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Fairtheworld Announces New Business Model, Boosting Exposition Returns

2009-09-08 21:20 1279

HONG KONG, Sept. 8 /PRNewswire-Asia/ -- World Virtual Exposition (Fairtheworld) announced its latest strategic cooperation plan in Hong Kong on Sep. 7th. The plan targets global leading expo companies, expo venues, longstanding industrial associations and other authoritative

exposition-related agencies. Fairtheworld will provide these agencies with relevant "3D virtual exposition" and "expo media" cooperation opportunities.

To add a virtual component to physical expositions:

Fairtheworld will work with physical expo organizers (such as expo producers and industrial associations), assisting them in adding a synchronous "on-line 3D virtual expo" to physical shows. The move helps break temporal and geographical barriers typically encountered in physical shows, enabling exposition holders to increase expo durations to 24 hours / 365 days from their previous two or three days, and expand the show venues to cover every internet-connected corner of the world, rather than being constrained to one place. This will greatly increase the influence of expositions and spread them out over a wider space and a longer time span.

The 3D virtual exposition is a blue sea representing future trends in business. A 3D exposition will enable its organizer to raise the company's brand profile as a pioneer, greatly increase exposition coverage and influence, attract more exhibitors, and achieve more returns on investments.

To add on-line expo venues to physical ones:

Fairtheworld will work with expo venue holders, helping them build

"on-line 3D virtual venues" to complement physical venues. This will enable expo venue holders to go beyond the single profiting model of charging a fixed leasing rate. An on-line 3D virtual expo venue will be a strong extension of physical venues, and virtual booths and virtual advertising space can be leased out like their physical counterparts. In addition, virtual venues offer various value-added services by leveraging the flexibility and extensibility of the Internet and digital technology.

By building on-line 3D virtual expos, expo venue holders will raise their brand profile, increase global influence, and generate true revenue by capitalizing on virtual assets.

About Fairtheworld

Fairtheword.com is a professional 3D virtual expo and expo media provider, which is devoted to the quest of the new business model of the expo industry.

Fairtheworld offers companies, related agencies and individuals with a wide variety of expo services.

For more information about cooperation, please click:

http://www.fairtheworld.com/AboutGF.aspx .

For more information, please contact:

Dodona Song

Tel: +86-756-3328046

Mobile: +86-159-1626-1151

Email: service@fairtheworld.com

Source: Fairtheworld
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