Chipnuts COO John Yu Delivered Keynote Address at IET & FSA International Semiconductor Forum

Consumer Electronics Industry; Perspectives for a Paradigm Shift

SHANGHAI, China, May 15 /Xinhua-PRNewswire/ -- Chipnuts Technology (Shanghai), Inc. announced that its COO John Yu was invited to deliver Keynote address on Fourth IET & FSA International Semiconductor Forum in May 14 and 15, Paris, France. This is the first time that IET & FSA invited a Chinese company to do the keynote speech, and John is also the only keynote speaker who came from Asia.

John offered a great presentation titled “Consumer Electronics and the Semiconductor Industry; Perspectives for a Paradigm Shift” to all of the high-tech industry leaders from around the world.

John firstly introduced the general consumer electronics market information in China and also gave out his perspectives about the future growth. Then he focused on the dilemma that the Chinese consumer electronics and semiconductor industry is facing and came up with the conclusion that the design houses and brand-name venders need the ready-to-go platform including highly-integrated chipsets, operation system and software applications to enable them deliver electronic products quickly, efficiently and cost-effectively, to survive the extremely competitive market in China. Chipnuts is playing the role of inspiring technology innovation and driving industry revolution to a win-win future.

John's speech was well received by all attendees, and resulted in a passionate discussion.

About Chipnuts

Chipnuts Technology (Shanghai), Inc. was formed in September, 2003 by technology veterans, sales and marketing experts from Silicon Valley and China with a mission to deliver mobile consumer electronic platforms with highly integrated chipsets, system software and reference designs.

With the introduction of next-generation AP, SmartNX Mobile(TM) OS, and a number of innovative total-solution platforms. Chipnuts covers the entire mobile consumer electronics spectrum and enable customers to develop highly-differentiated products efficiently and cost-effectively.

About IET & FSA International Semiconductor Forum

IET & FSA International Semiconductor Forum is started by FSA (Fabless Semiconductor Association), the voice of the global fabless business model, and the Institution of Engineering and Technology (IET), the largest professional engineering society in Europe.

The event brings together high-tech industry leaders from around the world to examine the most pressing issues surrounding today’s semiconductor industry. Building on the success of previous events, the forum will feature five esteemed keynote speakers, an executive/business track and this year, a new technical track targeted for engineers.

Visionary Keynote Speakers this year

1. Mike Muller, CTO, ARM

2. Wim Roelandts, President, CEO and Chairman, Xilinx, Inc.

3. Jan Willis, Senior Vice President of Industry Alliances,

Cadence Systems, Inc.

4. Ron Torten, CEO, NemeriX

5. John Yu, COO, Chipnuts

For more information, please contact:

Marketing Dept. of Chipnuts

Leo Wang

Tel: +86-21-51028168-8725

Fax: +86-21-58368996



Source: Chipnuts Technology (Shanghai), Inc.