MELBOURNE, Australia, November 9, 2011 /PRNewswire-Asia/ -- Effective Measure, the leading provider of digital media planning solutions in the emerging markets, has scored a place among Anthill's Top 50 in its 2011 Annual Cool Company Awards, a national program developed in 2006 to recognise Australian companies that are doing things differently to bring about positive change.
Over 700 aspiring 'cool companies' were nominated for the 2011 awards, making 'The Cools' one of Australia's largest business awards programs. The winners will be announced at an award's function on Thursday 24 November 2011 and published on AnthillOnline.com.
James Tuckerman, Editor-In-Chief, Anthill Magazine said, "The Cool Company Awards take into account far more than mere business variables, such as revenue and wealth. It considers other qualities, from the disruptive nature of the product or service to the culture of the organization."
"Previous winners have included two-person start-ups, not-for-profit social enterprises, large private companies and publicly-listed corporations," said Tuckerman.
Scott Julian, CEO, Effective Measure said, "It is exciting to be selected as a Top 50 Cool Company. We have great fun working together as a game-changing team across emerging markets and in Australia in the digital space, and look forward to swapping stories with other Australian companies at Anthill Magazine's Sixth Annual Cool Company Awards."
About Cool Company Awards
The Cool Company Awards was launched in 2006 as a way for Anthill Magazine to publicly acknowledge and celebrate Australian organisations that are doing things differently to bring about positive change. In its sixth year, the awards attracted nominations from over 700 organisations, making it among the largest business award programs in Australia.
About Anthill Magazine
AnthillOnline.com is a digital business magazine that celebrates creativity, inspiration and commercial ingenuity, providing a fresh, exciting and practical perspective on Australian business in a global world. It is among the Top 50 Business & Finance websites in Australia, as ranked by Nielsen Online Ratings, and is home to the Cool Company Awards, the 30under30 and the Smart 100. It's where ideas and business meet.
About Effective Measure
Effective Measure is the leading provider of digital media planning solutions in the emerging markets, bringing best practice online measurement data to agencies, advertisers and publishers. Our products and services offers media planners invested in South East Asia, Middle East North Africa and South Africa, a clear insight into online traffic and demographic trends on a local or global scale.
For more information on this topic, contact Effective Measure Marketing Executive, Sheeda Cheng at +61-3-9023-9003 or media@effectivemeasure.com
