First Taina(R) Miss Fruit National Beauty Pageant Finalized, the Combination of Beauty and Fruit Leads New Healthy Fashion Trend

2014-05-06 04:36 1213

BEIJING, May 6, 2014 /PRNewswire-FirstCall/ -- Launched by the China Fruit Brand Promotion Association and China Fruits Corporation (OTC: CHFR) ("China Fruits" or "the Company"), the final competition and award ceremony of Taina® First Nationwide Fruit-themed beauty contest took place at the China National Convention Center (CNCC). After one and half months of preliminary competitions, ten beauties stood out through online mass-selection and semifinal and final presentations, and became ten fruit ambassadors. Yizhuo Wang, Bo Yang, and Ting Li were awarded Top Three.

This beauty contest was initially inspired by Chiquita Brands' Miss Chiquita, aiming to combine beauty and fruit culture. Through demonstrating the unique charm of Chinese women, it intends to facilitate healthy development of fruit industry and to lead new fashion of LOHAS (Lifestyles of happiness and sustainability).

"We hope these ten fruit misses would be able to lead Chinese consumers to a green and healthy lifestyle, and spread Taina® 's lifestyle ideas to the masses. We also wish this beauty contest will serve as a perfect combination of beauty and fruit culture, beauty and corporation, and beauty and brands," concluded by Mr. Quanlong Chen, chairman and CEO of China Fruits Corporation.

This Miss Fruit Contest attracted nearly a thousand young beauties including college students and office ladies, and drew the attention of many fruit corporations, media, and other sectors of society. By virtue of this contest, China Fruits Corporation successfully promoted its brand in Beijing, Hangzhou, Nanchang, and many other cities, with a direct audience of nearly one million consumers, which significantly raised the Company's brand awareness. In addition, the selected Top Ten fruit misses will further improve China Fruits' global image, thus escalating the company's brand development.

About China Fruits Corporation

China Fruits Corporation (OTC: CHFR) is a U.S.-listed holding company, engaging in manufacturing, trading and distributing fresh tangerine and other fresh fruits in the People's Republic of China. The Company wholly owns two subsidiaries: Taina International Fruits (Beijing) Co., Ltd., which is building and operating franchise retail stores, and Jiangxi Taina Nanfeng Orange Co., Ltd., which is operating a 782,765-square-foot manufacturing base in Jiangxi Province's Nanfeng County. The Company owns a 98,505-square-foot Express Export Zone in Nanfeng, with air-adjusted and fresh-keeping warehouse, and advanced photoelectric fruit sorter. In Beijing, the Company possesses a 26,700-square-foot distribution center and six franchise retail stores across the city. With the support from the international capital markets, the company is strengthening the branded franchise fruit retail stores and digging deeply in this niche. From the very beginning of its business, the Company has been awarded with "National Leading Enterprise of Agriculture Industrialization", "China's Most Influential Fruit Brand", "Leading Fruit Enterprise", and "Top Ten Most Trustable Enterprise" among other rewards. For more information, please visit the Company's corporate website:

551 Fifth Ave. 3010 New York, NY 10176
Tel: +1 (212) 499-6809 | Fax: +1 (212) 601-2791

Source: China Fruits Corporation