-encompassing global marketing provider for our clients. The 2014 acquisition of Conversant further established us as a truly unique end-to-end marketing services company that empowers clients to more effectively market to their customers across all channels. Our focus remains on helping marketers' bond people to their brands through groundbreaking technology, transformative strategy, rich data and intelligent creative."

Published every year since 1945, the Agency Report is Advertising Age's annual ranking and analysis of advertising and marketing-services agencies. The report includes rankings based on U.S. and worldwide revenue.

About Epsilon

Epsilon is the global leader in creating connections between people and brands. An all-encompassing global marketing company, we harness the power of rich data, groundbreaking technologies, engaging creative and transformative ideas to get the results our clients require. Recognized by Ad Age as the #1 World CRM/Direct Marketing Network and #1 U.S. Agency from All Disciplines, Epsilon employs over 7,000 associates in 70 offices worldwide. Epsilon is an Alliance Data company.

Epsilon International is an operating unit of Epsilon, with local offices in Australia, mainland China, Hong Kong, India, Japan, Singapore, U.K., France, Germany and Ireland. For more information, visit epsilon.com, follow us on Twitter @EpsilonAPAC or email to apac-info@epsilon.com.

Source: Epsilon
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