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China Education Alliance, Inc. Announces Strong First Quarter and Fiscal Year 2009 Results

2009-05-19 09:33 1201

HARBIN, China, May 19 /PRNewswire-Asia-FirstCall/ -- China Education Alliance, Inc. (OTC Bulletin Board: CEUA; ''China Education Alliance'' or ''the Company''), a leading distributor of educational resources, offering high-quality programs and training both through online networks and an on-site training center in the People's Republic of China, today reported strong financial results for the first quarter ended March 31, 2009.

First Quarter 2009 Highlights

-- Total Revenue increased 101.6% year over year to approximately

$8.2 million

-- Gross profit rose 87.5% to approximately $6.1 million or 74.2% of

sales, compared to 79.7% of sales in the first quarter of fiscal 2008

-- Operating income totalled approximately $3.4 million, versus an

operating income of approximately $1.5 million in the first quarter of

fiscal 2008

-- Net income was approximately $3.2 million, versus net income of

approximately $1.9 million in the first quarter of fiscal 2008

-- Net income grew to a record $0.13 per fully diluted share, versus net

income of $0.08 per fully diluted share in the first quarter of fiscal

2008

First Quarter 2009 Results China Education Alliance's on-line business generated 58.9% of its total revenue for the first quarter of fiscal 2009 versus 65.1% for the same period the prior year. Its training center business generated 31.0% of its total revenue for the first quarter of fiscal 2009 versus 24.2% for the same period the prior year, and its advertising business generated the remaining 10.1% of its total revenue for the first quarter of fiscal 2009 versus 10.8% for the same period the prior year.

Online education revenue was approximately $4.8 million for the first quarter of fiscal 2009, an increase of 82.4% from approximately $2.6 million for the first quarter of fiscal 2008. Training center revenue for the first quarter of fiscal 2009 was approximately $2.5 million, up 158.9% from $1.0 million in the first quarter last year. Advertising revenue was approximately $0.8 million for the first quarter of fiscal 2009, an increase of 88.6% from approximately $0.4 million for the first quarter the prior year. During 2008 and 2009, we added several new programs for vocational studies and certification programs, which provided new sources of income for our online education business.

Overall cost of sales increased 157.0% to approximately $2.1 million in the first quarter of fiscal 2009, compared to approximately $0.8 million for the same period in fiscal 2008. Gross profit increased to approximately $6.1 million in the first quarter of fiscal 2009, an increase of 87.5% from approximately $3.2 million for the same quarter in fiscal 2008. Gross margin for the first quarter of fiscal 2009 was 74.2%, as compared to a record 79.7% for the same quarter a year ago. The online education gross margin decreased to 75.2% in the first quarter of fiscal 2009 from 85.4% for the same period in fiscal 2008. The training center gross margin increased to 66.1% for the first quarter of fiscal 2009 from 59.4% for the same period last year. Advertising gross margin increased to 93.3% in the first quarter of fiscal 2009 from 91.3% for the same period in 2008.

Selling expenses increased 84.6% to approximately $2.2 million for the first quarter of fiscal 2009, compared to approximately $1.2 million in the first quarter of 2008, due to increased expenses in building our marketing team and higher debit card agency expenses. General and administrative ("G&A") expenses were approximately $0.25 million for the first quarter of fiscal 2009, a decrease from approximately $0.31 million in the first quarter of fiscal 2008, primarily due to a decline salaries, travel and telephone expenses in the first quarter of fiscal 2009 compared to the prior year. As a percentage of revenue, G&A expenses decreased to 3.1% in the first quarter of fiscal 2009, down from 7.6% in the same period of last year.

Operating income in the first quarter of fiscal 2009 increased to approximately $3.4 million, from approximately $1.5 million in the same period a year ago. Operating margin was 41.1% in the first quarter of fiscal 2009.

Net income for the first quarter of fiscal 2009 was approximately $3.2 million, as a result of strong development in our three business segments, compared to a net income of approximately $1.9 million for the first quarter of fiscal 2008. The first quarter of fiscal 2009 net income was $0.13 per fully diluted share, compared with $0.08 in the same period last year.

Financial Condition

As of March 31, 2009, China Education Alliance had approximately $27.6 million in cash and cash equivalents, $29.3 million in working capital, and no long-term debt. Shareholders' equity was approximately $36.9 million, an increase from approximately $33.7 million on December 31, 2008. We generated $3.9 million in cash flow from operating activities in the first quarter of fiscal 2009.

Business Outlook

China Education Alliance has three main business components:

1. The Company provides downloadable teaching resources to primary and secondary school students. At the same time, to carry out on-site trainings. At present, the Company's well-developed Internet business is conducted primarily in the province of Heilongjiang and is expanding to the provinces Jilin, Liaoning and Inner Mongolia. The business is gaining more and more recognition of students and parents. Regarding on-site training, the company is stepping up efforts to carry out the designation in more geographical areas. In addition, Scientific Discovery is enjoying a growing distribution, and the Company plans to achieve a circulation of 100,000 sets by the end of 2009. Through Scientific Discovery, the Company's brand awareness has been spread and strengthens and established close relationship with the students and parents. In addition, the Company plans to cooperate with third-party companies in the future to create an exclusive access personal self-learning platform for students to to set up learning groups online. The group will be comprised of three modules: instructors, on-line Q & A teachers, and students self-helping groups. Online real-time Q & A teachers, 24-hour help students overcome their learning difficulties, can provide students with a full range of outstanding educational resources and services. The establishment of the platform will help us develop our business to other cities nationwide.

