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Chipnuts and NXP Collaborate to Launch NX200 GSM/GPRS Smartphone Platform

2007-02-12 09:21 2341

Complete Smartphone Solution Based on NXP’s Proven GSM/GPRS Nexperia Cellular System Solution and Chipnuts’ Latest Multimedia Application Processor and SmartNX Mobile(TM) Software

BARCELONA, Spain, Feb. 12 /Xinhua-PRNewswire/ -- During the 3GSM Conference, Chipnuts Technology (Shanghai) Inc., a leading provider of mobile phone platforms and advanced multimedia application processors in China, announced a collaboration with NXP Semiconductors, the newly independent semiconductor company founded by Philips, to launch Chipnuts’ latest NX200 smartphone platform based on its application processor and SmartNX Mobile(TM) Software. The new Chipnuts GSM/GPRS smartphone platform enables enhanced multimedia, connectivity and feature-rich applications on mobile devices, such as user interface customization and IP TV among others, providing an overall improved user experience cost-effectively.

The platform is based on the NXP Nexperia(TM) cellular system solution 5110 for low cost. Built around NXP’s GSM/GPRS chipset, Chipnuts has developed a low-power, high performance NX200 smartphone platform featuring Chipnuts’ latest advanced multimedia application processor. This smartphone total platform solution is available now.

“With the continued convergence of PC and consumer applications, the growing hunger for multimedia, connectivity and personal management on a mobile device is driving rapid growth in smartphone demand,” said Adrian Chu, VP of China Sales & Regional Marketing for mobile and personal business unit, NXP Semiconductors. “However, current smartphones are positioned as high price, high-end mobile devices. Chipnuts broke this barrier with the introduction of their NX200 platform. With growing EDGE/3G deployments throughout the world, especially EDGE in China, this competitive flexible platform also offers an easy migration path to address this next-generation market.”

“While today’s smartphones offer flexibility and attractive applications, their relatively high price has so far prevented mass adoption. Our key motivation behind this platform is to bring smartphone capabilities to the hands of mainstream users by taking the economics to very attractive levels,” said David Hu, CEO of Chipnuts. “NXP’s Nexperia cellular system solution 5110 for low cost is well known for its stability, reliability, and ultra-low power consumption. The combination of NXP chipset with Chipnuts’ C7280 application processor and SmartNX Mobile(TM) operating system not only enables our customers to develop highly differentiated and price-competitive products but also significantly reduces time to market and future maintenance and support costs. We are delighted to have the opportunity to partner with NXP.”

The NX200 platform is the latest innovation from Chipnuts. It incorporates NXP’s Nexperia(TM) cellular system solution 5110 chipset, Chipnuts’ C7280 application processor and SmartNX Mobile(TM) complete mobile phone and application software suite, all working seamlessly in a system optimized to support all smartphone requirements. In addition to supporting reliable GSM/GPRS communication and advanced multimedia requirements, this platform also allows end users to personalize their phones by customizing interfaces and function accesses, install and run third-party software in real-time with an open system platform, synchronize data with PC, and obtain BT profiles with A2DP and data transmission. In addition, the platform supports such high-end features, like super hiding, secrecy, position location and PDA functionalities.

About Chipnuts

Headquartered in Shanghai, China, Chipnuts is a leading platform provider with advanced multimedia SoCs and total software solution that enable fast and cost-effective development of handheld consumer electronic products. Our industry-leading Solution-on-Chip(TM) smartphone platform combines our highly-integrated multi-core application processor with market proven SmartNX Mobile(TM) software suite of mobile middleware, framework, and applications, offer the quickest and most flexible way to bring unique 2.5-3.75G products to the market.

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A winner of the 2006 Red Herring Asia 100 Award, Chipnuts has become one of the fastest growing and most-respected private high-tech firms in Asia. Our C626 multimedia SoC was voted a Leading Product in the 2006 EDN China Innovation Award Program. ISO19001:2000 certified, Chipnuts’ products and solutions have been used by many design houses and brand manufacturers who need to deliver the most differentiated products at competitive prices within

tight schedules. Visit us at http://www.chipnuts.com .

Source: Chipnuts
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