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American Lorain Signs Distribution Agreement for Dutch and Belgian Farm-Frites(R) and Lutosa(R) Brands

2011-01-25 23:27 2441

JUNAN COUNTY, China, Jan. 25, 2011 /PRNewswire-Asia-FirstCall/ -- American Lorain Corporation (NYSE Amex: ALN) ("American Lorain" or the "Company"), an international processed snack foods, convenience foods, and frozen foods company based in the Shandong Province, China, today announced that it has signed french-fry distribution agreements and contracts with two premier European potato product companies, Pinguin Lutosa Foods of Belgium ("Lutosa") and Farm Frites International BV of Netherland ("Farm Frites").

Three import contracts with Lutosa were signed which represent a total of 1,882 tons of french-fries. Two additional import contracts with Farm-Frites were signed for its premium "Bravi" french-fries which represented 1,800 tons of products. American Lorain will serve their imported products to its network of distributors, stores and QSR accounts. Upon successful fulfillment of the first contract, Farm Frites has agreed to appointed American Lorain as the exclusive distributor for its "Bravi" french-fries in China.

Mr. Si Chen, Chairman and CEO of American Lorain commented, "Lutosa and Farm Frites are both premier European companies specialized in potato products and their exports to China accounts for over 20% of the total french-fry market in the country. We believe our agreements represent a step towards growing our market share in China, leveraging our extensive distribution channels such as stores including Tesco, Wal-Mart and Carrefour, our network of sub-distributors, and our branch office covering most major cities in China."

About Farm-Frites

Farm-Frites is an independent family owned company established in 1971. It is the third largest potato processing company in the world, and has 26 sales offices, 8 production plants, and 1800 employees in over 40 different locations. It is processing more than 1.3 million tonnes of potatoes annually, with customers in both in home and out of home markets in more than 40 different countries. For more information, please visit http://www.farmfrites.com/.

About Lutosa

Lutosa is a wholly owned subsidiary of Pinguin Lutosa Foods. It is one of the largest European producers of potato products. Established in 1978, Lutosa possesses three operational companies located on two sites, with total production capacity of 325 Ktons. The Group exports 90% of its production to 70 countries and sells 58% of its products under its own trademarks (mainly Lutosa). It also manufactures private label products for retailers and food service companies or sells its products to the food industry. For more information, please visit http://www.lutosa.com .

About American Lorain Corporation

American Lorain Corporation products include chestnut products, convenience food products and frozen food products. The Company currently sells over 234 products to 26 provinces and administrative regions in China as well as to 42 foreign countries. The Company operates through its four direct and indirect subsidiaries and one leased factory located in China. For further information about American Lorain Corporation, please visit the Company's website at http://www.americanlorain.com .

For more information, please contact:

 

 

 

 

At the company:

 

 

American Lorain Corporation

 

 

Mr. David She, CFO

 

 

Tel:   +86-10 8411 3393

 

 

Email: david.she@americanlorain.com

 

 

Web:   http://www.americanlorain.com

 

 

 



 

Source: American Lorain Corporation
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