2. In the field of vocational education, our vocational education program, "the employment of millions of college students overpass project," developed in cooperation with the Chinese Vocational Education Society (NAVEC) and aimed at addressing the high unemployment rate among college students, is developing well and has begun to receive governmental and societal recognition. On the one hand, the program has increased corporate visibility; on the other hand, it has enhanced our influence in universities nationwide to set up a solid base for future multi-party cooperation in the future. In addition, the Millions of Managers Training Program has been recognized and supported by the community and government. This program is operating well in the Beijing area and year-round training contracts have been signed with many well-known companies. The Company is planning to develop the program to 10 cities across the country. Its target is to become a leader in the field of management in China within two years.

NAVEC has entered a comprehensive strategic cooperation agreement with one of the world's largest professional certification, the City of London Association of the United Kingdom -- (City & Guilds). NAVEC has authorized the Company to operate several programs: International Training Program, International Automotive Engineers, International English Teacher Qualifications, Foreign-Related Secretary and Administrative Qualifications, and International Management Manager Qualifications as a discretionary exclusive operator in China. The Company plans to set up examination and training centers by the end of 2009 in 20 cities nationwide.

3. In the field of foreign language training, the company maintains the normal development of the Company's business and actively carries out high-end foreign language services. At present, the Company has entered foreign language training contracts with a number of large enterprises and enterprise groups. In addition, the company has entered into an exclusive agreement with the world's largest professional certification, the City of London Association of the United Kingdom -- (City & Guilds) to begin in China to develop International and Spoken English Test program.

"In the first quarter of 2009, the Company has enjoyed a comprehensive business growth, mainly due to our strategic decision-making and a solid infrastructure platform. We will continue to adhere to our goals for development. We are confident in the future development of the Company," said China Education Alliance's CEO, Mr. Xiqun Yu.

Investor Conference Call / Webcast Details

The Company will host a conference call to discuss its first quarter 2009 results at 9:00 a.m. Eastern Time on Wednesday, May 20, 2009. The management team will be on the call to discuss quarterly results and highlights and to answer questions. The toll-free number for U.S. participants is +1-877-407-0789. International participants can dial +1-201-689-8562. Please ask for the Chinese Education Alliance Earnings Results Conference Call, confirmation code 323319.

The playback will be available beginning two hours after the conclusion of the conference call and will be accessible by dialling + 1-201-612-7415 (international) and +1-877-660-6853 (U.S. domestic). The conference ID to access the replay is 323319. The account number is 3055.

About China Education Alliance, Inc.

China Education Alliance, Inc. is a fast growing, leading China-based company offering high-quality education resources and services to students ages 6 to 18 and adults ages 18+ (University students and professionals). For students ages 6 to 18, China Education Alliance, Inc. offers supplemental online exam-oriented training materials and on-site exam-oriented training and tutoring services. The company is providing on-line downloadable famous teachers resources and on-site face to face instructions. All resources and tutoring services are provided by famous teachers within mainland China. The purpose of online exam orientated resources and on-site tutoring is to help Chinese students ages 6 to 18 to pass the two most important, and highly competitive exams in their educational career: senior high school entrance exam and college entrance exam. For graduates and professionals age 18+, China Education Alliance provides vocational training including IT and several professional training programs. In addition, the Company is providing comprehensive English programs that are taught by the North American instructors and to assist graduates and professionals in learning the English language, both written and conversational in order to better able them to work for a foreign corporation or work-study abroad. At present, five English schools are operating nationwide in China. For more information about CEUA, please visit http://www.chinaeducationalliance.com .

Safe Harbor Statement

Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995: Certain statements in this press release, constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. These statements include, without limitation, statements regarding our ability to prepare the company for growth, the Company's planned expansion in 2008 and predictions and guidance relating to the Company's future financial performance. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs and are not a guarantee of future performance but they involve risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, which may include, but are not limited to, such factors as unanticipated changes in product demand especially in the education industry, pricing and demand trends for the Company's products, changes to government regulations, risk associated with operation of the Company's new facilities, risk associated with large scale implementation of the company's business plan, the ability to attract new customers, ability to increase its product's applications, cost of raw materials, downturns in the Chinese economy, the adoption by consumers of its new game business, the unproven advertising model that is dependent on attracting a large game user base, and other information detailed from time to time in the Company's filings and future filings with the United States Securities and Exchange Commission. Investors are urged to consider these factors carefully in evaluating the forward-looking statements herein and are cautioned not to place undue reliance on such forward-looking statements, which are qualified in their entirety by this cautionary statement. The forward-looking statements made herein speak only as of the date of this press release, readers are cautioned not to place undue reliance on any of them and the Company undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the company's expectations.

