Global Sources launches 'e-sourcing' program to give China suppliers new export sales opportunities in emerging markets

Global Sources
2009-01-14 15:56 783

HONG KONG, Jan. 14 /PRNewswire-Asia-FirstCall/ -- Global Sources(Nasdaq: GSOL) has launched 'e-sourcing' -- a program designed to help China suppliers sell to top buyers in emerging markets. The first e-sourcing events are being held this month for selected large retail buyers from Russia.

(Logo: )

Global Sources' Chairman and CEO, Merle A. Hinrichs, said: "e-sourcing is a powerful extension of our highly successful Private Sourcing Events.

"While Private Sourcing Events take place in a face-to-face environment, this new service is unique in that the entire process -- from pre-screening to supplier selection -- is conducted online.

"It's ideal for buyers in fast-growth emerging markets who might not have a permanent sourcing office in China. It also extends the reach for our China suppliers, giving them a platform to enter markets which offer huge growth opportunities."

e-sourcing is an efficient, three-step online process supervised by Global Sources' quality control team. First, Global Sources selects volume buyers. Next, suppliers with relevant products submit their applications online. Finally, Global Sources short-lists suppliers and sends approved supplier and product lists to participating buyers.

The program was created to help China suppliers sell to buyers in emerging markets including Brazil, Russia and India where growth remains strong or is expected to accelerate in the next 10 years.

Hinrichs said: "e-sourcing aims to give suppliers a way to grow their sales during the global slowdown and position themselves to take advantage of strong growth ahead in emerging markets.

"Brazil is expected to be the fifth consumption market in the world in 20 years. Russia's auto market is expected to grow 40 percent in the next five years. And India has already become one of China's top trading partners with bilateral trade projected to hit US$60 billion by 2010.

"e-sourcing is another example of how we are positioning our suppliers for a global economy with broadening geographic trade opportunities."

Global Sources' e-sourcing program is a complimentary service for buyers and available to Global Sources Verified Suppliers. Buyers and suppliers interested in participating can apply at .

Specialized Global Sources websites, face-to-face events and trade magazines

e-sourcing is part of Global Sources' sourcing and product information services. These include Global Sources Online ( ), China Sourcing Fairs ( ), Private Sourcing Events ( ) and Global Sources monthly magazines. For more information about Global Sources' products and services to connect quality buyers and quality suppliers, visit .

About Global Sources

Global Sources is a leading business-to-business media company and a primary facilitator of trade with Greater China. The core business uses English-language media to facilitate trade from Greater China to the world. The other business segment utilizes Chinese-language media to enable companies to sell to, and within Greater China.

The company provides sourcing information to volume buyers and integrated marketing services to suppliers. It helps a community of over 753,000 active buyers source more profitably from complex overseas supply markets. With the goal of providing the most effective ways possible to advertise, market and sell, Global Sources enables suppliers to sell to hard-to-reach buyers in over 230 countries.

The company offers the most extensive range of media and export marketing services in the industries it serves. It delivers information on 4.3 million products and more than 196,000 suppliers annually through 14 online marketplaces, 13 monthly magazines, over 100 sourcing research reports and 9 specialized trade shows which run 27 times a year across eight cities.

Suppliers receive more than 43 million sales leads annually from buyers through Global Sources Online ( ) alone.

Global Sources has been facilitating global trade for 37 years. Global Sources' network covers more than 69 cities worldwide. In mainland China, Global Sources has over 2,800 team members in more than 44 locations, and a community of over 1 million registered online users and magazine readers for Chinese-language media.

Global Sources Press Contact in Asia:

Camellia So

Tel: +852-2555-5021


Global Sources Press Contact in U.S.:

James W.W. Strachan

Tel: +1-480-664-8309


Global Sources Investor Contact in Asia:

Investor Relations Department

Tel: +852-2555-4777


Global Sources Investor Contact in U.S.:

Kirsten Chapman & Timothy Dien

Lippert/Heilshorn & Associates, Inc.

Tel: +1-415-433-3777


Source: Global Sources
Keywords: Advertising