omniture

Exceed Schedules 2010 Second Quarter Results Release on Monday 23 August, 2010

2010-08-09 20:21 1502

Earnings Conference Call to be Held on Tuesday, August 24, 2010

at 5:00 am (US Pacific) / 8:00 am (US Eastern) / 8:00 pm (Beijing)

FUJIAN, China, Aug. 9 /PRNewswire-Asia/ -- Exceed Company Ltd (Nasdaq: EDS) ("EDS" or the "Company"), the owner and operator of "Xidelong" brand -- one of the leading domestic sportswear brands in China, today announced that it will release its unaudited financial results for the second quarter ended June 30, 2010 after the US market closes on Monday, August 23, 2010.

The earnings press release will be available on the investor relations page of the Exceed website at http://www.ir.xdlong.cn .

Following the earnings announcement, the Company's senior management will host a conference call on Tuesday, August 24, 2010 at 5:00 am (US Pacific) / 8:00 am (US Eastern) / 8:00 pm (Beijing) to discuss the Company's 2010 second quarter financial results and recent business activity. The conference call may be accessed by dialing:

Toll Free Toll

United States +1 866 839 8029

China 10800 6400 091/10800 2640 090

Hong Kong 800 901 587

United Kingdom 0808 234 8407

International +852 2598 7556

Participant Passcode "EDS"

Please dial in 10 minutes before the call is scheduled to begin.

A replay of the conference call may be accessed by phone at the following numbers until Tuesday, August 31, 2010:

Toll Free Toll

United States +1 866 820 8960

China 800 876 8083

Hong Kong/International +852 3018 000

United Kingdom 0800 015 4960

Participant Passcode 9853910

Additionally, a live and archived webcast of the conference call will be available on the investor relations section of Exceed's website at http://www.ir.xdlong.cn .

About Exceed Company Ltd.

Exceed Company Ltd. designs, develops and engages in wholesale of footwear, apparel and accessories under its own brand, XIDELONG, in China. Since it began operations in 2002, Exceed has targeted its growth on the consumer markets in the second and third-tier cities in China. Exceed has three principal categories of products: (i) footwear, which comprises running, leisure, basketball, skateboarding and canvas footwear, (ii) apparel, which mainly comprises sports tops, pants, jackets, track suits and coats, and (iii) accessories, which mainly comprise bags, socks, hats and caps. Exceed Company Ltd. currently trades on Nasdaq under the symbols "EDS", "EDSWW" and "EDSUU".

For further information, please contact:

Investor Relations (Hong Kong)

Pamela Leung

Taylor Rafferty

Tel: +852-3196-3712

Email: Exceed@Taylor-Rafferty.com

Investor Relations (US)

Delia Cannan

Taylor Rafferty

Tel: +1-212-889-4350

Email: Exceed@Taylor-Rafferty.com

Source: Exceed Company Ltd.
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