-- Financial tables below --

China Education Alliance, Inc. and Subsidiaries

Consolidated Statements of Operations

Three months ended March 31

2009 2008

Unaudited

Revenues

Online education revenues $ 4,829,488 $ 2,648,114

Training center revenues 2,547,099 983,632

Advertising revenues 827,492 438,671

Total revenue 8,204,079 4,070,417

Cost of Goods Sold

Online education costs 1,199,107 386,872

Training center costs 864,650 399,590

Advertising costs 55,139 38,170

Total cost of goods sold 2,118,896 824,632

Gross Profit

Online education gross profit 3,630,381 2,261,242

Training center gross profit 1,682,449 584,042

Advertising gross profit 772,353 400,501

Total gross profit 6,085,183 3,245,785

Operating Expenses

Selling expenses 2,210,688 1,197,335

Administrative 254,751 307,362

Depreciation and amortization 245,453 197,658

Total operating expenses 2,710,892 1,702,355

Other Income (Expense)

Other Income -- 521,829

Interest income 22,756 24,908

Investment loss (411) --

Total other income (expense) 22,345 546,737

Net Income Before Provision for

Income Tax 3,396,636 2,090,167

Provision For Income Taxes 167,155 176,244

Net Income $ 3,229,481 $ 1,913,923

Basic Earnings Per Share $ 0.15 $ 0.09

Basic Weighted Average

Shares Outstanding 21,892,631 20,898,901

Diluted Earnings Per Share $ 0.13 $ 0.08

Diluted Weighted Average

Shares Outstanding 24,425,179 24,861,752

The Components of Other Comprehensive Income

Net Income $ 3,229,481 $ 1,913,923

Foreign currency

translation adjustment (38,084) 839,971

Comprehensive Income $ 3,191,397 $ 2,753,894

China Education Alliance, Inc. and Subsidiaries

Consolidated Balance Sheets

March 31, December 31,

2008 2008

ASSETS Unaudited

Current Assets

Cash and cash equivalents $27,634,917 $23,418,098

Advances to related parties -- 142,006

Accounts receivables 1,333,146 469,607

Prepaid expenses 2,354,536 3,437,506

Total current assets 31,322,599 27,467,217

Property and equipment, net 5,913,268 6,136,252

Intangibles and capitalized software, net 728,740 864,089

Goodwill 431,825 --

Advance on acquisition 233,000 932,000

Long term investment 341,946 342,357

$38,971,378 $35,741,915

LIABILITIES AND STOCKHOLDERS' EQUITY

Current Liabilities

Accounts payable and accrued expenses $922,431 $800,692

Deferred revenues 1,142,615 1,227,806

Total current liabilities 2,065,046 2,028,498

Stockholders' Equity

Preferred stock ($0.001 par value,

20,000,000 shares authorized, of

7,597,645 and 9,397,645 issued

and outstanding, respectively,

aggregate liquidation preference

of $2,811,129 and $3,383,152,

respectively) 3,010,144 3,010,144

Common stock ($0.001 par value,

150,000,000 shares authorized,

21,892,631 and 21,892,631, issued

and outstanding, respectively) 21,893 21,893

Additional paid-in capital 10,753,250 10,751,732

Statutory reserve 1,990,238 1,990,238

Accumulated other comprehensive income 2,649,996 2,688,080

Retained earnings 18,480,811 15,251,330

Total stockholders' equity 36,906,332 33,713,417

$38,971,378 $35,741,915

China Education Alliance, Inc. and Subsidiaries

Consolidated Statements of Cash Flows

Three Months Ended March 31,

2009 2008

Cash flows from operating activities

Net Income $ 3,229,481 $ 1,913,923

Adjustments to reconcile net income to net

cash provided by operating activities

Depreciation and amortization 287,338 304,081

Stock based compensation 1,518 --

Loss on equity investment 411 --

Net change in assets and liabilities

Account receivables (862,796) --

Prepaid expenses and other 1,088,961 508,985

Advances to related parties 162,894 108,536

Accounts payable and accrued

liabilities 121,739 (16,239)

Deferred revenue (85,191) (122,168)

Net cash provided by operating

activities 3,944,355 2,697,118

Cash flows from investing activities

Purchases of fixed assets 82,584 (249,653)

Cash of WEI on date of acquisition 227,964 --

Net Cash provided by investing

activities 310,548 (249,653)

Cash flows from financing activities

Warrants exercised -- 2,667,559

Net Cash Provided by Financing Activity -- 2,667,559

Effect of exchange rate on cash (38,084) 839,971

Net increase in cash 4,216,819 5,954,995

Cash and cash equivalents at beginning

Of period 23,418,098 11,778,954

Cash and cash equivalents at end of

period $ 27,634,917 $ 17,733,949

Supplemental disclosure of cash flow

information:

Value of equity granted and issued $ -- $ 94,737

Non-cash investing and financing

activities

Conversion of preferred stock to

common $ -- $ 667,800

For more information, please contact:

Company Contact:

Ms. Susan Liu

CFO

China Education Alliance, Inc.

Tel: +1-778-388-8513

Email: susan@edu-chn.com

Source: China Education Alliance, Inc.
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