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Four Points by Sheraton Shanghai, Daning Wins China Hotel Delvelopment of the Year Award

2008-03-18 15:08 1358

SHANGHAI, March 18 /Xinhua-PRNewswire/ -- Four Points by Sheraton Shanghai, Daning has been awarded China Hotel Development of the Year Award 2007 at the 4th Annual China Hotel Development and Financing Seminar in Beijing on March 28, 2008.

The seminar was hosted by Horwath HTL which was established in 1987 as the regional firm responsible for all Hotel, Tourism and Leisure consulting for Horwath International -- the world’s largest consulting organization specialized in the hospitality industry, with 57 offices in 32 countries.

“This is truly a great honor to have received this prestigious award.” Peter Khong remarked, general manager of Four Points by Sheraton Shanghai, Daning. “I would like to extend my appreciation and thanks to all the people who were involved in the selection process.”

Beating out all the new hotels that opened in 2007 in China, the Four Points by Sheraton Shanghai, Daning has been awarded for its thorough planning and implementation of the pre-opening and post-opening strategies and the successful positioning the hotel in the region.

The construction of the hotel was on schedule and within budget. Construction started around mid-October 2005 with completion of construction 18 months after driving the first pile into the ground while actual construction cost was within the forecasted estimates. The hotel held its grand opening on April 24, 2007.

Achieving the intended market positioning was not an easy task at the beginning. It has been a challenging feat as the hotel opened in late April which led right into the low hot summer months. By building awareness in the market, the hotel was appointed as the Operations Center for the Special Olympics organizing committee last October, which successfully established the hotel as one of the best international business hotels in the region. Special Olympics no doubt provided a huge boost to hotel’s image and also lent a hand in promoting the hotel’s location.

Four Points by Sheraton Shanghai, Daning’s product was built to match the market environment and demand. The hotel is the only upper-midscale and international business hotel in the heart of Zhabei District - North of Shanghai’s Central Business District. Conveniently located just a few minutes walk to Yanchang Road subway station and within easy access to the North-South Elevated Highway and Inner Ring Road, the 326-room hotel forms part of the exciting new integrated complex, Life Hub @ Daning, the first of its kind in Shanghai, an open air, innovative urban lifestyle concept consisting of a hotel, offices, retails stores, restaurants and bars, entertainment, culture, education and ancillary services.

The Four Points Daning offers self-sufficient travelers a new kind of style and comfort combined with a spirited "can-do" service -- all at an honest value. The hotel’s tastefully decorated rooms are inclusive of 23 suites, well equipped with modular furniture, New Four Comfort Bed(TM), large flat screens, broadband internet access, two dual-line telephones with speaker and voicemail. The hotel boasts four dining outlets, health club, spa, indoor heated pool as well as a 1,600 sqm of meeting and banquet space. The grand ballroom can be flexibly divided into two rooms for groups of up to 350 persons and supported by five function rooms, one Boardroom, one Chairman’s Room and Business Center on the same level. Wireless internet is available in all meeting rooms and public areas.

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About Horwath HTL

Horwath HTL is the regional arm of Horwath International’s Hotel, Tourism and Leisure Group. Since its establishment in 1987, Horwath HTL has been involved with over 2,000 projects throughout the region in all phases of the property lifecycle for clients ranging from individually held businesses to the world’s most prominent hotel companies, developers, lenders, investors and industrial corporations. Horwath HTL has been involved with over 250 projects in China.

Four Points by Sheraton

Four Points by Sheraton, with more than 130 properties in 22 countries, is offers the self-sufficient traveler a new kind of style and comfort combined with a spirited "can-do" service -- all at an honest value. Four Points by Sheraton hotels are located in easy-to-reach areas - close to major airports, suburban centers, urban hot spots and resort and vacation destinations. Four Points’ Simple PleasuresSM program offers little indulgences such as tasty pie, a great cup of coffee and premium craft beers from around the world. It’s those little extras that score big points with Four Points by Sheraton customers.

Starwood Hotels & Resorts Worldwide, Inc.

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with approximately 900 properties in more than 100 countries and 155,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels and resorts with the following internationally renowned brands: St. Regis(R), The Luxury Collection(R), Sheraton(R), Westin(R), Four Points(R) by Sheraton, W(R), Le Méridien(R) and the recently announced AloftSM and ElementSM Hotels. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit http://www.starwoodhotels.com/pressclub .

(Note: This press release contains forward-looking statements within the meaning of federal securities regulations. Forward-looking statements are not guarantees of future performance or events and involve risks and uncertainties and other factors that may cause actual results or events to differ materially from those anticipated at the time the forward-looking statements are made. These risks and uncertainties are presented in detail in our filings with the Securities and Exchange Commission. Although we believe the expectations reflected in such forward-looking statements are based upon reasonable assumptions, we can give no assurance that our expectations will be attained or that results and events will not materially differ. We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise.)

Source: Four Points by Sheraton
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