KUALA LUMPUR, Malaysia, July 21, 2015 /PRNewswire/ -- As the integration of the Association of Southeast Asian Nations (ASEAN) Economic Community (AEC) fast-tracks intra-ASEAN trade, regulatory harmonization and free trade of goods will pave the way for opportunities worth US$160 billion in the Asia-Pacific healthcare industry by 2016. Digitization, decentralization and democratization of data will enable patients to take better responsibility of their health, widening scope in the preventive health and wellness markets.
New analysis from Frost & Sullivan, 2015 Asia-Pacific Healthcare Industry Outlook (https://www.frost.com/p85a), finds that companies will look to differentiate themselves through pricing, positioning and distribution channels in order to capitalize on the widespread demand for preventive healthcare. Consequently, wellness, nutraceuticals and health supplements will become a mass market phenomenon.
"Asian companies will strengthen their position and acquire larger market shares than multinational companies (MNCs), especially in the low- to mid-tier technology space," said Frost & Sullivan Healthcare Industry Manager Nitin Dixit. "The trend of private companies managing public hospitals and new private hospitals serving public insurance patients will gain traction in India, China and Indonesia."
Several factors will shape the Asia-Pacific healthcare industry over the next few years:
"International providers are establishing sales subsidiaries in Asia-Pacific countries to widen their operational reach," added Dixit. "Customizing products to cater to local market needs will be another crucial strategy for companies to bolster their standing in the Asia-Pacific healthcare industry."
For more information on this research, please email Donna Jeremiah, Corporate Communications, at djeremiah@frost.com.
2015 Asia-Pacific Healthcare Industry Outlook is part of the Connected Health (http://www.connectedhealth.frost.com) Growth Partnership Service program. Frost & Sullivan's related studies include: Healthcare IT Spending in Australia and Multi-parameter Patient Monitoring Market in Asia-Pacific, Global CRO Market. All studies included in subscriptions provide detailed market opportunities and industry trends evaluated following extensive interviews with market participants.
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2015 Asia-Pacific Healthcare Industry Outlook
P85A-48
Contact:
Donna Jeremiah
Corporate Communications – Asia Pacific
P: +61 (02) 8247 8927
F: +61 (02) 9252 8066
E: djeremiah@frost.com
Carrie Low
Corporate Communications – Asia Pacific
P: +603 6204 5910
F: +603 6201 7402
E: carrie.low@frost.com
Melissa Tan
Corporate Communications – Asia Pacific
P: +65 6890 0926
F: +65 6890 0999
E: melissa.tan@frost.com
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