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Gathering the Apple Industry Chain to Accelerate the Value Growth of Mobile Internet Industry

2012-04-19 18:09 760

Macworld Asia 2012 to be held in August in Beijing

BEIJING, April 19, 2012 /PRNewswire-Asia/ -- The co-hosts of Macworld Asia, Beijing Investment Promotion Bureau and International Data Group (IDG) jointly announced that Macworld Asia 2012 is scheduled on August 2nd to 5th in the China National Convention Center, Beijing. The exhibition area of Macworld Asia 2012 will be doubled to accommodate around 500 exhibitors from global markets. So far, 95 percent of the exhibition stands have been sold out.

By demonstrating the latest and most spectacular products and technologies, the expo will interpret the theme - "Mobile Internet, Anticipate the Future". "We expect the number of enterprise participants this year to be twice as many as that of last year," says Jennifer Xu, Vice President of IDG Asia, "Apart from all the most active enterprises in the domestic industry chain, half of this year's exhibitors will be from overseas. Many new products choose their global launch at Macworld Asia 2012 as it is the greatest purchasing and exchange platform of Apple industry chain in Asia. The international influence of this expo is fully manifested in the active participation of exhibitors."

Macworld Asia 2012 converges telecom operators, distributors and accessories manufacturers, indicating the development direction for mobile internet industry. Based on the hotspots and development trend in the mobile internet industry, this expo will feature two specialized exhibition areas: Mobile Internet-Interactive Entertainment area and Peripheral Products Exhibition Area.

Coincided with this expo will be Macworld Asia International Forum, which is a trans-industrial event, covering industrial application forum, developer forum, industrial design forum, video seminar and distributor conference, themed as "define the next frontier". This forum aims to realize the connection and sharing in the Apple industry chain and attract more professional participants from industrial sectors.

As the ultimate carnival for Apple users in Asia, Macworld Asia is closely related to the eco-system of Apple products. Macworld Asia launched a series of off-line activities, including "Macworld Talent Competition", which targets on iOS developers and users, and "Macworld Girls Campus Contest" which is designed to demonstrate the link between college girls and technology. These two fashionable and unique activities confront the young talents and potential leaders with a high-end platform to display their talents and individuality and facilitate their career development.

For inquiries, please contact NEXFAIR (Korea office) Tel +82 -2-2088-3088 or
email to jenny@nexfair.com. Spaces are selling quickly, so book your application now!

Source: International Data Group
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