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Eco Lifestyles 2012 in Shanghai to Showcase Leading Eco Friendly Companies and International Green Brands

Shanghai Ecowing Business Consulting Co, Ltd.
2011-11-29 20:27 2181

SHANGHAI, Nov. 30, 2011 /PRNewswire-Asia/ -- Eco Lifestyles 2012, the 2nd International Eco and LOHAS Exhibition and Conference for China, will continue its billing as "the largest and most comprehensive eco and LOHAS exhibition in China".

To be held at the Shanghai Mart Expo from 25 to 27 October 2012, ECO LIFESTYLES 2012 has already been described as the "must-not-miss" event in the eco and LOHAS (Lifestyles of Health and Sustainability) industry in China.

The event, fully supported by the municipal government of Shanghai, has received overwhelming response from exhibitors and visitors in its inaugural show in September 2011. More than 170 exhibitors from 13 countries and regions, and over 19,000 trade and consumer visitors, attended the 2011 exhibition. Press coverage was extensive, with more than 100 reporters on-site and the exhibition was featured in over 250 overseas and domestic media.

Response from exhibitors, visitors and the media, was very positive. ICS TV, Shanghai's leading English TV News broadcaster, has described ECO LIFESTYLES 2011 as "an event that has enhanced the public's views towards eco-living". Dragon TV, one of Shanghai's leading TV stations, has described the exhibition as having "reflected the advocacy and attention on healthy living, the green city in Shanghai's 'POST WORLD EXPO' era. Overall, the event was very meaningful."

Exhibitors had also much reason to cheer at ECO LIFESTYLES 2011. They took the opportunity to showcase their LOHAS products and green brands to a large China audience, hungry for more eco-friendly and healthier options. Many exhibitors also received many enquiries onsite from trade visitors and green professionals, with several companies sourcing for business partners and green distributors.

Shanghai Forever Bicycle, a leading brand in China and a conglomerate listed on Shanghai's Stock Exchange, said that they have found several big potential strategic partners through the ECO LIFESTYLES 2011 exhibition. Hello Tea, one of the exhibitors, also gave the event the thumbs up, as they had several professional buyers from the trade.

Mr Bill Dunster from UK-based ZEDfactory, a leader in low carbon architecture, said: "The inaugural Eco Lifestyle event has many highlights and plenty of activities. It won a lot of positive confirmation from professional visitors and received a considerable amount of media attention. Zedfactory will continue to participate in the ECO LIFESTYLES exhibition and strengthen the cooperation."

Local Chinese exhibitors at ECO LIFESTYLES 2011 include Biofarm, a provider of organic-certified vegetables and an appointed supplier to the Shanghai World Expo; World Health Stores, China's premium chain of "one-stop-shop" health stores; Sailaiya, well-known in China for its eco-friendly accessories and organic garments for children; and Shanghai Forever, one of the biggest bicycle companies in the world and an established household brand in China.

International exhibitors include Lekue, one of the world's leading producers in innovative silicone home products; Dethlefsen & Balk (D&B), one of the world's oldest suppliers of high-quality teas; Dutch Design Workspace, a leading player in the creative industry; and OSIM, a global leader in healthy lifestyles products, with a listing on Singapore's Stock Exchange.  

Overall, ECO LIFESTYLES 2011 featured exhibitors from 13 countries and regions, including: mainland China, Hong Kong, Macau, Taiwan, Singapore, USA, Malaysia, Germany, Spain, Switzerland, the Netherlands, UK and France.

The ECO LIFESTYLES 2011 exhibition, was held concurrently with the ECO INDUSTRY AND LOHAS FORUM 2011. The trade forum saw many professionals, government officials and green experts sharing their insights on the latest developments in the industry. Zhang Tianmei, General Manager of Shanghai TESTE, a leader in the testing and certification of textiles, whose headquarters is in Zurich, commented: "We are grateful that the forum has given us a platform to enable many people from different industries to learn our concept of ecology and environmental protection."

The Eco Fashion Zone and the Eco Fashion Show, a crowd favourite, will continue in ECO LIFESTYLES 2012. The segment saw students from the region's top fashion institute, Raffles Design Institute, unveiling a one-off collection created by final year students, who developed their innovative new clothes with sustainable product designer Lily Moyon.

Another crowd puller, The Green Kitchen, will also continue into ECO LIFESTYLES 2012. Visitors to the exhibition will get the chance to savour tasty and healthy treats, as well as be accosted with a showcase of natural and organic foods and beverages. A Wine Pavilion will also be organized to showcase the health benefits of drinking red wine.

For next year's edition, ECO LIFESTYLES 2012 will feature eight exhibit categories, with the theme of eco and LOHAS living, namely:

  • Natural & Healthy Foods
  • Natural Beauty & Wellness
  • Eco Fashion
  • Eco Home
  • Healthy Mother & Baby
  • Green Transportation
  • Green Services
  • Green Industry

Concurrent events will include:

  • Eco Industry and LOHAS Forum, to be attended by senior government officials from China's environmental and green sector, as well as green investors, industry experts and top executives from China's growing eco and LOHAS industry.
  • Green Kitchen, with its wide array of natural and healthy treats
  • Eco Fashion Show, featuring eco-friendly designs and apparel from leading fashion brands and retailers
  • Eco Showcase and Green Inventions, with products from innovative enterprises that encapsulates eco and LOHAS living
  • LOHAS Talks, from professionals and experts in their own fields

ECO LIFESTYLES 2012 is supported by the Shanghai municipal government, including Shanghai Municipal Commission of Commerce, Shanghai Municipal Commission of Economy and Information, and Shanghai Municipal Agricultural Commission.

Click on www.ecolifestyles.cn/en to see more details of the event.

ECO LIFESTYLES 2012 is organized by Shanghai Ecowing Business Consulting Co, Ltd. The company's Managing Director, Ms Emma Xu, said: "China is already the largest market for luxury brands, such as Gucci and Prada. With income levels rising, coupled with the government's push towards more sustainable green policies, we feel that China also has the potential to become the largest market in the world for eco and green brands. " 

The organizers are expecting a turnout of 350 exhibitors and 30,000 trade and consumer visitors for ECO LIFESTYLES 2012.

For media enquiries, please contact:

Patrick Wong
Shanghai Ecowing Business Consulting Co, Ltd.
Tel: +65-9327-1535
Fax: +86-21-6605-7998
Email: pw.ecowing@ymail.com 

Jackie Zhang
Shanghai Ecowing Business Consulting Co, Ltd.
Tel: +86-21-6605-1988
Fax: +86-21-6605-7998
Email: jackie.zhang@slgexpo.com

Source: Shanghai Ecowing Business Consulting Co, Ltd.
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