MOUNTAIN VIEW, Calif., Sept. 18, 2013 /PRNewswire/ -- Based on its recent analysis of the network centric security market, Frost & Sullivan recognizes AdaptiveMobile with the 2013 Global Frost & Sullivan Award for Visionary Innovation. The advent of the mobile Internet has far-reaching ramifications for the network security market; the most important one being the dawn of the 'borderless network,' a term coined by AdaptiveMobile to represent the growing interconnectedness of mobile and fixed networks.
The interconnectivity between fixed and mobile opens up mobile devices to low-cost scanning, spamming and malware attacks while the pervasiveness of networks makes the traditional borders of operator and legislative frameworks redundant. Emboldened by international borders reducing the chances of criminals being prosecuted, spammers from one country easily target foreign carriers, setting up an advanced fee fraud scam.
AdaptiveMobile has thrived in this environment by offering a wide-range of security solutions for enterprise and consumer subscribers, in fixed and mobile networks, encompassing multiple bearers (Web, e-mail, SMS, MMS, IM Apps and Voice). It protects 1 billion subscribers around the world and has been deployed at five out of the top 10 operator groups worldwide. Every day, AdaptiveMobile filters more than 2 billion SMS messages, secures 55 million e-mails, protects more than 18 billion instant messages and filters more than 8 billion Web requests.
AdaptiveMobile adopts a three-pronged approach to countering network security threats through its Network Plus® Protection Platform. It includes a security engine capable of performing passive monitoring, active controls and reputation-aware traffic acquisition; a security policy mechanism encompassing a policy server, subscriber self-care and remediation techniques; and a security analytics module, which can perform tasks such as threat analysis, reporting and retention.
"Furthermore, with the evolution to 4G, it is important to have a framework that can address a fundamental long-term evolution (LTE) challenge: the lack of standardization around application layer security. After a threat is detected, there are no standards-based mechanisms to alert other network nodes about the actions that need to be taken to mitigate that threat," said Frost & Sullivan Research Analyst Ronald Gruia. "In order to tackle this issue, AdaptiveMobile has put together a set of guidelines for wireless carriers for either deploying green-field LTE networks or overlaying a security framework within current deployments."
AdaptiveMobile has demonstrated an ability to think ahead of hackers by focusing on future possible nodes of exploitation such as rich communication suite (RCS), which is a potential alternative to SMS, MMS and various IM services. Although the RCS opportunity remains nascent, the company is already investigating ways to detect and mitigate various attack vectors in this area.
"The benefits of AdaptiveMobile's network-centric security approach to an operator are manifold," noted Gruia. "By tackling all attack types, the company can play an instrumental role in reducing subscriber churn, enhancing the trust in the operator brand, encouraging the continued adoption of a new generation of 4G multimedia applications and significantly reducing losses due to cybercrimes."
Each year, Frost & Sullivan presents this award to the company that has demonstrated the understanding to leverage global Mega Trends and integrate the vision into processes to achieve strategic excellence. The award recognizes the efficacy of the recipient's innovative process and the impact it has on business and society at large.
Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.
