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Beijing Perfect World Signs Strategic Agreement with Nestle

2007-07-18 15:53 808

Through Cooperation with Nestle, Perfect World Underlines the Online Gaming World This Summer

BEIJING, July 18 /Xinhua-PRNewswire/ -- Beijing Perfect World Co., Ltd. announced today the signing of a strategic agreement with Nestle, producers of the renowned 'Nescafe' brand. Keen online gamers this summer will see attentions absorbed by "Zhuxian Online," the fantastic game produced by Beijing Perfect World, and now, as part of this new agreement with Nestle, players will also benefit from deliciously tasty coffee. The agreement, signed in July 2007, will see a co-operation between Beijing Perfect World and Nestle's premier brand, Nescafe.

As the "favorite brand of domestic students", Nescafe applies itself to the continued improvement of coffee products. Nestle has kept the top spot in coffee production in China for the last couple of years, and in January 2007, with the upgrade of their fresh new Nestle website, the majority of young consumers have been absorbed by the modern and wonderful items available.

"Zhuxian Online" has occupied the whole world so far in 2007. As one of the biggest developers and publishers in the field of domestic online-games, Beijing Perfect World, developer and publisher of "Zhuxian Online", has kept its high-improvement momentum since their establishment in 2004. Its products of different levels receive high praise from both domestic and overseas markets.

"Zhuxian Online," the main product in first half of 2007, not only initiated several world-new systems, but they have also created the new game-style featuring in jump-puzzle-solutions. Also, Perfect World has carried out the novel-online game model. International celebrity, Richie Ren, has also already signed up to be the star representative of "Zhuxian Online", with Perfect World investing a large sum of money into the shooting of the fantasy film MU and the composition of the theme music, maximizing the entertainment value.

The two companies have seen big success through the original 3D online games. The young game fans will have the opportunity to be awarded with superior VIP equipments for free in order to better experience the wonderful "Zhuxian Online" while enjoying the rich taste of Nescafe. It is believed that the work between Perfect World and Nestle will not only contribute to the fastening of relations, but also the trend to promote games from Beijing Perfect World and products from Nestle, drawing even greater attention from online gamers.

Introduction of Beijing Perfect World Technology Co., Ltd.

Beijing Perfect World Technology Co., Ltd., ( http://www.wanmei.com/en/wanmei.htm ) was founded in 2004, and was originally invested in by Mr. Chi Yufeng, the president of Human Software Corporation, a leading company in educational software enterprises in China, as well as other well-known people in Information Technology. The aim of the company is to develop world-class national online games with heart and soul, while striving to be China's leading online gaming development team and publicizing traditional Chinese culture to the world.

The Company has an effective management team, outstanding techno-talents, wide markets and a rich marketing experience. Relying on precise and stable technical accumulation and deep international influences, the company commits itself to developing internationally competitive products and to leading Chinese interactive entertainment products to the world through extensive international cooperation.

Perfect World ( http://www.w2i.com.cn )is a fantastic 3D online game presented by Beijing Perfect World Technology Co., Ltd. Starting from a traditional Chinese myth that Pangu built the sky, land and people, the game created a fantasy world and took players to times of old, with its epic backgrounds and grandiose story content.

As a wholly homemade masterpiece, "Perfect World" covers many creative elements that are leading at home and abroad. The large and seamless map completely clears up regional limitations; flying status makes the 3D war in a real sense possible; while the function that lets large factions build cities by themselves allows players to have fun while creating a whole new world. The private home system enriches the communication between players. Allowing them to make their own armaments lets them possess unique weapons. Also, there are more systems available like individualized image setups, freely designed fashion systems and a buddy system. Some designs are very interesting: flying kites and fishing, for players who may want to relax; carriages and yachts, for those that want to kick back. All these features allow players to appreciate the magnificent scenery in "Perfect World."

Introduction of "Wulin2"

"Wulin2"is a 3D Q edition Wu Xia fantasy online game, which was developed by Beijing Perfect World in 2006. It created a brand-new "Online Comedy Game" entertainment style for gamers. The game story starts at the Tongfu hostel in the small town of Qixia, and then moves on to the world, which is full of peril. It brings the players to the unpredictable Wulin world where they can do what ever they like, while trying their best to become a hero.

The story behind the game "Wulin2" is drawn from the famous modern comedy teleplay of the same name. In order to inherit "Perfect World's" consistent and precise game style, the game is created by an advanced 3D engine. It possesses the characteristics of a small-sized client server, with low computer hardware requirements and fancy images. Using the many wonderful characteristics of the "Wulin" teleplay, Beijing Perfect World initiated the "Online Comedy Game." It concentrates on a comfortable, humorous game style from the aspects of game background, tasks, systems and so on, and it always amuses the players through humorous dialogue and tasks.

Introduction of "Zhu Xian"

Beijing Perfect World will launch a large-scale fantasy, self-cultivating online game "Zhu Xian," which is based on the extremely popular novel that is dominating the top ten most popular novels of Baidu. Its unique fourth-generation MMPRPG system configuration will renovate the current Chinese online game market.

"Zhu Xian Online" will inherit the fantasy elements of the novel, express China's beautiful scenery and truly let the player experience the full process of self-cultivation. This beyond-space-and-time "4D" online game has an abundant production system, complex mage equipment and a variety of regions. The game will have furious clan battles, and will allow the players to enter the mysterious underground. The game creates two unique ways of leveling up and self-cultivation, and will bring a totally different fantasy online game to you.

Source: Beijing Perfect World Co., Ltd.
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